As Director Marketing at CubeWires I am responsible to establish CubeWires as a high-end, customized and on-demand web, creative and mobile solutions provider with "a difference".Appointed to lead the Marketing and Business Development function, for CubeWires an Interactive Digital Company that provides Web, Mobile, Interactive and Online Marketing solutions. Have an Impressive Track Record of Achievement in Conceptualizing, Designing Online Revenue Streams and Executing Online… Show more As Director Marketing at CubeWires I am responsible to establish CubeWires as a high-end, customized and on-demand web, creative and mobile solutions provider with "a difference".Appointed to lead the Marketing and Business Development function, for CubeWires an Interactive Digital Company that provides Web, Mobile, Interactive and Online Marketing solutions. Have an Impressive Track Record of Achievement in Conceptualizing, Designing Online Revenue Streams and Executing Online Marketing Campaigns and across Industries, Verticals and Demographics. Cubewires is known for for creating not just designs but high impact multi screen online experience that transforms website / Mobile App / Enterprise applications of your visitors with responsive designs, simple but interactive UI and UX designs• Developed and implemented annual marketing plans that resulted in consistent sales increases, and played a key role in achieving sales growth that consistently outperformed key competitors and the industry as a whole.• Led the development of creative content for advertising, marketing collateral and online presence for product and service value positioning• Delivering high-impact websites and executing email and social media campaigns to clients in a broad range of markets.• Created and delivered compelling, customized sales presentations that address the core business issues and opportunities faced by the prospect and helping clients to reduce cost by 60% and increasing effective ROI• Led business development function including the targeting, prospecting, forecasting, tracking, and strategic response to customer RFP’s to support the closure of business and sustained customer satisfaction• Accountable for the development and building of sustainable new business activity. Actively sell and promote CubeWires services. Leverage industry leadership and networking in service of closing business and exceeding sales objectives Show less

Manage product marketing initiatives for emerging business solutions, focusing on mobile Application Performance Management (APM). Responsibilities include market positioning, sales enablement, demand generation, PR/awareness, social media, customer case studies, collateral development, competitive analysis, and launch planning. Previously held lead product marketing positions for data center infrastructure management (DCIM), corporate energy management, sustainability, GRC and project and… Show more Manage product marketing initiatives for emerging business solutions, focusing on mobile Application Performance Management (APM). Responsibilities include market positioning, sales enablement, demand generation, PR/awareness, social media, customer case studies, collateral development, competitive analysis, and launch planning. Previously held lead product marketing positions for data center infrastructure management (DCIM), corporate energy management, sustainability, GRC and project and porfolio management (PPM) solutions Show less

* Developed the business plan, go-to-market strategy, product strategy, product roadmap, market requirements and product requirements for Contract Manager.* Managed day-to-day requirements in the transition to the Microsoft .NET platform.* Developed competitive analysis and SWOTs, sales collateral, training materials, and web content.* Defined market requirements for new spend analytics service focused on benchmarking and aggregating transactions through the company’s OSN supplier… Show more * Developed the business plan, go-to-market strategy, product strategy, product roadmap, market requirements and product requirements for Contract Manager.* Managed day-to-day requirements in the transition to the Microsoft .NET platform.* Developed competitive analysis and SWOTs, sales collateral, training materials, and web content.* Defined market requirements for new spend analytics service focused on benchmarking and aggregating transactions through the company’s OSN supplier network* Developed the company’s first Customer Advisory Council program, including application-specific SIGs, best-practices Webinars, online information-sharing portal, and annual meetings.* Managed off-shore resources for legacy reverse auction tool.* Defined market requirements for on-demand auction service targeted at SMEs.* Ongoing competitive analysis, including in-depth analysis for BoD to support M&A activities. Show less