Jason Schieck Email & Phone Number

Armonk, New York, Ny, Us

Individual consulting practice offering contract and fractional projects, focused primarily on product marketing, entrepreneurship, and product strategy. Recent projects include competitive intelligence analysis, GTM strategy, new venture creation, and VoC research.

Cedar Park, Texas, Us

Developed product marketing, product management, and marketing operations practices as the first employee, ultimately building out GTM strategy, marketing strategy, ICP/personas, VoC/VoU and primary research, demand gen, sales enablement, win/loss, customer journeys, events management, product lifecycle management, new product development, budget management, and other processes from scratch. Reported to the COO and led team of five members, including design, while managing a $3MM+ budget for the entire marketing organization of nine people.- Generated over $50M in future revenue commitments by developing the Hypertruck ERX “ride and drive” product go-to-market campaign- Revitalized website from ground up and redesigned entire process from RFP to final execution, resulting in a 93% improvement in SEO performance - Introduced user and customer-focused product and marketing development, ultimately hiring and developing a product team to implement- Led the overall product vision for Hyliion's software-defined electrified powertrain (cloud, telematics, HMI, hardware, controls) business unit, including the 0 ->1 development of a cloud SaaS platform- Introduced OKR framework to the organization, leading to successful cross-functional product trials with multiple intended customers of a CARB and EPA certified product, and a 200%+ increase in product reliability

Cedar Park, Texas, Us

Cedar Park, Texas, Us

Austin, Texas, Us

-Consistent top performer: 101% / 110% / 333% / 164% ARR (Q1 / Q3 / Q4 FY20 and Q2 FY21, respectively)-President's Club (FY20, first fully ramped FY)-Top Enterprise AE (Q2, Q3 FY21)

Austin, Texas, Us

-119% ARR (Q4 FY19)

Austin, Texas, Us

Co-Founded BeatBox Beverages. Served as COO from 2011-2014 and an advisor from 2014-2018. Developed and created the original Beatbox Beverages concept, including: -Initial product development and management-Market identification and "why buys"-Initial GTM and sales process-Marketing and brand strategy, including brand standards -Business strategy and business development-Product re-design and re-positioning from 5L to 500MLBeatBox received an $1M investment from Mark Cuban on ABC's Shark Tank, and was recently valued at over $200MM.BeatBox has frequently won awards for its innovative approach to its product and marketing, and is sold in all 50 states.

Co-developed the marketing, sales, product and business development strategies for a small start-up within the Stage 2 technology incubator (part of the 5-Hour Energy family of companies), alongside two former FCA executives. Focused on a line of portable clean energy products, as well as whole home water filtration systems. -Developed target market personas, identified consumer need based gaps in the market and product experience and then used those to appropriately position the brand and product in the marketplace-Built an eCommerce operation from the ground-up and developed online direct-to-consumer (w/ a Bazaarvoice R&R solution), Amazon and international sales channels-Created and managed GTM process for new product launches through these sales channels-Managed demand generation activities for these launches, including SEM, PPC and trade show activities-Built and managed a website, developed with an agency partner, including associated analytics, SEO optimization and consumer experience

London, England, Gb

Responsible for all future global product strategy activities for two multi-billion dollar Jeep programs, including one of the company's most profitable and globally successful models. Led a professional direct report and a cross-functional team of engineering, brand, finance and design professionals. Owned the "voice of the customer" for these programs, the company's perspective on competition in these two segments and for ensuring timely progression along multi-year timelines, by working through corporate approval/funding gates. Management activities included:-Development and implementation of two global product plans, developed through customer, competitive, cost, engineering and industrial feasibility studies-Governance presentations for program funding and approval to global C-level leadership-Primary and secondary customer research, translation of customer & market insights into profitable program actions, coordination with brand management and engineering teams and overall program management

London, England, Gb

Responsible for creating and managing the global product strategy for the next generation Jeep Grand Cherokee. Previously responsible for Chrysler 200 (6/13-2/15) and Dodge Viper (1/14-2/15). Selected for 9-month long FCA/Harvard leadership development program (w/ HBS Professors and FCA executives), the only participant from Product Planning and at a rank below all other participants in the program. I was ultimately promoted into a management role. -Executed product plan development, capital funding and industrial deployment for “Buzz Models” such as the 2016 Dodge Viper ACR, which launched on time and received critical acclaim in the enthusiast motoring press.-Led design, implementation, execution and report out of multi-phase $1MM customer research clinic studying PHEV powertrain requirements / customer needs.-Reduced build complexity on a yet to be released future model by 79% vs. current, while maintaining profit margins, through analysis of consumer research, customer take rates on the existing model, financial analysis and extensive cross-functional collaboration.

London, England, Gb

Conducted in-depth and regression based analysis of brand equity drivers in the minivan segment. Led infotainment form factor/feature planning for a future product, utilizing VOC data, competitive analysis and internal technological frameworks

Led sales of Bentley vehicles and also sold Aston Martin and Lotus models; total sales of $10.1M over 14 month period, beat monthly target by an average of 5% and became highest performing Sales Specialist for 4 months in a row. Planned, organized and executed networking events geared towards Aston Martin and Bentley sales prospects through email, phone, and direct marketing techniques, resulting in 31 new sales contacts and 9 new sales worth $1.3M

New York, Ny, Us

Managed our client's research projects in the Consumer Goods and Services practice area, primarily for our PE/VC clients on the West Coast and hedge fund and PE clients on the East Coast. I also worked to recruit and manage new and relevant entrants into the Gerson Lehrman Group (GLG) global network of experts and professionals, which were then used to facilitate paid consulting interactions between members of the GLG Councils and GLG clients. GLG's clients, some of the world's leading business and investment decision-makers, consult with experts in the GLG Councils to clarify and better understand issues fundamentally related to their research and/or investment interest.

Ba, Economics

Mba, Brand And Product Management