Jason Bader Email & Phone Number

Canton, OH, US

• Design, develop, and implement omni channel marketing and advertising programs, including digital strategies, to support business growth.
• Manage brand guidelines, ensuring alignment within marketing and advertising across various platforms such as digital and social media.
• Offer strategic campaign planning, using market research, competitive intelligence, digital and financial analytics to identify opportunities for content development that drives business goals.
• Oversee the development of a variety of marketing and advertising tactics like newsletters, direct-mail, brochures, digital ad campaigns, collateral, along with online and offline media planning.
• Create, manage, and optimize diverse online, print, and digital advertising campaigns, using data-driven insights to boost performance and ROI.
• Develop innovative strategies that link customer needs with business goals via creative advertising platforms.

Canton, OH, US

• Manage day to day marketing efforts for USACS while making recommendations to Sr. Leadership where needed with affiliate companies.
• Develop strategies for marketing and advertising campaigns
• Lead in-house marketing and production teams including 5 direct reports
• Oversee and develop brand strategies for primary and affiliate companies
• Direct graphic design components for national efforts
• Oversee companies advertising and marketing efforts while keeping within planned budget

Canton, OH, US

• Manage day to day marketing efforts for USACS while making recommendations to Sr. Leadership where needed with affiliate companies.
• Develop strategies for marketing and advertising campaigns
• Lead in-house marketing and production teams including 5 direct reports
• Oversee and develop brand strategies for primary and affiliate companies
• Direct graphic design components for national efforts
• Oversee companies advertising and marketing efforts while keeping within planned budget

Canton, OH, US

• Provides graphic design support for any marketing project for USACS or affiliate company
• Aid in company national advertising strategies and campaigns
• Work in tandem with outside advertising agency to develop new creative ad concepts while maintaining a strong brand consistency.
• Oversee national direct mail campaigns from inception through execution. Direct mail, flats and dimensional pieces, include various audiences from physicians to hospital c-suite.
• Serve as a lead point of contact for new business development request for proposal (RFP) process.
• Organize special events with senior management

Canton, OH, US

Charity Board

• Responsible for building strong brand recognition. Directed the creation of effective advertising and marketing pieces focused on consumer weight loss and the promotion of franchise sales.
• Formulated brand strategy for 4 distinct companies. Resulting in increased brand strategy that delivered 15% increase in franchise interest.
• Directed creative design process for all marketing and advertising collateral, e-marketing campaigns, web design, and photographic shoots. Positively impacted revenue performance as measured by double digit growth.
• Collaborative partner in developing web strategies. Lead the development of a customized content management system. Directed Graphic Design and content development. Enhanced user experience through improved layout.
• Defined revenue performance metrics and established a reporting and analysis process. Presented findings and recommendations to the CEO and Executive Leadership Team.
• Developed conceptual marketing strategy for new offerings, products, services and relaunches.

• Created visually stimulating marketing and advertising pieces that were to be distributed to a targeted segment.
• Developed and implement marketing strategies for coupon-based receipt programs.
• Created direct marketing pieces to be implemented in Fisher Foods, Buehler’s and Marc’s stores across Ohio.

Akron, US

Analyzed market trends and conducted market research. Supported creative work for a diverse range of projects including: corporate identity system, external advertisements, magazine layouts, web design, tradeshow exhibits and product design.· Created dynamic web pages from concept to production.· Developed concept and designed new identity systems for.

· Successfully perform managerial duties during manager's absence.· Train new employees and conduct company and product orientations.· Calculate and transmit weekly sales reports.· Conduct monthly inventory/audit of product.

Researched market trends. Established visually appealing identity system and applied the system to all communications applications, including: email campaigns, website, letterhead system, internal and external signage and vehicle wraps.