Senior point of contact and lead strategy director responsible for managing, and the success of, all principal client relationships and account service teams for Sensis operations based out of the Washington, D.C., Atlanta, and Chicago offices. Built and motivated a highly capable team responsible for the strategic development and implementation of B2B / B2C / and government marketing communication campaigns, lead generation programs, actionable KPI goals, budget management, and ROI tracking & reporting.• Sensis’ most pivotal agency steward in growing & maintaining trust from an extensive list of C-Level stakeholder relationships in the B2B, B2C, and federal government / military business arenas• Sample client list includes: Joomla! o Washington Gas o DHS/USClS's E-Verify Program o Tadin Tea & Herb Co. American Public University System o MLK Jr. Community Hospital (Los Angeles) FDA Center for Tobacco Products o FEMA o Consumer Product Safety Commission• Leader of USCIS’s E-Verify Program Public Education, Awareness, and Outreach initiatives for over 7 years• Fostered successful working relationship with and oversaw then U.S. Secretary of Homeland Security Jeh Johnson’s involvement in USCIS’s vast, multi-channel E-Verify program public communications campaign

In an agency leadership capacity, responsible for the successful overall management of planning, development, execution and evaluation of customized integrated marketing programs for all of ECU’s key client relationships including: Progressive Insurance, The Department of Homeland Security and its E-Verify, Self-Check and SAVE programs, and Spanish-language Monster.com campaigns. Drove agency solutions to meet brand strategy needs with a focus on digital, social, video and print services.• Developed and facilitated daily & long-term account strategy and tactical management of over $12M in client budget appropriation while managing a dedicated and agile staff of 8 employees• Yielded 500% growth for the Department of Homeland Security account by leveraging E-Verify marketing communications media and social strategy• Completed a multitude of mobile application & website audits for prospects as well as review digital platform analytics• Successfully cultivated and executed a comprehensive account Win-Back strategy for Monster.com business

Working in a senior-level consultation capacity, collaborated directly with top Long & Foster Companies major metropolitan realtors & internal marketing staff to explore, assess and aid the development of critically needed New Media interactive assets for innovative digital content & website platforms, opt-in email campaigns, e-newsletters, landing pages, and successful designs for both online/offline marketing campaigns• Introduced new services such as programmatic and website development platforms• Helped transform Long & Foster Companies digital media strategy by providing a synergistic approach to both its national & local SEO/SEM, social, and mobile branding initiatives while developing concepts with more consistent web-viral potential

In an agency client-facing role, established and managed successful strategic branding communications partnerships worth in excess of $20.5M in revenue on accounts including: Verizon Wireless, Kaiser Permanente, Chevy Chase Bank, Internal Revenue Service, T-Mobile, U.S. Department of Defense, Sodexo, Medco Health Solutions and T. Rowe Price• Lead source for managing day-to-day and long-term tactical client brand strategy & service responsibilities including Public Relations/Public Affairs policy; creative print, collateral, radio, TV & interactive brand awareness solutions; event planning; website design & analysis• Named Top Director of 2007-2009 for the Mid-Atlantic region. Organized & led a robust team responsible for driving employer branding creative and sourcing solutions, providing direction and leadership for client talent acquisition efforts to identify, attract and engage diverse candidates. Team's success was major catalyst to the Washington, D.C. branch receiving its 2nd consecutive Office of the Year award•One of just two (out of 134) Washington, D.C. TMP employees given an "Outstanding" rating by elite senior management(CEO & Regional VP) for work in 2006 – 2009

Primary client liaison leading globally-consistent recruitment advertising campaigns for major multi-million-dollar accounts including Capital One, Marriott International Inc., Starbucks, JetBlue, Tenet Healthcare, Ryland Homes, and the U.S. Department of State• Introduced uniquely tailored, innovative campaign performance solutions to help clients utilize insights from paid, owned and organic metrics to tell success stories and develop best practices for recruitment marketing strategies• Cultivated employer branding and advertising content on behalf of clientele for key industry recruiting platforms•One of eight founding members of the JWT Diversity & Inclusion Panel

Developed, managed, and implemented national & local strategic Marketing campaigns for a variety of prominent accounts including Choice Hotels International, Pfizer, Lennar Corp, The American Red Cross, and The University of Maryland Medical System• Supervised a team of nine highly efficient Account Managers responsible for over $14M in billings upon promotion from Sr. Account Executive to Sr. Manager of Client Relations in just over a year; the agency's youngest at the position in its history• Conducted market research and in-depth community relations competitive analysis; developed and led focus groups; coordinated and developed direct marketing campaigns that resulted in a 22% increase in New Home Consultant hires for Lennar Corp.