First Soho-based pop-up store selling luxury designer items at steep discounts.Manage all staff including product knowledge and placement, including company vision and long-term strategic planning. Orchestrate business strategy and planning. Direct company operations, client management and Visual Strategies.

Execute showroom installations and expansions• Maximize team productivity through clear communication of creative and strategic objectives• Empower individuals to set goals and deliver strong results• Identify challenges quickly, developing creative solutions collaboratively, and acknowledging team milestones• Manage yearly merchandising budget• Ensure brand integrity and cohesion across every consumer touch-point• Partner with Creative Director and CEO in development of concept layouts Established clear roles based on individual competencies to capitalize on each team member’s strengths.• Translated the brand halo inspiration into cohesive window directives• Organized and facilitated offsite team-building events for the corporate division• Elevated in-store customer experience through regular sales analysis and strategic spatial planning• Partnered with PR and Marketing teams to design seasonal window displays and in-store marketing initiatives.

Manage the overall visual execution and presence of all stores in the NY Metro area to drive brand and meet business objectives/ salesCollaborate regularly with Corporate Visual team to determine artistic direction and effectively convey itCoordinate and supervise window installations and displays and all in-store merchandising following the seasonal direction from head officeResponsible for training of all visual employees and store team members to ensure brand complianceDevelop and provide regular reports to regional head of Stores and Director of VisualWork closely with outside vendors and/or partners on the production of all visual materials for floor moves, special events and store openingsProvide excellent customer service on the sales floor, in the fitting rooms and at the cash desk

Freelance Visual Merchandising

Partnered with General Manager and sales team on sales productivity, and adjusted floor plan where neededEnsured brand and style guidelines were executed in a timely mannerMaintained up-keep of fixtures and overall look of store presentationProvided Visual Merchandising team with feedback, coaching developmental opportunities through motivation and inspired partners to achieve business resultsOversaw all directives for lighting and placement of in-store fixtures and window presentationDirected the development and execution of visual implementation of all window displays, merchandising, interiors and special eventsCollaborated with Executive Leadership team to evolve overall marketing and visual strategies

Partnered with Editor-In-Chief and creative team on fashion concepts and ideas for editorial shootsReviewed high quality fashion show reviews for Mercedes-Benz New York Fashion WeekSupervised interns and freelancers on street-style trend reportsOversaw presentation of mood boards and wardrobe/accessories allocation for styling

Assisted owner in the design and execution of new store/counter openings for various marketsEnsured visual merchandising objectives were met based on corporate guidelines established Assisted store managers with managing overstock inventory and maintaining inventory levels within established store benchmarksAnalyzed and reported business results and trends

Supervised flagship location with sales volume of $30 millionTrained and developed visual associates, sales associates and supervisors on display techniques and visual standardsExecuted window installations, in-store presentation, special events, store openings and pop-up shopsOversaw floor plans and fixture programs for New York locationLed walk-thrus with Executive Leaders and Corporate Visual Team

Responsible for overall look of windows, in-store displays and styling of mannequins Created innovative merchandising and display techniquesTrained new employees on visual standards and guidelines for Chicago marketProvided critical feedback to corporate visual team to better meet business objectives/ sales

Ensured visual standards and visual techniques are per directiveBuilt and installed windows and in-store presentationPartnered with General Manager on sales productivity and adjust floor plan where neededMaintained upkeep and maintenance of fixtures and mannequinsDirected styling and placement of mannequins for windows and in store presentation