Jason Schwartz Email & Phone Number

Parsippany, New Jersey, United States

Managing independent editorial content developed in conjunction with editorial staff and physician experts for an audience of health care professionals.

• Senior content editor utilizing expertise in digital and print content development strategy to drive growth and brand awareness for clients

Manalapan, Nj

• Responsible for developing a new business segment and content creation, New Products section of monthly issue- 30-55 products a month.• Manage sales development for expanded New Product articles in monthly issues (paid options of 1/2, 1 and 2-page articles) resulting in annual sales totaling $55K and $40K in 2016 and 2017.• Conducts research, including interviews, to produce personalized story-based emotive brand aligned content to promote and drive customer engagement for New Product content.• Manage digital and print promotional side of New Products; email blasts, social media ads (Facebook, Twitter), and 2 inserts in issues.• Work closely with internal and external partners to create compelling digital and print content that aligns with their brand and target customer.

Manalapan, New Jersey, United States

• Oversaw and managed 3 employees in three segments: demo product shopper, hygiene product shopper and dental learning• Responsible for blog solicitation from industry leaders, assigning blogs to in-house writers, and managed blog content creation, management, and promotion for 5 postings a day, resulting in top 3 Google search results.• Increased average digital monthly unique visitors to DPS.com to 80,000 (60% increase) through Content Optimization (CO) and Search Engine Optimization (SEO).• Strategized and directed social media advertising campaigns, traffic management, social media optimization (SMO), and data analytics for Facebook, Twitter, LinkedIn, and Google+ accounts.• Increased social media engagement, ‘Likes,’ Followers,’ and ‘+1’s over 100% from previous year. Averaged 3 Facebook and Twitter posts a day.• Managed content creation and SEO for DPS.com based on a competitive industry analysis resulting in client products placing in top 5 of Google search results.Awards:2011-2016 Inc. 500/5000 Fastest Growing Private Companies in America2011-2015 NJBiz.com Top Fastest Growing Companies in New Jersey

Manalapan, New Jersey, United States

• Managed 3 employees in web development and content management.• Supervised editorial content and website content management, including but not limited to updating editorial content, sponsored content, and ad positioning, and posting peer-to-peer product evaluations.• Responsible for solicitation, content drafting and development, and publication of peer-reviewed articles and clinical case studies from key opinion leaders and board members.

Freehold, New Jersey, United States

• Managed 3 associate editors, oversaw outreach and solicitation of articles, and reviewed, edited, and ensured quality of content development and brand alignment.• Reviewed and edited all advertisements, and performed book dummy edit checks.• Optimized and managed digital content for monthly issues on website for DPS and HPS to increase content reach and brand awareness.• Drafted and edited promotional email campaigns and program materials for Updates in Contemporary Dentistry CE Meetings held in 13 cities throughout the US.

Freehold, New Jersey, United States

• Assisted in the launch and growth of a new monthly publication with circulation to 165,000 US dentists and hygienists; 1 of 2 editors on staff of 9 total employees.• Established web presence through the initial launch resulting in 30,000 monthly visitors which was greater than market competitors.

• Associate Editor of CERP and CDA

Bachelor’S Degree, Communication, Journalism, And Related Programs

Activities and Societies: Lamda Pi Eta honors soceity

Education record