Jason Talwar Email and Phone Number
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Strategist. Innovator. Educator.For over 16 years, I’ve built and scaled market insights programs, research innovations, and AI-driven solutions that empower decision-making and fuel growth for Fortune 500 tech leaders and startups alike.At NewtonX, I lead AI-powered market research innovation—developing solutions like synthetic data models and AI-driven qualitative tools—to democratize insights and make research more accessible for global clients.Previously, I:Built Tableau’s Market Insights function from scratch, delivering strategic programs that informed brand messaging, GTM strategy, and product positioning.Designed augmented research solutions for Salesforce, including experimental AI models that elevated research adoption and business confidence.Founded successful consultancies, pioneering methods like metaphor analysis to unlock unconscious decision drivers for brands like Microsoft and P&G.I thrive at the intersection of strategy and innovation, turning data into high-value business impact and developing solutions that push the boundaries of what research can achieve.
Newtonx
View- Website:
- newtonx.com
- Employees:
- 281
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Principal Vp, Methods And InnovationNewtonxSeattle, Wa, Us -
Strategic InsightsNewtonx Aug 2023 - PresentNew York, Ny, UsAt NewtonX, the world's first AI-powered Knowledge Platform, I serve as a leader overseeing the development and execution of innovative research methods, projects and the technology that drives actionable, true insights. Our mission is to democratize access to precise knowledge, leveraging our groundbreaking technology to foster high-value conversations and insights.- Key leader on NewtonX's Strategic Insight team partnering with clients to deliver research that translates into strategic action and high-value opportunities.-Leading AI-driven research innovation, including synthetic data solutions and AI qualitative moderation tools.-Driving thought leadership initiatives (publications, speaking, webinars) that showcases NewtonX's research capabilities, method offerings and innovation in AI and methodologies. -
Advisory, Consulting, And InvestorDriftcircle Mar 2023 - Present -
Adjunct InstructorBrown University Aug 2023 - PresentProvidence, Rhode Island, UsTeaching Associate: Descriptive and Predictive Analytics CCP Advisor: Guide and advise select students through their final capstone projectsPublications: Harvard Business Review: Why You Should Be Tracking Customer Surplus ValueJournal of Marketing Analytics: Prediction and profitability in market segmentation typing tools -
Co-Founder, Managing PartnerSimile Jan 2019 - Nov 2023Seattle, Washington, UsHead of Analytics (Product Development, Quant Measurement)Simile is a metaphor recognition, measurement and AI platform built in conjunction with Olson Zaltman Associates. Conducted studies with top clients such as P&G and Microsoft ranging on topics such as perception, behavior, segmentation, jobs-to-be-done, and the Science of Inclusion.Exit, Sold Stake -
Principal Strategist, Ai Strategic ResearchSalesforce Jul 2022 - Mar 2023San Francisco, California, UsLead strategist and researcher for topics around AI, augmented data solutions, and branding/positioning around with Tableau. Supported teams with insights and strategic guidance. Developed innovative models and methods: Value (customer surplus value) in the B2B space, brand connection to category entry points, and segmentation models that utilize synthetic data to better understand minority segments. Brand Council - Leading insights and guidance for all-up Salesforce brand positioning and strategy. -
Head Of Market Insights & Intelligence, TableauSalesforce May 2020 - Jul 2022San Francisco, California, Us• Built and led Tableau's formal market insights and intelligence function, collaborating with marketing leaders to deliver insights and strategy guidance.• Formed partnerships with other research groups to share insights and intelligence throughout the organization.• Recruited and oversaw a team of qualitative and quantitative researchers supporting Tableau's marketing and executive teams. -
Head Of Market Insights & IntelligenceTableau May 2020 - Mar 2023Seattle, Wa, Us -
Co-Founder, Managing PartnerDeriveone Mar 2018 - Jan 2022Bellevue, Washington, UsDeriveOne is a market research and behavioral analytics provider specializing in delivering dual-system brand and behavior solutions. Our featured client list included Microsoft, P&G, Kimberly-Clark, Limeade, PayPal, 23&Me, and the Northwest Center. Exit, Sold stake -
Head Of Customer & Market InsightsPrime 8 Consulting 2016 - 2018Bellevue, Wa, UsOwned and executed the Market Strategy & Insights practice strategy and charter. Built a cross-functional team of 16 consultants and 4 dedicated research and data science professionals. Delivered on strategic data and research for top technology clients. Full P&L responsibility. -
Principal, Consumer And Business InsightsPrime 8 Consulting 2015 - 2016Bellevue, Wa, UsFounder of the Consumer and Business Insights practice at Prime 8, a management consulting firm. Responsible for practice strategy, client delivery/governance on market research, market and competitive intelligence, consumer behavior, marketing strategy, employee development, and thought leadership. -
Market Insights & Strategy (Freelance)Microsoft 2007 - Mar 2015Redmond, Washington, UsI established a small-scale insights and strategy consulting business within Microsoft that expanded to serve 12 different groups. This initiative offered market strategy consulting, insights program development and management, and analytics services to various teams. My work covered a wide range of areas including large-scale global brand studies, customer experience, voice of the customer measurement and analysis, data strategy, statistical analytics, advertising effectiveness research with Xbox, and tracking studies aimed at IT professionals and developers. -
Product Management Intern, Rider ServicesBurton Snowboards May 2003 - May 2004Burlington, Vermont, Us -
Crew MemberDunkin' Jun 1999 - Jul 2002Canton, Ma, UsDelivering a positive guest experience by preparing and serving products according to standards
Jason Talwar Skills
Jason Talwar Education Details
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Brown University School Of EngineeringMaster Of Science - Ms -
Ie Business SchoolInnovation & Technology -
University Of WashingtonMeasurement & Statistics
Frequently Asked Questions about Jason Talwar
What company does Jason Talwar work for?
Jason Talwar works for Newtonx
What is Jason Talwar's role at the current company?
Jason Talwar's current role is Principal VP, Methods and Innovation.
What is Jason Talwar's email address?
Jason Talwar's email address is jt****@****eau.com
What is Jason Talwar's direct phone number?
Jason Talwar's direct phone number is +142544*****
What schools did Jason Talwar attend?
Jason Talwar attended Brown University School Of Engineering, Ie Business School, University Of Washington.
What skills is Jason Talwar known for?
Jason Talwar has skills like Market Research, Analytics, Marketing Strategy, Data Analysis, Marketing, Competitive Analysis, Segmentation, Decision Science, Customer Insight, Consulting, Strategy, Project Management.
Who are Jason Talwar's colleagues?
Jason Talwar's colleagues are Isabella Di Cocco, Ivana Vidacek, Nika Premuž, Aleksa Petkovic, Stephanie Maikarfi, Kavita Anand, Navin R..
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