▪ Product Lifecycle Management: Lead the product development lifecycle for a suite of high growth, subscription financial data products targeting asset managers, driving a customer-first approach to enhance engagement.▪ Revenue Growth Initiatives: Successfully scaled new product functionalities, driving increased user engagement and revenue growth projected to double in five years. Transformed platform into self-service format for enterprise clients.▪ Operational Efficiency: Increased software development output by 50% by adopting Agile methodologies, specifically Scrum and Kanban, to prioritize features with the highest customer impact.▪ Strategic Go-to-Market (GTM) Success: Directed the launch of three major financial data products aimed at asset and portfolio managers, including a “0-1” data visualization platform, projected to generate significant first-year revenue.▪ Cross Functional Collaboration: Collaborated closely with data, marketing, design, and engineering teams to align stakeholders in product goals. Used large-scale data to identify key customer pain points and drive product decisions.

▪ Portfolio Management: Led a $60M portfolio for the Technology, Media & Telecommunications group, managing a 30-person team of Product Managers, Owners and Developers across North America, Europe, and India.▪ Client-Centric Product Development: Fostered a culture of customer engagement, conducting 70 client sessions annually. Created and managed roadmaps for platform and data products, aligning features with market needs.▪ Agile Leadership: Boosted software development output by on client facing workflow platforms by 35% through optimized Agile sprint planning using Scrum and SAFe frameworks.▪ New Product Launches: Launched multiple platform products, including subscription Fintech and IT technology spending data products, along with a private markets M&A database.▪ Cross Functional Collaboration: Worked across design, marketing, and data teams to execute on product initiatives. Ensured the successful launch of new features, effectively communicating launches both internally and externally.

▪ Product Leadership: Directed the product lifecycle of a $180M portfolio, managing multiple business analysts and Agile development teams in the United States, United Kingdom and Poland. ▪ Growth Achievement: Achieved 8% annual growth over two years by refining user-centric product roadmaps, leveraging customer interviews, and implementing market positioning strategies focused on unmet client needs.▪ Data Tools and Dashboards: Developed and launched a cost modeling tool generating $1.3M in revenue, along with a personalized dashboard product that saved $1.1M in subscription retention revenue, increasing engagement 20%. ▪ Cross Functional Collaboration: Worked across multiple technology and data science teams to migrate proprietary data assets to Google Cloud, improving platform performance and reducing data retrieval times by 20%.

▪ Platform Leadership: Directed the platform roadmap for IHS Connect, supporting $500M in subscription revenue▪ Revenue-Driving Initiatives: Generated $300K in new revenue via e-commerce features and $400K via dedicated API.▪ Digital Transformation: Enhanced Net Promoter Score by 7 points through a comprehensive digital UX transformation, including redesigning user onboarding flows and dashboard interactivity.

Successfully integrated Tableau and PowerBI data visualization platforms into Connect, streamlining data visualization and dashboard ingestion as products without requiring additional development effort.Integrated multiple reporting and testing systems - including Google Analytics, Inspectlet, Tableau, Optimizely and SAP Business Objects – to consistently track product and site performance/client engagement.

Led content marketing for Affinnova, tasked with generating greater awareness of the company’s capabilities, leads for the sales teams and increased revenue. Developed and launched a marketing program that quickly set Affinnova's products apart in the market research technology field, resulting in its acquisition by Nielsen. Established content marketing program that drove more than 800 new leads in less than 6 months - a 300% improvement over previous marketing efforts. Implemented Pardot to streamline execution and measurement of campaigns, simultaneously integrating into the sales organization’s lead/opportunity workflow.Led a complete website redesign that more than doubled site traffic while focusing on lead capture, organic search traffic and a better articulation of Affinnova’s value proposition.Developed product marketing materials to reflect new company messaging and product value propositions - including product videos, one-page product flyers and sales focused presentations.

Conceived and executed on the long-term strategy for the company’s content marketing, corporate communications and social media functions. Managed team responsible for the company’s external communications, including web and print content, proactive media campaigns and social engagement initiatives.Integrated content and social media marketing as a consistent component of Vistaprint’s product marketing process, driving e-commerce sales. Collaborated with cross-functional marketing groups to sync content and social campaigns with product launches to drive awareness, customer engagement and revenue.Created the framework for the consistent creation of branded product marketing collateral for e-commerce product launches. Materials included content focused emails and direct mail inserts, as well as web content, print placements and social engagement vehicles.Recruited and launched a 20K+ member customer research panel, designed to yield real-time micro business data for content development as well as product, creative and brand research.

Responsible for corporate and product public relations programs, as well as establishing Vistaprint’s social media presence, focused on the small business marketplace. Launched and quickly scaled Vistaprint's social footprint to more than 175,000 fans/followers while incorporating social content into a number of marketing channels.

Developed and executed on a multi-faceted public relations program that included media relations, company awards, speaking engagements, online reputation management and trade shows.

Provided PR support to a variety of accounts across high-technology and consumer markets. Responsible for the day-to-day activities for four accounts including proactive outreach, daily client contact, managing team members and tracking progress against goals.

Responsible for local sports reporting in Reading, Lexington, Woburn, Winchester, and Stoneham, Massachusetts -- a total of 80,000 subscriptions per week.Directed the layout, content, photography, and copy editing of three weekly sports sections, across three different newspapers.