Jason Carruthers is a Canadian Optician, Orthokeratologist and Marketing Expert.No, not the corporate kind of marketing that looks good and gets no results. Jason's expertise comes from the front line. As both a marketer and an orthokeratologist, he was able to rapidly test his theories and strategies in real time, meeting with hundreds of patients interested in Ortho-k after seeing his marketing campaigns.Within a year, he built a successful and highly profitable ortho-k practice of his own. Averaging up to 8 fits or more per week. After a record 16 new cases in one week, he knew he had to share this discovery with the world.Ortho-k Launch was born from this passion.