Jason Boyd work email
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Jason Boyd personal email
Jason Boyd is a Marketing. Colleagues describe him as "Jason has a good balance of analytic and creative skills that allow him to be an asset to any team. Jason uses his strengths of building and managing relationships to identify key clients and partners in every project, and will draw on these relationships to stay informed and identify opportunities for his team. Jason’s past work environment gave him exposure to all levels of the company, with a number of opportunities to communicate with the executive team. This gave Jason the experience of crafting a story that was relevant, but also communicated at the correct level of detail and summary."
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Ad Sales Client Solutions ConsultantTurner (Turner Broadcasting System, Inc) 2016 - 2018Atlanta, GaExtracted and analyzed ad spending data detailing the competitive marketplace for brand partners in a diverse set of industry sectors. Created media planning briefs designed to optimize ad spending ROI through resource reallocation in order to provide synergy among the various media types. Collected and examined television audience analytics via Nielsen software providing client service to corporate partners. -
Corporate Custom Strategic Analytics Research Project ManagerTurner Broadcasting System 2011 - 2014Atlanta, GaProvided liaison duties to Turner/Time-Warner executives regarding strategic problem solving and audience data interpretation. This included packaging insights into a digestible story for non-research executives to comprehend. Collaborated with the individual network research groups in order to achieve cross brand alignment of strategic initiatives. Saved organization time and energy by ensuring all parties buy in to directional objectives.Fielded research inquiries from Turner/Time -Warner top brass regarding new business strategies as well as in response to corporate media breaking news. Increased Turner’s effectiveness by determining which industry developments were authentic vs. exaggerated. Represented Turner’s interests with Nielsen to investigate best practices and methodology innovation. Published internal whitepapers on the HDTV and 3DTV industries focusing on technical advancements, corporate investments and likelihood of consumer adoption.
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Management & Publicity Reporting Research Project ManagerTurner Broadcasting System 2008 - 2011Atlanta, GaPublished routine and ad hoc reports regarding TV network performance for Turner executives and members of the press.Published weekly press briefings for Turner management and media journalists to inform them of Turner network performance including individual program and time period rankings. Raised the level of understanding of television landscape resulting in improved decision making. Positioned Turner Research as the priority destination for journalist to acquire media industry knowledge and forecasting. Strengthened relationships with media journalists to ensure Turner’s PR initiatives received priority treatment.
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Senior Research AnalystTurner Broadcasting Inc Mar 2006 - Mar 2008
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Research AnalystTurner Broadcasting System Sep 2004 - Mar 2006Greater Atlanta Area
Jason Boyd Skills
Jason Boyd Education Details
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Mass Communication With An Advertising Concentration -
Public Relations
Frequently Asked Questions about Jason Boyd
What is Jason Boyd's role at the current company?
Jason Boyd's current role is Marketing.
What is Jason Boyd's email address?
Jason Boyd's email address is jb****@****ner.com
What schools did Jason Boyd attend?
Jason Boyd attended The University Of Georgia, North Carolina Agricultural And Technical State University.
What skills is Jason Boyd known for?
Jason Boyd has skills like Digital Media, New Media, Omniture, Marketing Research, Digital Strategy, Customer Insight, Public Relations, Social Media, Marketing, Marketing Communications, Strategy, Social Media Measurement.
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