As the Director of Sales and Operations at a start-up 3PL warehouse, I manage everything from sales strategy to day-to-day operations. I oversee all aspects of logistics, WMS implementation, team development, and process improvement to ensure the success of a fast-growing warehouse.

Analyzed market data and developed competitive compensation structures across multiple locations. I was part of the team responsible for managing annual performance evaluations, administering sales bonuses, and overseeing long-term incentive plans. I collaborated with HR and leadership to create pay strategies that balanced market competitiveness, budget considerations, and employee retention, ensuring equitable compensation practices.- Conducted market research and data analysis to establish competitive pay structures for over 1000 positions across 250 locations.- Played a key role in administering annual performance evaluations, ensuring consistency and fairness in employee compensation.- Managed the implementation of sales bonus programs, improving alignment between performance and rewards.- Collaborated on the development and management of Long-Term Incentive (LTI) plans for key roles, supporting employee retention and motivation.Provided data-driven recommendations to HR and executive leadership to optimize compensation strategies and align with business objectives.- Led salary benchmarking initiatives and participated in industry surveys, ensuring competitive and compliant pay practices.- Automated compensation analysis processes, reducing manual data entry and improving efficiency by implementing the use of Microsoft Power BI.- Supported HR in resolving employee compensation inquiries and ensuring compliance with local, state, and federal regulations.- Assisted in the rollout of compensation adjustments during annual merit cycles, ensuring timely and accurate salary updates.

Conceptualized and executed strategic plans for operational divisions, including field sales, training, labor, performance management, analytics and commissions. Collaborated with cross- functional teams on strategic initiatives. Monitored industry trends through key analytical platforms. Primary liaison to C-suite executives ensuring adherence to organizational objectives. ● Spearheaded the development and execution of organizational strategies to enhance overall performance and drive business growth. ● Led the strategic development, implementation, and management of comprehensive commission structure to drive performance and incentivize our workforce. Designed and refined commission plans, collaborating with cross-functional teams, tracking and analyzing commission data, and providing regular reporting and recommendations to C-Level leadership. Fostered strong relationships with employees, ensuring transparency, fairness, and effective communication regarding commission-related matters.● Oversaw end-to-end recruitment and salary forecasting for employees at all levels of the business.● Standardized labor budgeting across 235 locations by developing and implementing an improvedstaffing model.● Directed field operations strategy for multiple acquisitions, resulting in a 67% increase in location count from 150 to 250, and driving overall profitability.● Collaborated with a talented team of analysts and data scientists to guide their efforts and ensure the delivery of high-quality analytics solutions, including setting departmental goals, establishing analytical frameworks, identifying key performance metrics, and defining data-driven strategies to address business challenges. Translated complex analytics findings into actionable recommendations for senior management.

Directed sales and operations for 22 retail locations in three states. Established employee performance standards and incentives to improve recruitment, engagement, and retention. Implemented strategic sales solutions based on data analysis and insights.● Optimized operational processes reducing losses by 17%.● Elevated regional audit scores from 72 to 86 by implementing standardized follow-up processes and strengthening market-level leadership focus.● Achieved a margin increase from 7% to 20% in under 2 years, by expertly selecting, training, and motivating market and store-level leadership.

Managed key PGA accounts, driving $300k in annual revenues. Developed and maintained a communication system to facilitate relationships with multiple clients, and oversaw communication between the Association of Professional Tour Caddies (APTC), its 152 members, and sponsors.● Developed and managed account websites and social media channels.● Oversaw fundraisers that generated over $150,000 in donations.● Facilitated the relationship between the association and sponsors by directly communicating, implementing tracking systems, and building on-tour relationships to improve distribution and communication.

Oversaw sales and operations of 15 retail locations, optimizing revenues, reducing costs, and ensuring exceptional customer service.● Designed sales plans, budgets, goals, staffing procedures, and scheduling for all locations with 100+ front-lineemployees● Doubled revenues from $3.6M to $7.4M within two years2020 – Present● 3x District Manager of the Year

- Oversaw operations across 12 retail locations in Dallas, TX.- Project managed the build-out of 5 retail locations, which included acquiring permits, working with general contracts, and establishing timelines. All 5 locations were build-out on time and within budget.- Reported directly to CEO, CFO, and COO.- Created daily schedules for all employees by analyzing traffic patterns and ensuring proper floor coverage. - Decreased company losses by 38% Year over Year by creating a new program that placed effective Operational leaders in each location.

- Tasked with rebuild of 4 separate retail locations in Ohio and Colorado.- Managed over 25 sales representatives.- Increased Year over Year revenue by 13% in Colorado Springs, CO location.- Increased Year over Year revenue by 25% in Longmont, CO location while improving contract sales by 11%.- Increased Year over Year revenue by 18% in Littleton, CO location while improving contract sales by 22%.