Jasmin Pezzotti Email & Phone Number

Santa Monica, Ca, Us

Santa Monica, Ca, Us

Leading social media marketing campaigns for Hulu Originals series such as: The Handmaid’s Tale, Wu-Tang: An American Saga and more. Member of the Multicultural Marketing & PR Advisory Board across Hulu, Disney Television Studios and ABC.

Los Angeles, Ca, Us

•Creative lead of content for multiple brand properties across all social platforms including NickRewind, Teen Nick and more. •Implement brand voice in creative copy to go along with content across all social platforms. •Lead creative brainstorms and act as liaison between social strategist and producers to develop optimum performing content based on social media best practices. •Manage the request and delivery of all social content deliverables.•Conceptualized and directed creative for record breaking content including: the 90’s Hip Hop Albums Parodies on Instagram, reaching a 383% higher engagement rate than NickRewind’s daily average on IG, Your Nickelodeon Childhood Timeline video which garnered 15.4 million video views, a 1272% above average performance rate on NickRewind’s Facebook and the Black History Month: Susie Carmichael Spotlight video, the highest performing original video on IG and Twitter and highest original video on Rugrats Facebook with 1.1 million views.

New York, Us

• Led creation and execution of social media campaigns for television programming such as BET Awards, Hip Hop Awards, Soul Train Awards, and Being Mary Jane to name a few.• Produced content such as short form videos, memes and gifs for social media and on-air.• Executed onsite social media activations at live events across Facebook, Instagram, Twitter, Periscope and Snapchat.• Organized, coordinated and directed shoots for social content.• Developed strategic social media plans to support linear programming, including content development and social media stunts, such as the #Biggie20 tribute campaign on social media and linear. • Created analytic reports to measure audience engagement and advertising effectiveness of social campaigns.• 2017 Shorty Awards Winner for the Best Ephemeral Video for Remembering Aaliyah: 15 Years Later Campaign, garnering an estimated 10 million social impressions, reaching 63% higher engagement rate than BET’s daily average on Instagram. • Developed the brand voice on social media during BET programming such as live tweeting the BET Awards, Hip Hop Awards, Being Mary Jane and more.

Philadelphia, Pa, Us

• Collaborated with Account Executives and corporate partners in marketing the CBS brand such as 923 AMP Radio, Fresh 102.7 and WFAN.• Demonstrated ability to speak and present promotional items on-site at events of both large and small groups.• Managed event activities, promotions and marketing materials for client and event distribution.• Facilitated interactions between on-air talent and listeners during remote broadcasts.

Los Angeles, California, Us

Produced ‘The Testimony’ on iCraft Radio owned by T-Boz. Developed segments for show structure. Programmed music around show weekly.Edited shows on Adobe Audition weekly for broadcasting.Acted as show lead along side co-host.

New York, Ny, Us

• Assisted in the production of the channels morning show including board operation. • Edited interviews, imaging spots and remote shows for on-demand listening.• Conducted research for the development of new channel (SiriusXM Fly).• Assisted Program Director daily with music scheduling and research data.• Assited with visual content capture for Hip Hop Nations social media and digital platforms.

Indianapolis, In, Us

• Researched current events and prepared daily briefings for The Angie Martinez Show.• Screened listener phone calls during live broadcast.• Posted breaking stories on ‘The Angie Martinez Show’ blog site.• Effectively communicated with DJ’s/on-air talent and assisted with daily task.

Miami Beach, Florida, Us

As a intern at Slip N Slide Records, I worked under the marketing department as a Digital Marketing intern. My major responsibilities consisted of operating and updating the labels website with artist related content, directly interacting with the social media audience on a daily basis, monitoring positive discussions related to artist and brand on website and social media platforms, as well as hosting and producing an online radio show for the label.