Overall business lead for Essence's relationship with Target.

Jason Harrison is the CEO of Team Arrow Partners, an innovative new agency created for Target that combines best in class analytics with creative media thinking in an agile, collaborative team that moves at the speed of retail.

Gain Theory is a WPP marketing foresight consultancy that brings together data, analytics, technology solutions and consumer-insight capabilities. The consultancy combines WPP’s intellectual capital in media, marketing, data and technology to create an offering that will help brands make smarter, faster, predictive business decisions. Jason was the founding CEO of Gain Theory, responsible for articulating the vision, evangelizing the mission and steering the company towards the attainment of their goals. A veteran of media agency, client tech and consulting experience, Jason has a multilateral perspective on the industry that gives him unique insight into the data, tech and analytics-related challenges faced by clients. As well as having worked client-side at Johnson and Johnson, Jason has held the title of Global Chief Information Officer at Maxus and Universal McCann, and has held roles in management consulting, eCommerce and corporate technology, advising Fortune 500 clients on how to navigate through the intersection of marketing and technology.

Responsible for the Technology function worldwide for a global advertising media agency.

Project managed team of Java engineers in the design and development of a custom, multi-site eCommerce engine to power Digital River's 10,000+ client web stores.

Staff Consultant in the Core Technologies consulting practice at Ernst & Young. Significant engagement work included BellSouth, General Motors, Best Buy and Digital River. Specific competencies in the Data Warehousing, Business Transformation and eCommerce practice areas.

Supervisor and Team Leader in the Media Technology group at Young and Rubicam, one of the largest traditional full-service advertising agency networks in the world. Led design and deployment of a global media planning and spending roll up system for agency client Colgate-Palmolive across 20+ countries - the first global media spending roll up system of its kind.