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With a quarter century of experience in Martech, I’ve seen the good, the bad, and the ugly of CRM. I’ve been on every side of the tech stack—customer, marketer, executive—and firmly believe that CRM is a journey. It’s not just technology. It’s about discovering the art of the possible and creating the perfect mix of people, processes, and technology.I’ve been told I’m “super high energy.” It’s true. I’m passionate about helping B2B SaaS companies plan and execute highly effective go-to-market strategies. As a business leader, I play the revenue game with intensity and enthusiasm, solving problems and eliminating roadblocks to move business forward. In short, I play to win.That means investing in my team and my customers. As a mentor, I am committed to helping the people I lead develop their skills and meet their career goals. As a Martech leader, I am committed to helping clients achieve their objectives—I help them discover and realize their dream outcomes for CRM technology.I foster curiosity in every aspect of my work. Curiosity is a superpower that helps us overcome obstacles, understand problems, and turn setbacks into learning opportunities. Part of curiosity is being interested in the details. I love detail. That’s where you find the opportunities for innovation.As passionate as I am about my career, I’m just as passionate about my personal life and family. I have four beautiful children and an amazing family. The love and support I find at home help me to be more empathetic and compassionate in my work. I care deeply about the people I work with—employees and customers alike—and strive to ensure they are successful.In my current role as SVP and General Manager, Americas at SugarCRM, I lead teams across North and South America in initiatives that drive accelerated growth by empowering our clients to deliver incredible experiences for their customers.
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Chief Revenue Officer (Cro)CasewareToronto, On, Ca -
Chief Revenue Officer (Cro)Billtrust Nov 2024 - PresentLawrenceville, New Jersey, Us -
Svp & Gm, AmericasSugarcrm Feb 2020 - May 2024San Francisco, Ca, UsResponsible for driving accelerated revenue growth for Sugar CRM in North and South America.SugarCRM enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable customer relationship management (CRM) solution on the market. Unlike traditional CRM solutions that focus primarily on management and reporting, Sugar empowers the individual, coordinating the actions of customer-facing employees and equipping them with the right information at the right time to transform the customer experience. More than 2 million individuals in over 120 countries rely on SugarCRM. To learn more visit https://www.sugarcrm.com or follow @SugarCRM -
Vice President & General Manager - Cx Business Unit (Customer Experience)Infor Aug 2015 - May 2019New York, Ny, UsGo to market owner and strategist for the Customer Experience business unit at Infor. Developed integrated sales and marketing plans for over 8 product categories, in 7 distinct industries across a global team. Created strategy to convert on-premise to Saas revenue through the use of an already established relationship with Amazon Web Services (AWS). Developed Digital Transformation strategy to sell more multi-product deals.After identifying a gap in the product suite for Marketing Automation capabilities, engaged in a project set out to transform our CRM sales cycles. By working closely with Marketo CEO, constructed a go to market relationship allowing Infor Sales Reps to re-sell the Marketo product suite. Developed internal process to ensure field conflict wouldn’t exist and worked closely with CFO to ensure compensation plans across both companies aligned to drive appropriate behaviour.Developed a project dubbed “Rapid Build” to accelerate Saas revenue growth. Key elements of this project included rapid hiring, enablement, rep productivity and pipeline growth. Ultimately leading to accelerated top line Saas revenue growth. -
Vice President - Industry Solutions & Na SalesOracle Apr 2013 - Aug 2015Austin, Texas, UsResponsible for developing the strategy and delivering new industry solutions on for Marketing Automation (Eloqua) at Oracle. Also, ran Enterprise Sales Organization in North America for OMC. Involved in all aspects of OMC Go To Market, including acquisitions of Compendium, Responsys, Blue Kai. Ran operational organization for SMS & Mobile. Created Vertical Solutions for the following Industries:- Sports & Entertainment- Manufacturing - Automotive- Life Sciences- Financial Services- Higher Education -
General Manager - Industry Solutions (Acquired By Oracle)Eloqua Jul 2012 - Aug 2015San Francisco, California, UsResponsible for the global verticalization of Eloqua's products into niche industry's and sub-industries. -
President - Cdc Front Office (Now Aptean)Aptean Apr 2010 - Jul 2012Alpharetta, Georgia, UsJason Rushforth is the President of CDC Software’s Front Office product line. He is a respected technology industry veteran with more than 15 years of experience growing businesses, defining and aligning technology offerings, and leading global, world-class teams. In his current roles, Mr. Rushforth is responsible for North American CRM sales, go-to-market strategy, alliances, the channel program, as well as the operations for the Front Office product business. With his leadership and expertise, he has helped CDC Software to align customer needs with product plans, drive sales and marketing initiatives, and generate revenue for Pivotal CRM worldwide. Mr. Rushforth has directed the company through unprecedented periods of growth and stability and has played a leading role in the growth of CDC Software’s Front Office products, including Pivotal CRM, Saratoga CRM, and Pivotal Marketplace. His deep industry knowledge has guided the company in the development of industry-specific tools for institutional asset management, mutual fund wholesaling, wealth management, capital markets, and commercial banking.A visionary expert in the application market, especially in the CRM segment, Mr. Rushforth is known for his keynote speaking engagements for events such as the Wealth Management Forum and feature webcasts with Wall Street & Technology and TowerGroup. He frequently contributes to industry articles in industry-leading publications like the CRM Magazine, Financial Services Technology, CRM Advocate, Windows in Financial Services, and Commercial Lending Review.Prior to assuming his current position, Mr. Rushforth was CDC Software's Global Vice President of Financial Services, responsible for the long-term global financial strategies of the company's Front Office solutions. He has honed his financial and marketing skills by helping some of the world’s largest Financial companies find success with CRM. -
Sr. Vice PresidentCdc Software Aug 2009 - Jul 2012Responsible for Worlwide Marketing, Global Pipeline Development, Account Development (telebusiness), Strategic Alliances, and Front Office Sales.
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Vice President, Worldwide MarketingCdc Software Feb 2009 - Jul 2012Responsible for Global Marketing and Account Development.
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Board Of Directors - Board MemberMarketbright, Inc. Nov 2010 - Jan 2012Board Member of Marketbright Inc.Marketbright delivers the leading software-as-a-service marketing automation solution, enabling more than 10,000 users at companies such as Serena Software, VMware and Varonis to make contact, manage leads and convert prospects to customers. Marketbright's full suite of integrated applications includes campaign management, email marketing, event management, landing page creation, lead scoring, lead nurturing and membership management. The company is privately held and headquartered in San Bruno, Calif., and can be reached at http://www.marketbright.com.
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Financial ServicesSalesforce.Com Jul 2008 - Feb 2009San Francisco, California, Us -
Global Vice President - Financial Services Business UnitCdc Software / Pivotal Crm Jan 2000 - Jul 2008
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Global Vice PresidentCdc Software / Pivotal Crm 2000 - Jul 2008
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Sr. ConsultantUnleash Corp. Jan 1999 - Dec 1999
Jason Rushforth Skills
Jason Rushforth Education Details
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Queen Elizabeth Park High School
Frequently Asked Questions about Jason Rushforth
What company does Jason Rushforth work for?
Jason Rushforth works for Caseware
What is Jason Rushforth's role at the current company?
Jason Rushforth's current role is Chief Revenue Officer (CRO).
What is Jason Rushforth's email address?
Jason Rushforth's email address is ja****@****for.com
What is Jason Rushforth's direct phone number?
Jason Rushforth's direct phone number is +164753*****
What schools did Jason Rushforth attend?
Jason Rushforth attended Queen Elizabeth Park High School.
What skills is Jason Rushforth known for?
Jason Rushforth has skills like Enterprise Software, Professional Services, Saas, Crm, Marketing Automation, Manufacturing, Financial Services, Revenue, Rpm, Marketing, Sales Leads, Pipelines.
Who are Jason Rushforth's colleagues?
Jason Rushforth's colleagues are Walter Sauermann, Ben Matthews, Shannon Aloise Gill, William Judd, Jacob Levine, Randy Blevins, Patrick Castillo.
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