Javier Pereyra Email & Phone Number

El Palomar, AR

United States

• Creative concept development for multiple brands
• Script writing for ads and digital communication campaigns across multiple platforms and markets
• Optimization of creative strategies based on performance data
• Supervision of footage requests, participating in both pre- and post-production processes
• Brand visual identity guidance, leading aesthetic decisions alongside designers and creative strategists
• Cross-team collaboration, providing creative direction and supporting other projects when neededClients: Poshmark, Wild Alaskan Company, iubenda, Zala, Donna Bella Hair, among others

Buenos Aires, Argentina

• Creative digital marketing campaigns and social media management
• Creativity applied to business pitches
• Digital and editorial content development
• Direct advertising, BTL activation, events, and promotions
• TV, radio, and social media scripts
• Print and outdoor advertisement

Buenos Aires, Argentina

• Leadership of the creative department and work teams
• Brand identity development, rebranding, and brand value proposition
• Creative communication campaigns for multiple platforms and markets Clients: Mercado Libre, TikTok, Mercado Ads, Mercado Shops, Mercado Libre Sustentabilidad, Springwall, Andreani, SaltMe!, MicroSalt, Wonder Brands.

Buenos Aires, Argentina

• Integral creative proposal development for TV promos and social media campaigns
• Scripts for TV shows and special TV cycles (teaser, launch, premiere, and maintenance stages)
• Creativity applied to bumpers scripts
• Brief broadcasters, audiovisual editors, and designers
• Curate footage coming out of movies and TV shows in order to generate creative TV promos
• Management of multiple projects

Distrito Federal, México

• Creative and strategic developments for rebranding and TV show stages: teaser, launch, premiere, and maintenance.
• Integral communication proposals (ON, OFF, and PR activations)
• Content copywriting and scripts for audiovisual productions
• Remote work team management, organization, and supervision
• Account management and daily contact with the corporative clientClients: FOX Network Group Latinoamérica (Canal FOX, Canal FXM, Canal FX, Canal Cinecanal, Canal Film Zone, Los Simpson, No Molestar, Futurama, Cumbia.

Buenos Aires, Argentina

• TV and radio commercials scripts
• Print and outdoor advertisement
• Direct advertising, press kits, events, and BTL activation
• Internal communication and naming
• Creation of digital content and community management
• Creativity applied to games and promotions developmentClients: La Nación, TyC Sports, Laptv, Banco Macro, Arnet, Cinecanal, Bulit, Kinder, Movie City, SportClub, Telefónica, Pramer, Lan, The Film Zone, Suprabond.

Buenos Aires, Argentina

• Creative Copywriter at Actitud (Oct 2006 - Dec 2006)
• Creation of TV commercials and alternative media opportunities
• BTL executions development Clients: Canal 13, Doctor Scholl, among others

Buenos Aires, Argentina

• TV and radio commercials scripts
• Print and outdoor advertisement
• Direct advertising, BTL, and creativity applied to promotions development
• Creation of digital content, banners, HTML, flyers, and press releases Clients: Epson, Banco Itaú, Alfa Romeo, Galerías Pacífico, Hankook, Gruppo Modena, among others

Tecnicatura En Comercialización, Marketing/Gestión De Marketing, General

Redacción Creativa, Publicidad

Armar un portfolio creativo que funciona como CV para las agencias de publicidad.

Licenciatura En Publicidad, Publicidad

Activities and Societies: Equipo de fútbol.