Jason Preston Email & Phone Number

Richmond, Va, Us

Arlington, Virginia, Us

Led a team of eight sales professionals, driving expansion into new markets and promoting custom, enterprise Dynamics 365-based CRM solutions to manufacturers and associations.▪ Closed $900,000 sale acting as individual contributor, by securing early-stage executive sponsorship, assuming sales lead responsibilities, and maintaining consistent contact with champion and key stakeholders throughout the execution of our mutual action plan.▪ Led Improvement in sales rep efficiency by +70% without additional budget allocation by streamlining sales operations, automating CRM functions, and establishing best practices for outreach cadence and messaging.▪ Expanded new pipeline generation by +42% by executing against a novel full-cycle sales methodology playbook, including conducting prospect research, applying personalized outreach best practices, utilizing outside resources, and establishing/monitoring KPIs to exceed sales targets.▪ Developed and implemented performance-driven coaching and training programs, leveraging metric analysis to enhance team efficiency and sales outcomes.

Reston, Va, Us

Directed a team of 30 mid-market sales professionals to drive growth and expand sales of a proprietary automated form and workflow management platform in multiple vertical markets across North America, Europe, and Asia-Pacific.▪ Obtained +114% of sales goals between Q3 2021 and Q2 2022, leveraging efficiency-focused initiatives and promoting cross-functional teamwork.▪ Drove a +47% increase in pipeline generation through the creation of and adherence to new outbound KPIs, restructuring & streamlining processes, and delivering systemic coaching through tools like Groove, ZoomInfo, and Gong.▪ Managed 12 business development experts, 14 account executives, and four team leaders, collaborating closely with the Vice President of Sales to align strategies and ensure sales targets were achieved.

Columbia, Maryland, Us

Led 15 sales experts, including three team leaders, in promoting and selling a premium point-of-sale platform to home service industry clients, driving growth and market expansion. Accomplishments:▪ Achieved 101% of revenue targets between Q3 2020 and Q2 2021, including 36% quarter over quarter growth in the first year of tenure by expertly directing the sales team, monitoring KPIs, and providing necessary deal support. ▪ Increased alternative revenue streams by +74% through the development and management of a new account management team, optimizing customer engagement and expansion strategies. ▪ Achieved +64% growth in average annual contract value by adjusting pricing based on market trends and using competitor and market research to form win-win negotiation strategies.▪ Improved sales team efficiency by +53% through coaching best-in-class sales practices, implementing a new Salesforce CRM platform, streamlining processes, and delivering on-demand coaching through tools like Salesloft and ZoomInfo.▪ Decreased churn by 25% through the creating of a new account manager role, synchronizing efforts between sales, onboarding, and support teams to improve customer satisfaction, adoption, and retention.

New York, Ny, Us

Collaborated with the CEO and executive leadership team in applying data insights for structuring KPIs and presented go-forward sales strategies focused on revenue growth, market expansion, and strategic partnerships. Spearheaded projects with cross-functional teams to increase efficiency and effectiveness of sales teams as well as grow Key Performance indicators such as ACV, Renewal Rates, Recurring Revenue, Pipeline Build, Close Rates, and topline growth. Worked closely with CEO and Executive Leadership team to provide data and insights into our key KPIs and provide recommendations on go-forward sales strategies.Accomplishments:• Spearheaded initiatives to enhance sales performance, driving top-line revenue growth, improving contract value, and increasing renewal rates through targeted efficiency improvements and pipeline development campaigns.▪ Restructured the sales function by analyzing Total Addressable Market (TAM) and resource allocation, mapping territories, and implementing sales quotas and go-to-market strategies to meet targets.▪ Presided over our partnership programs by formalizing agreements, updating partner platforms, and automating metrics tracking with Salesforce CRM to enhance operational efficiency and sales team support.

New York, Ny, Us

Led WealthEngine Inside Sales Teams consisting of 15 Sales Reps and 3 Team Leads responsible for SMB and Mid-Market sales. Worked closely with team to institute new system of sales KPIs, optimize our tech stack of Salesforce, Salesloft, ZoomInfo, and LinkedIn SN, and provide personalize coaching/training sessions to foster professional development and more consistent achievement. Accomplishments:• Achieved $3.2 million in annual sales during first full year by collaborating with marketing and product teams to craft cohesive sales messages and execute an outbound-based go-to-market strategy.▪ Boosted monthly sales goals achievement from ~60% to +90% by implementing personalized coaching sessions and refining sales enablement processes. ▪ Promoted +40% of staff to advanced roles by assessing performance consistently, forming clear advancement guidelines, and offering personalized coaching sessions to facilitate career development.▪ Drove +35% productivity increases, reduced sales cycles by 18% and grew deal sizes by 15% by integrating Salesloft with Salesforce to improve lead automation, pipeline tracking, and KPI monitoring.

Led the development and launch of a high-performing inside sales team, aligning efforts with marketing and product management to deliver cohesive messaging and promote the company's new cloud-based IT monitoring solution.Accomplishments:▪ Captured $250,000 in annual recurring revenue through the creation and implementation of a comprehensive full-cycle sales system, partnering with cross-functional stakeholders to enhance prospect sourcing, outreach, and closing capabilities. ▪ Boosted cloud product sales by +884%, delivered ~150% growth in quarter-over-quarter performance for four consecutive periods, and secured contracts for all 40 of the company’s first cloud clients. ▪ Increased rep efficiency by +29%, by instituting best practices, delivering personalized coaching, and refining process improvements across the sales cycle. ▪ Designed and executed the onboarding program for 21 additional sales team members, ensuring seamless integration alignment with the sales strategy to drive product promotion and market penetration.

Round Rock, Texas, Us

Directed a team of 77 employees across seven sales units, working closely with marketing, operations, support, and finance teams to meet revenue targets and ensure the smooth execution of business strategies. Accomplishments:• Secured $47M in new sales across 2012 and 2013 to exceed annual quotas for two consecutive years, by relentlessly focusing on pipeline growth, process optimization, and value-based selling strategies.▪ Achieved up to 121% of annual goals for two consecutive years by overseeing employee development and enhancing selling activities, messaging tools, and processes for sustainable success.▪ Mentored and guided 20 entry-level sales representatives into exemplary account executives and team leaders through continuous and personalized coaching on selling and effective leadership principles.▪ Created daily KPIs for each territory and vertical markets, analyzing performance metrics and refining sales processes to enhance overall business performance.

Reston, Va, Us

Recruited, mentored, and guided a team of 10 sales development representatives and account executives, ensuring successful onboarding of SaaS and managed service clients across the US and Canada. Player-coach role where I would get involved in the reps’ deals at various stages depending on the rep’s level of competency. Involved in the negotiation & closing of nearly every deal.Accomplishments:* Closed over $5M in new revenue by negotiating favorable deals and utilizing customer interactions to mentor and coach sales representatives on best practices.* Averaged +150% attainment against quarterly team goals over seven consecutive quarters. Awarded as AppAssure Regional Manager of the Quarter on three separate occasions.* Developed and implemented a benchmark and testing system that trained staff in full-cycle selling techniques and system/app .

Reston, Va, Us

Achieved +430% of personal sales quotas by setting best month and quarter records and garnering recognition as the top-performing account executive. Organized and led over 25 client meetings monthly to spearhead prospecting campaigns, including cold calls, referral follow-ups, and e-mail outreach, driving sales within SLED and Commercial markets.

Herndon, Va, Us

Achieved 150% and 140% of 2006 and 2007 Sales Quotas, respectively. Grew SLED Market by over 150% in 2006 and 140% in 2007. Initiated Commercial Sales Channel and grew market by over 300% in 2006 and 400% in 2007.