Jason is an award-winning sales and marketing leader, previously honored with the Utah Business Sales and Marketer of the Year award. With over twenty years of experience in marketing and strategy, Jason is passionate about accelerating America’s solar future at the intersection of climate and consumer needs. As the founder and former CEO of Heliose.io (acquired by Aurora Solar), the world’s first real-time shopping marketplace for residential solar, he led a team of experts in aggregating consumers, installers, and lenders, pioneering the future of residential solar in the United States. Along with Heliose, Jason has successfully exited two companies, further showcasing his entrepreneurial success.Jason’s career spans successes across small startups and multi-billion dollar organizations, where he has architected transformative marketing and operational strategies to fuel growth. He has leveraged next-in-class technology solutions to drive the growth of high-impact firms, including those with $1B+ market caps. Known for his expertise in customer acquisition and performance marketing, Jason’s deep understanding of business and financial results allows him to create powerful, results-driven strategies.Beyond his entrepreneurial ventures, Jason has acquired seven businesses for companies he’s been part of or founded, raised venture capital, secured private equity, and played a key role in restructuring debt portfolios up to mid-nine figures. His strategic insight has led him to serve on the boards of notable companies such as Carrus and Quote.com, while as an investor, advisor, and mentor, he supports other entrepreneurs in the renewable energy space.A sought-after speaker and panelist, Jason has presented at leading conferences, including Facebook, Affiliate Summit, LeadsCon, ClickZ, Search Engine Watch, and Search Engine Strategies. He is known for simplifying the complexities of the modern consumer decision journey, remarking, “Today’s consumer journey is more complicated than ever, and I love figuring out how to position the right marketing messages to the right audiences at the right time and cost.”Outside of work, Jason is an outdoor enthusiast who enjoys biking, skiing, and trail running in his hometown of Park City, Utah. When he's not consulting, traveling, or training for triathlons, he can be found perfecting his fish taco and margarita recipes. But above all, his favorite role is being a dad to his two beautiful daughters, Charolette and Lila.