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With over 20 years of sales and operations management experience, I'm a seasoned executive leader who thrives on leading growth strategy and execution at startups and established companies. I have a proven track record of building and leading high-performing global teams across sales, marketing, product, revenue operations, and customer success functions.
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Chief Revenue Officer (Cro)ReverselogixUnited States -
Senior Vice President Of SalesPeak Altitude Dec 2024 - Present -
Executive Vice President And Chief Commercial OfficerUtech Oct 2022 - Dec 2024Oakbrook Terrace, Illinois, UsAs the CCO and EVP I'm responsible for all sales and marketing across all three brands, all revenue operations, and product development of the TMS platform.-Lead a team of 30 US based employees and 60 international employees in areas of Sales, Marketing, Product, Development, and operations-Led Organization through the invasion on Ukraine, facilitated relocations, conducted risk assessments, and built redundancies and contingency plans to mitigate those risks-Increased Revenue from $3.5MM in 2020 to over $15MM in 2022-Maintained a $2MM+ EBIDTA in 2021 and 2022-Led substantial TMS Product Pivot that will increase TAM from 10K to 435K-Led New Verticals in ELD with Product development to increase TAM 300%-Closed and Onboarded 4 new Whitelabel resellers at an average ARR of 1.5MM-Lead Strategic Partnerships and Channel sales growth from 2% to 12% of Revenue and customer acquisition-Led Marketing with a combination of Paid Advertising and Outbound Nurture Campaigns to drive 77% of all revenue since 2021 enabling us to lower overall acquisition costs -
Vice President Of SalesUtech Jun 2020 - Nov 2022Oakbrook Terrace, Illinois, UsMy role is a blend of Sales, Marketing, Product, and Customer Success with an emphasis on the entire customer journey from sourcing to retention.Notable Accomplishments:- Increased Top Line Revenue 55+% YOY with an annual run rate of $10+MM in 2021 - Increased LTV by 25% by driving increased customer retention, longevity, and additional product attachment rates- Increased MRR 67% with an ARR of $8+MM in 2021- Increased average daily users from 16,000 to over 36,000 - Maintained 115% and 131% NRR for 2020 and 2021- Led the implementation and launch of all data integrations to include: Salesforce SalesCloud, Service Cloud, Pardot, NetSuite, and Celigo with a strong emphasis on data integrity and transformation.- Led the creation and implementation of multiple marketing campaigns that have created a 50% increase in customer acquisition in 2022- Led the search and management of Ad agencies to include identifying target markets, SEO optimizations, messaging and creative collateral- Increased Sales Head Count from 4 to 25 while maintaining 80+% employee retention- Created verticals within the Inside Sales team, Launched the Sales Operations Department, Sales Enablement, Customer Success Department, and Strategic Channel Partnership Group. - Oversaw sourcing and interviewing for all key US leadership positions to include HR, Marketing and Product Management.- Led Go To Market Strategy for 2 new products -
Director Of Inside SalesKeeptruckin Sep 2019 - Feb 2020San Francisco, California, UsLed the launch and growth of the Chicago sales office. Oversaw a team of sales managers, account executives and account managers. Helped achieve a 75MM annual revenue run rate in excess of the company goal of 60MM before a change in company structure and goals led to an abrupt pivot and shutdown of our office.Created and facilitated sales enablement programs for both Account Executives and Account Managers focused on consultative selling and understanding the buyers persona and journey that decreased average ramp time by 50%.Worked cross functionally to lead process improvement in client onboarding, enablement, sales operations, contract negotiations, risk management, and operations management.Helped lead client acquisitions and strategic account management across SMB, MM, and Enterprise level customers. -
Sales ManagerRwi Logistics, Llc Sep 2018 - Sep 2019Greater Cincinnati Area, UsResponsible for all aspects of sales management, sales enablement, sales operations, hiring and onboarding, new client acquisition, account management, customer onboarding, and RFP/RFQ pricing and positioning strategies, resulting in sales growth from 60MM to 95MM in 1 year.Led a team of 5 Account Managers and 7 inside Sales Reps to achieve 40% volume growth and 50% Revenue growth YOY through targeted account penetration strategies as well as directed new customer acquisitions.Responsible for pricing and positioning strategies for both transactional business as well as large RFPs.Developed key partnerships with local colleges and universities to develop talent pipeline that included judging sales competitions, mentoring, teaching relevant sales classes, and other recruiting opportunities as they arose.Tasked with implementing institutional change to include:Development and Institution of KPIs Development and Institution of a Sales Training Program as well as facilitate that program.Envisioned, created, and launched a DOMO data visualization dashboard to the sales team to easily manage, track, and forecast growth.Worked cross-functionally to identify key areas of production improvement by using data driven decisions to eliminate wasted effort and operational redundancies. -
Founder And Principal ConsultantThe Leadership Production Group Nov 2016 - Sep 2018At The Leadership Production Group we take a hybrid approach of applying data driven performance metrics with Human Capital principals to help you achieve organizational success. We specialize in the SMB space with a focus on sales, marketing, operations and financial management, and leadership development.We currently work with a range of clients and industries from retail to financial services, and are confident that we can bring value to your organization as well.With decades of experience in Leadership Development, Enablement, Organizational Efficiency, Sales, Operations, Hiring Best Practices, Marketing, and Business Development, we are sure we can bring value to your organization. Whether you are just starting up or well established company, we are here to partner with you.
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Co-FounderPlanaby Apr 2017 - Aug 2017Why's it so hard to discover what's happening around you? Why do you have to sift through 10 different websites only to be presented with information that's outdated or of little-to-no relevance to you? And why's it nearly impossible to do that quickly and easily from your mobile device? You know, that thing in your pocket that has more computing power than all the machines that put men on the moon!We answer the age old question of "what to do today?" by letting you browse great ideas for activities found locally. Planaby is entirely community driven. Planaby learns what you like, and helps you find inspiration from like-minded community members, followers and friends.Just got off the plane in a new place? Check Planaby to see what the locals are up to. Booked your vacation? Find the insider hotspots that are just your style, from people just like you.Meet up with a cycling group or take the family to a Broadway show, Planaby is a community filled with great ideas of every imaginable kind. Wherever you go, Planaby finds the insider's view of local activities around you.Planaby helps you inspire others, and introduces people to the best tours, events and activities around. From teens to Tour Guides, Mother's Groups to Rock Bands; Planaby is for anyone who has ever said: "what do you want to do today?"
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Chief Business OfficerPlanaby Apr 2017 - Aug 2017Planaby is an early stage start up focused on trying to solve the problem of activity discovery. We are a two sided service that targets both Activity Posters/Promoters and Activity Seekers.As the Chief Business Officer I'm responsible for all facets of business operations to include but not limited to:Defining target consumer demographics and conducting consumer market interviews to lead a refreshed logo and branding effort.Created consumer market interview guides and actively managed the marketing team's efforts in gaining consumer insights to define and continually iterate product developments.Responsible for researching, compiling, and analyzing competitive intelligence to guide business strategy, marketing strategy, business development strategy, and product offerings.Led the creation of comprehensive marketing strategy to include: - Defining targeted consumer demographics - Outlining unique selling propositions - Pricing and positioning strategy- Distribution plans- Promotions strategy- Online marketing strategy- Conversion strategies- Outlining potential joint ventures and partnerships- Retention strategiesDefined pricing strategy, revenue models, and financial forecastingResponsible for all sourcing, hiring, and on boarding of team members to include both tech operations and business operationsResponsible for product management to include: iOS app, Android app, Plug-in tools, and Web development
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Senior National Account Executive - LogisticsTotal Quality Logistics Mar 2010 - Apr 2017Cincinnati, Ohio, UsLed, managed, and developed a team that was consistently ranked in the top 2% out of 2000+ sales reps. Represented TQL to one of the world's largest multinational corporations. I was responsible for all communications and daily interactions with that organization, from plant level operators to C-Level executives.Scaled a business from scratch to over $4.25MM in annual sales in 2015 and consistently met or exceeded that level through 2017.Directly responsible for all pricing and negotiation for an average annual volume of 3000-4000 shipments.Directly responsible for coaching, training, and supervising a team of 4-8 full time, cross functional, direct report employees. In spring of 2012 envisioned, developed, and executed an innovative mentorship program directed at educating, training and coaching future sales staff that had a realized success rate of 98% in an intensive company wide sales training program.In 2016 created a sales mentorship program that has a realized revenue increase of 16.66% to date.Served as an influencer and beta tester for leading edge product development of proprietary in-house software since 2011. Primarily focused on UX, rate negotiation tools, and statistical and analytical modeling. Served as a SME since 2011, facilitating bi-weekly company wide trainings in: Account Penetration/Business Development, Accountability, and Ethics.Specialties: Sales, National Account Management, Coaching, Mentoring, Marketing, Supply Chain Management, Logistics, Interviewing, Business Development, Leadership Development, Ethical Business Practices, Operations, Negotiation, Training
Jason Barnes Skills
Jason Barnes Education Details
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The Wharton SchoolEntrepreneurship/Entrepreneurial Studies -
Xavier UniversityHistory And Theology -
Johns Hopkins University Advanced Academic ProgramsExecutive Data Science Specialization
Frequently Asked Questions about Jason Barnes
What company does Jason Barnes work for?
Jason Barnes works for Reverselogix
What is Jason Barnes's role at the current company?
Jason Barnes's current role is Chief Revenue Officer (CRO).
What is Jason Barnes's email address?
Jason Barnes's email address is ja****@****ail.com
What is Jason Barnes's direct phone number?
Jason Barnes's direct phone number is +184752*****
What schools did Jason Barnes attend?
Jason Barnes attended The Wharton School, Xavier University, Johns Hopkins University Advanced Academic Programs.
What are some of Jason Barnes's interests?
Jason Barnes has interest in In The Last 5 Years, Children, Economic Empowerment, Politics, Human Rights, Animal Welfare, Arts And Culture, Travel Is A Passion Of Mine.
What skills is Jason Barnes known for?
Jason Barnes has skills like Sales, Management, Transportation, Leadership, Time Management, Sales Management, Sales Operations, Inventory Management, Shipping, Marketing, Negotiation, Coaching.
Who are Jason Barnes's colleagues?
Jason Barnes's colleagues are Deepak Verma, Laxmipriya Barik, Ashok Kumar Makhija, Manoj Gupta, Dhairya Jain, Tyler Lozano, Sharbani G..
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