Co-founded by lifelong entrepreneurs Jason Lucash and Mike Szymczak, Rupt is not merely a business venture – it's a bold manifesto challenging the status quo. Rupt stands as a revolutionary brand that surpasses expectations, crafting highly customizable products on-demand from recycled material while maintaining carbon neutrality in an awe inspiring 48 hours. What sets us apart is our commitment to redefining packaging, turning it into an art form with a dual purpose; each package serves a second life function once its primary role as a box concludes.With a current lineup of 30 distinctive products spanning Technology, Drinkware, and Backpacks, Rupt consistently aims to exceed customer expectations. Our commitment to transparency is unwavering, showcasing the complete build of materials for each product and disclosing carbon emissions across four phases of the lifecycle.At Rupt, we stand behind every product we create. What truly distinguishes us is our innovative customization feature, allowing brands, retailers, and consumers worldwide to personalize any Rupt product within an impressive 48-hour timeframe. This service extends across three continents, reflecting our dedication to global accessibility and individual expression.Join us at Rupt as we redefine industry norms, blending innovation, sustainability, and personalized excellence.

Board member for the company, was responsible for setting the vision, direction, and decision making for future company success along with HPG's private equity sponsor: Tenex.

Joined HPG, a Top 10 Supplier in the $25B promotional product industry, in 2018 after acquisition of the previous company I founded, Origaudio. Served as HPG’s Senior Vice President of Marketing and Innovation before being promoted to Chief Development Officer. I was responsible for developing and executing growth plans for the company, spearheading creative & marketing strategy, innovation, and partnership development. Additionally, I was responsible for mergers, acquisitions, and business integration activity.Some projects and initiatives I’m proud to say I helped bring to life at HPG:- Created the “Batch & Bodega” brand, providing maker-centric, customizable food and gift sets.- Established and implemented HPG’s in-house creative agency.- Spearheaded the rebrand process of HPG.- Lead the rebrand process for HPG’s largest brand Hub and other subsidiary Mixie.- Head of creative, brand direction, strategy, and positioning for all ten HPG subsidiaries and the parent company.- As SVP of Marketing & Innovation I was in charge of HPG’s new product development and factory relationships for all ten subsidiaries.- Responsible for integration of the Origaudio brand into HPG. - Collaborated closely with fellow c-suite leadership, investors, and the board to implement and execute the company’s strategy and vision.

Established Origaudio in 2009 by developing and creating eco-friendly portable speakers that folded and unfolded like origami. Three months after launching, the product was named to Time Magazine’s “50 Best Inventions of The Year” list and the business exploded overnight. Launched and developed over 120 different cutting edge and trend setting consumer electronics and lifestyle products. My team and I made Origaudio a household name in the consumer electronics sector and the promotional products industry.My proudest accomplishments at Origaudio:- Bootstrapped Origaudio, never raising outside capital, subsequently leading the company to over $100M in sales volume.- Managed and hired a team of over 100 employees across multiple offices in North America.- Utilized clever grassroots and guerrilla marketing, combined with a strong public relations strategy to prevent spending money on traditional marketing until year eight.- Oversaw and created our own enterprise resource planning software system from the ground up to run and power our business.- Developed unique and proprietary manufacturing techniques to streamline our business and production facilities.- Established the product development and supply chain process both overseas and domestically to allow for the business to scale at a rapid pace.- Acted as Origaudio’s de facto CFO for nine years and managed a budget of over $25M.- Set the bar for mass customization in the consumer electronics industry and developed the industry’s first fully customizable products.- Placed products in over 5,000 retail stores throughout the country and secured distributor agreements for 45 countries around the world.- Accomplished public speaker on entrepreneurship, startups, product development, creative branding, and more. Keynoted hundreds of different events over the years with audience sizes ranging from 20 to 10,000 people, in multiple countries around the globe.

Worked for the world’s largest backpack company, JanSport, a division of VF Corporation. Directly responsible for JanSport's collegiate, promotional, and retail marketing strategy execution.My proudest accomplishments at JanSport:- Created and managed JanSport's "Student Ambassador" program which employed student representatives at more than 10 universities each semester.- Established and executed JanSport's "Tailgate Tour" which hit the road each Fall to more than 10 college football games to increase brand awareness, drive collegiate apparel sales, and build viral opportunities for the JanSport brand.- Responsible for the brand’s event marketing strategy and execution at dozens of music festivals, parties, tradeshows, and other events.- Initiated multiple retail marketing and sales promotions, platforms, and merchandising programs at some of the largest worldwide retailers such as: Target, Macy's, Kohls, Dick Sporting Goods, and The Sports Authority.- Managed and developed creative direction and content for JanSport's brand, viral, and advertising videos.- Established JanSport's product sourcing for promotional products with factories in Asia.- Television emcee for all JanSport videos, handling interviews with some of the world's biggest artists such as Mumford and Sons, George Clinton, Noah and the Whale, Phantogram and more.

Ran Major League Soccer's "Futbolito" event marketing platform which brought fast-paced soccer action to 16 communities across the country.- Responsible for execution of all grassroots events and promotional campaigns.- Handled logistics, operations, and tour management for 16 week nationwide mobile marketing tour.- Operations and Logistics at the MLS All Star game- Supervised all local staff, interns, tour managers, and more- Event emcee in both Spanish and English- Responsible for multi-million dollar marketing budgets- Grew the MLS fan base astronomically via grassroots marketing efforts

Had the incredible opportunity to intern for the Oakland A's during the "Moneyball" era for two seasons in Brand & Special Events Marketing.