Director Of Alternate Routes
Dallas/Fort Worth Area
The Offering Manager provides detailed direction on key technical and marketing tasks to launch an offering feature, offering, or collection of offerings in the portfolio. Accountable for key outcome metrics, including customer satisfaction, accessibility and revenue and profitability of assigned offering.Performs or commissions analysis to identify needs and quantify opportunity. Has regular meetings with target market customers and prospects to gather market requirements and develops an understanding of the competitive landscape and key market influencers inclusive of offering capabilities, consumability, and go-to-market strategies. Articulates market problems to the broader offering team.Leads designers and developers to translate prioritized market requirements to development plans (e.g., via personas, use cases, user stories, and/or market requirements documents), helping to define a differentiated offering. Works collaboratively with development leaders, product architects, product designers, and key customers to appropriately package features into offering releases and ensure offering designs reflect business objectives (e.g., by creating quarterly roadmaps, monthly release plans). Regularly participates in overall functional program planning (e.g., for offering content, usability, schedule, and quality). Drives customer validation through beta programs and client meetings, confirming requirements are addressed by the delivered solution. Demonstrates offering capabilities and value proposition to external stakeholders (customers, partners, and analysts), analyzing feedback to identify potential gaps or opportunities and make recommendations on how to address them.Negotiates offering contracts with development teams, drives cross-functional collaborative efforts to meet offering schedule commitments, and actively manages the plan of delivery including associated risks. Provides ongoing technical and or operational guidance to lead professional work teams.
