Jason Hol Email & Phone Number

Spokane, Wa, Us

San Jose, California, Us

Lead a cross-functional team responsible for designing and implementing the company's GTM strategies and processes for CS Ops, Sales Ops, Marketing Ops, and Commissions. Key objective is to drive operational efficiency and achieve the company's north star metrics (CAC to Bookings and NRR).Core responsibilities include:►Process optimization and implementation►Rule of Engagement design and adherence ►Territory management►Customer Health monitoring►Quota administration►Incentive plans ►Lead and Opportunity management►ICP and TAM development + sales process►Operational Excellence (data management)

New York, Ny, Us

Responsible for designing and leading a unified team to drive revenue strategies across the Sales & Marketing orgs. The RevOps department analyzes the operating rhythm within each department, increases process continuity, resource enablement, training, SalesTech & MarTech management, revenue intelligence, and data/analytics to drive a healthier pipeline and stronger business outcomes.Core responsibilities include:►Team development, coaching, and career mapping►Sales/Marketing/Customer Success Operations team management►SDR team management and performance optimization ►Forecasting/Budgeting design and implementation►Sales enablement & Onboarding►MarTech/SalesTech management ►Reporting, Analytics, and Business intelligence►Territory development and lead routing►White Space and sales team performance analysis ►Data Hygiene and governance ►Annual planning and staff development (coaching)►Operating rhythms (Commit, QBR, pipeline management)

New York, Ny, Us

Managed a team who were focused on uncovering and maximizing operational agility across Demand Generation and Field Marketing teams within North America, EMEAI, and APAC. Accelerating technology adoption, data & analytics, attribution modeling, data governance, and operational excellence to maximize the department's contribution to pipeline development. Also responsible for managing the SDR team in NORAM, which drove Sales Qualified Meetings and Pipeline development. Continually applying a ‘Data Driven’ approach to inform SDR teams on prospect behavior/intent.Core responsibilities included:►Leadership and staff development►Built and Managed the company's SDR program. Goal setting to performance optimization►Oversaw data governance strategies, GDRP, and audience building►Managed companies MarTech Stack - Training, utilization, administration, and road mapping►Conducted ongoing Lean Six Sigma assessments to pinpoint delivery and performance gaps►Monitor and managed the global marketing budget, forecasting, and accrual processes►Oversaw onboarding, training, and skill development resource creation►Attribution modeling, Intent signals, ABM targeting, and segmentation►Reporting, analytics, dashboard creation, and revenue reporting

Spokane, Wa, Us

Functioned as a strategic partner between Sales and Marketing to ensure a strong database, systems, processes, insights, and strategies were in place to drive TOFU engagement and conversion rate optimization. Core responsibilities included:►Reporting/analytics (Salesforce dashboards, PowerBi)►Conducted operational excellence initiatives to improve processes►TOFU campaign and sales alignment initiatives to increase SQL►Implemented Salesforce CRM, Pardot Marketing Automation, and Sales Enablement training ►Administered key MarTech solutions from Pardot, Bizible, Insidview, D&B, etc.►Campaign performance assessments and reporting►Audience building, addressable market assessments, database enrichment projects►CRM and marketing automation administration►Drip and content marketing optimization

Spokane, Washington, Us

Responsible for the creation of the Business Development department within KELLYBRADY Advertising. Created and oversaw all new business processes and strategies from internal brand development, content marketing strategies, and CRM integration, to architecting client onboarding, RFP and proposal initiatives, and the creation of new services and products.Core responsibilities included:►Built the Business Development framework, processes, technology, territories, and GTM strategies►Launched lead generation initiatives and events to capture new business - Events, email nurture, direct mail, social media, digital display, content marketing, and community events►Advocated for the creation of new service lines (Social Consult)►Managed West coast territories and enterprise clients►Impliemted Salesforce, Hootsuite, Hubspot ►Designed RFP response team framework & managed all agency requests►Built database and refined addressable market

Spokane, Washington, Us

Promoted to lead four account executives managing $6.7M+ in paid media across 20 states. Oversaw all media strategy, creative development, PR, events, forecasting, and rate negotiations for national clients as partner liaison.Core responsibilities included:►Client retention and expansion across team portfolio►Managed over $3M in ARR with a 95% client retention rate►Impliemented customer success plays to drive CLV which ranged from...+Weekly/quarterly success calls+Onsite visits for QBRs+Upsell and retention plays+Account management +Media spend and rate negotiation+Vendor management►Media placement, brand research, creative development, event promotions►Designed strategies to grow brand exposure via PPC, Display, TV, Print, Social, mobile/text

Improved marketing and sales functions in a client-facing leadership position, reporting directly to General Manager. Led marketing, events, brand development, media buying, brand promotions, and staff mentorship. Served as brand ambassador at tradeshows and media events. Transitioned to a consultant role.Core responsibilities included:►Implimented digital marketing strategies ►Developed integrated social marketing strategies, forged media partnerships, and elevated creative prowess►Improved YOY profitability 16% by streamlining sales operations►Increased same-day consumer referral sales by 50%+ via new event promotion strategies►Boosted sales performance with new sales strategies, training, and performance tracking for increased employee output

San Francisco, Ca, Us

Senior management position responsible for quarterly growth initiatives, sales leadership, and operations management for a multi-channel specialty retailer.Core responsibilities included:►End-to-end oversight of daily operations and staff management to resource planning►Sales training, visual-merchandising standards, event promotions to budget, and sales planning►Led customer loyalty programs and appointment setting for top-tier clients which increased monthly sales revenue by over 15%►Implemented hiring clinics, seasonal sales strategies, and brand development within the local business community

Seattle, Us

Management position overseeing staff development and store operations for one of the leading retail co-ops.Core responsibilities included:►Oversaw all logistics in launching/opening the Clackamas Town Center location►Screened and interviewed over 200 employees and trained 40+ sales/operations staff►Managed Operations for an $8M store and ensured consistent growth, staff development, and revenue generation►Developed warehouse & merchandising standards and adherence to operational processes►Implemented performance reviews, staff mentorship programs, scheduling, and resource planning