Web And Graphic Designer
CurrentDesign and maintenance of landing pages and articles for the organization’s industry and consumer websites. Includes wireframes, coding, and any customization of styling, as needed, to optimize aesthetics and usability. Launched user testing of the organization’s consumer website, loveonetoday.com. Insights from these tests have lead to strategies designed to improve the user experience aimed at driving increases in the website's conversion rate.Collaborate with departmental stakeholders to provide design, code, testing, and deploying of email campaigns for industry and consumer audiences. Testing included ensuring consistency across email clients and mobile responsiveness.Design of print collateral to support organization sponsored events and marketing campaigns.