Jason B. Email & Phone Number

United States

Santa Clara, California, Us

In this marketing and business-development role, responsibilities entailed product marketing strategy and development, executive presentations, cross business unit collaboration, and outreach strategies to target developers in the commercial and academic spaces to drive growth in adoption of Intel AI solutions worldwide.• Served as voice-of-the-customer in product meetings, representing the customer in advocating for feature and functionality changes as well as incorporating market research, competitive analysis, and industry trends to inform product updates. • Directed go-to-market strategy for Intel’s open-source AI inference software, the OpenVINO toolkit, expanding developer downloads and adoption by millions for AI deployments using libraries like Tensorflow, PyTorch, and more. • Developed and maintained OpenVINO marketing collateral, including product presentations, product briefs, customer case studies, websites, sales battle cards, blogs, and audience nurture with newsletters, email, and social media.Results:• Project managed the global OpenVINO DevCon webinar series training over 25K attendees. This involved all agency coordination, visual assets creation, email invitation design and delivery, social media promotion, coordinating speakers, and results reporting.• Combining technical AI experience and product marketing skills, developed and published an OpenVINO Training Series of new training modules on the Intel Learning platform. Developing internally saved Intel over $150K budget in agency fees.• Identified low cost, high impact opportunities to scale developer training, such as coordinating Intel’s OpenVINO and Hugging Face tools to be featured in a 5 city AI User Group training series led by an Adjunct Professor of AI from UNC Charlotte.• Organized and led three annual online AI Hackathons as part of the Transatlantic AI Hackathon series, which trained hundreds of entrepreneurs and students worldwide.