I help brands, sport organizations and charities to achieve commercial growth and social impact

Responsible for the commercial exploitation of the collective marketing and media rights of the Eredivisie (national and international strategic partnerships). In addition, I am also responsible for all FOX Sports non-spot partnerships. I lead the commercial team of Eredivisie Media & Marketing and I am part of the MT Sport of Disney Benelux (majority shareholder in Eredivisie Media & Marketing CV).

Responsible for the acquisition, activation and further development of all central Eredivisie partnerships and non-spot FOX Sports partnerships, plus business development at national and international level.

Responsible for the management of the commercial sports marketing team, the commercial exploitation of national and international sports events and the development and activation of strategic brand partnerships within the sport.A.o. be able to make a commercial difference for De Coolste Baan in the Netherlands, the Ice Skating World Championships and the Amsterdam City Swim and assisted various premium brands in the (further) development of strategic brand partnerships in sport.

I was responsible for the foundation's corporate partnership and marketing strategy. In my 5.5 years at Spieren voor Spieren, I have been able to contribute to the doubling in income and the further professionalization of the partnership & marketing policy, among other things by:- The development of a new corporate partnership strategy including the acquisition of various sustainable business partners.- Development of new fundraising concepts and sporting events in collaboration with… Show more I was responsible for the foundation's corporate partnership and marketing strategy. In my 5.5 years at Spieren voor Spieren, I have been able to contribute to the doubling in income and the further professionalization of the partnership & marketing policy, among other things by:- The development of a new corporate partnership strategy including the acquisition of various sustainable business partners.- Development of new fundraising concepts and sporting events in collaboration with the business community, including the Winter Time Challenge and the Spierathlon.- Further development of the marketing strategy and strategic positioning of the foundation. Show less

IIR is one of the world's largest convention organizations. As sponsorship sales manager I was responsible for the development and sale of sponsorship concepts for 20 large business-to-business events on an annual basis. Core tasks were:- Development of sponsor propositions for b2b events- Telephone and face-to-face sales to business management in the Benelux- Development of new sales-driven events in collaboration with partners- Account and relationship management- Guidance… Show more IIR is one of the world's largest convention organizations. As sponsorship sales manager I was responsible for the development and sale of sponsorship concepts for 20 large business-to-business events on an annual basis. Core tasks were:- Development of sponsor propositions for b2b events- Telephone and face-to-face sales to business management in the Benelux- Development of new sales-driven events in collaboration with partners- Account and relationship management- Guidance of junior sponsor managersIn 3 years, I have more than doubled the sponsor revenue of my market segment and developed a new successful sales-driven event format. Show less

Feasibility study and marketing communication and sponsorship plan for major national sporting event.