• Managed key marketing/business development functions including competitor analysis, market penetration, product branding, new product innovation and offerings, data collection and analysis, market intelligence and market research.• Provided sales support including interactive tools, materials, educational sell sheet presentation resources, communication of product features, benefits and battle cards with competitor intelligence.• Used real-time data collection and analysis to measure the effectiveness of marketing programs.• Built close working partnerships with sales teams sharing ownership and accountability for business development.• Served as a catalyst for positive change and transformation management, reinventing marketing strategies based upon market forces.• Contributed to an increase of 10% in gross revenue, roughly $10 million.

• Developed and implemented marketing strategies to assist manufacturing representatives and regional sales managers with marketing collateral to gain new projects and new distributors.• Conducted ongoing research of market, industry and competitor analysis.• Provided sales support through customized reporting, partnering with manufacturing representatives, regional managers and sales department.• Developed excel base pricing tools for sales team to support customized packages for customers.• Led trade show from booth selection to post trade show communications and prepared/updated product catalogs and page designs.• Used research and trends to modify and enhance marketing strategies.• Served as a catalyst for positive change and new ideas.• Collaborated with team members on out-of-the-box opportunities.• Consistent annual growth of 8-10% year-over-year.

• Contributed to a $3 million YOY increase in revenue FY2016.• Oversaw all aspects of marketing strategy and execution, including creative development and analytical assessment, tailored to support the electro-hydraulic valve product line.• Managed the coordination of sales prospecting activities between the company and a team of contracted sales representatives across North America.• Led a brand change initiative following a manufacturer's acquisition in May 2015. This involved in the creating new logos, developing marketing collateral, launching a brand change website on Wordpress, and coordinating promotional efforts to establish the new brand identity.• Played a significant role in the implementation of SAP ERP post-acquisition and leading a team responsible for configuring SAP Cloud for Customer CRM specifically for the external sales team. • Streamlined operations and enhanced customer relationship management.• Consistently identified and capitalized on opportunities to achieve continuous improvement.• Used real-time performance tracking to take a proactive response to risks and opportunities.

• Reported directly to the owner and the sales manager.• Created and developed all marketing materials with a focus on strategy, graphic design, communications and new media for five satellite branches and the corporate office. • Contributed to significant revenue growth year-over-year.

Report to General Manager and Club PresidentDirect marketing efforts to club membership including new member programs, banquet and private event cateringBuild high-level Customer Relationship Management program Create all graphics and content for club newsletter, website, e-mail marketing and custom marketing programsPromote the club in creative, indirect avenues due to club’s 501C(7) status

Reported to Vice President, Sales & MarketingManaged marketing efforts to more than 1,150 travel agencies representing 4,500 travel agents concerning travel consortium, regional and national events, contests, demographic information gathering and more.Led marketing effort to add agencies to consortium through sales and marketing; generated over $50 million to consortium since July 2007 which translates to more than $1 million in marketing and override revenue.Developed graphics and presentations for recruiting investors and building capital

Report to Founder and PresidentMarketing campaigns and collateral generated over $200,000 in revenue for the company in just three months Created marketing literature/media kits for peer-review scientific journal, weekly orthopedics newsletter, Intellectual property databases, and conferences. Conference organization including correspondence between orthopedic surgeons and spine technology companies as well as many of the spine technology industry’s key researchers Managed the design, production and delivery of marketing collateral using inside production team and outsourced graphic designer and printers.

Work in Inbound Sales Center, process premise sales leads, 1-800-YB-Yellow calls and distribute throughout company Sold over $250,000 in yellow page advertising. Built yellow page advertisements and consulted each advertiser on other advertising avenues they could use to increase the visibility of their business