Javier Ferraz Rives personal email
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Professional with more than 15 years in the definition, development and implementation of Online Mk Strategies. [[ Transversal online marketing profile + Strong data-driven mindset + People, project and budget management ]]1) Transversal online marketing profile: Campaign Management: SEO/SEM (Google Ads certified), Email Marketing and Social Media. Analytics and Campaign ROI. Great experience in Online Reputation Management, WordPress, Web Analytics (Google IQ Certificate), Usability and Conversion Rate Optimization. High knowledge of Web Design and Development. High level Office suite (MOS Excel and PowerPoint Certification).2) Strong data-driven mindset: Data Visualization and ETL with Tableau (Prep & Desktop), Google Data Studio and even Google Spreadsheets. API connections with Google Universal Analytics, Google Ads, Facebook Ads, Microsoft Bing Ads, Google Search Console and others. Business data analysis. 3) People, project & budget management: Excellent budget and team management. Team Configuration (medium and large groups, 5 - 20 people): profile definition, recruitment, professional development, people & project management.* Speaker at events such as Web Congress, Measure Camp Barcelona or Conversion Thursday. Teacher in masters and postgraduate courses: KSchool, ESIC Business & Marketing School, MeBA (Master Electronic Business Administration Univ. of Zaragoza), CTA (Center for Advanced Technologies of the Aragonese Employment Institute), NETT Formación and Kühnel academy.** Used to work in international projects and environments. Fluent English & Spanish spoken and written.
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Sales ManagerFuniglobalZaragoza, Ar, Es -
B2C Business DirectorFuniglobal May 2020 - PresentZaragoza, SpainHands-on Martech profile in charge of Sales: acquisition (SEM/SEO/EmailMK), UX, CRO & Growth. Budget control. Coordination with other key departments of the company: Product, Finance, IT and Logistics.Reporting directly to the CEO (one of the founders of the company). Sales growth 2021-2023: €20M to €30M.Key responsabilities:- Create sales forecast and Marketing budget.- Lead the traffic acquisition team (SEM/SEO/EmailMk).- Create data visualization solutions to improve business processes (for various departments: Sales, Logistics, Customer Care, Supply, Product) using Tableau, Google Data Studio and Google Spreadsheets (ETL using API connections with the company databases, Google Ads, Google Universal Analytics, Facebook Ads, Microsoft Bing Ads, Google Search Console,...).- CRO tests and changes in the front-end: menus, interlinking, filters, product images, ...- Maintaining Google Universal Analytics and GA4 via GTM.- Briefly leading the audiovisual production area: products images and videos for the company websites and social media.- User Generated Content and ORM actions. -
Deputy Director Business DevelopmentFunidelia Sep 2015 - PresentZaragoza, SpainReporting and assisting directly to the CBDO (one of the founders of the company). Sales growth 2015-2020: €5M to €20M.Strategic Leadership and Personnel Management: Play a lead role in strategic planning for the business development team, helping to define strategy, budget and resource allocation for the department.Key responsibilities:- Traffic generation, sales, UX, conversion, analytics, business growth and branding,- Responsible for the business forecast and budget. Both B2C and B2B. Ecommerce sites: 32 main markets in 15 languages,- Manage the business team (about 15 people),- Monitoring costs of marketing and other operational costs, general and every market operating margin.Contact person with other company departments: Financial, Logistics, IT and Customer Care.Funidelia - Premio a la Exportación 2018 de la Cámara de Comercio de ZaragozaFunidelia - Premio Pyme del Año España 2018 y Premio Pyme del Año Zaragoza 2018 - Cámaras de Comercio y Banco SantanderFunidelia - Premio al mejor proyecto de internacionalización por el Observatorio Ecommerce 2017Funidelia - Premio DHL Atlas - Accésit a la Exportación a través de E-commerce 2017Funidelia - FT 1000: Financial Times Europe’s fastest-growing companies 2016, 2017, 2018 -
Marketing DirectorLibelium Mar 2014 - Sep 2015Zaragoza, SpainKey responsibilities:- Online Marketing/eCommerce Plan Definition. Benchmarking and best-in-class practices monitoring. - Sales, Conversion Rate Optimization, Lead Nurturing and Inbound Marketing (SEO, Content Marketing and Social Media). SEO, SEM, Email Marketing and SMO. Web Analytics.- Social Media Channels management (Blogs, Twitter, Instagram, YouTube, Facebook and Flickr). Influencers and media detection and relationships. PR, bloggers and media support. -
Responsible Web Development & Mk OnlineEfor Oct 2013 - Mar 2014Zaragoza, SpainMarketing Department Team Management. Webs and Apps development. Search Engine Optimization (SEO), Web Analytics, Email Mk, Blogs and Social Media projects. -
Online Marketing (Side Project)Kokoaweb.Com Jan 2010 - Oct 2013Zaragoza Area, Spain- Email Mk, Marketing online and WordPress. - Specialities: SEO, Web Analytics (WA), Email Marketing, Conversion Rate Optimization and online customer acquisition (CRO – AB Test and MVT).- Portfolio Web: http://www.kokoaweb.com/- Email templates marketplace: https://www.newslettercircus.com/ -
Responsible Internet - Mk OnlineMaster Distancia S.A. Feb 2009 - Oct 2013Zaragoza, SpainKey responsibilities:- Definition and development of Online Mk strategy - Spain, Greece, Portugal, Brazil and China.- Department Budget Management (2011 - € 400K, 2012 - 300K €). Team Configuration: profile definition, recruitment, professional development, people management. Project management: Design and Development Web & Apps.- Strategy Development: SEO, SEM and Email Mk. Conversion Rate Optimization: traffic to leads, and leads to customers.- Usability and User Experience Optimization for Websites, Mobile applications and Landing pages.- Other actions to promote and advertise Online Traffic Acquisition and Brand reinforcement.- Collaboration and involvement in decisions about software and systems. -
Project ManagerNet2U_ May 2007 - Feb 2009Zaragoza, SpainProject management. Mobile, Web & DTTv development.
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ConsultantBarrabés Internet Feb 2005 - Apr 2007Zaragoza, SpainOnline Mk activities in export-oriented SMEs.
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ConsultantEcomputer S.L Feb 2004 - Jan 2005SMEs adequacy to the LOPD and LSSICE.
Javier Ferraz Rives Skills
Javier Ferraz Rives Education Details
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Economics -
Administración Electrónica De Empresas -
Empresa, Gestión, Marketing Y Disciplinas Afines
Frequently Asked Questions about Javier Ferraz Rives
What company does Javier Ferraz Rives work for?
Javier Ferraz Rives works for Funiglobal
What is Javier Ferraz Rives's role at the current company?
Javier Ferraz Rives's current role is Sales Manager.
What is Javier Ferraz Rives's email address?
Javier Ferraz Rives's email address is ja****@****ail.com
What schools did Javier Ferraz Rives attend?
Javier Ferraz Rives attended Universidad De Zaragoza, Universidad De Zaragoza, Esic: Business & Marketing School.
What skills is Javier Ferraz Rives known for?
Javier Ferraz Rives has skills like Google Analytics, Seo, Web Analytics, Online Marketing, Conversion Optimization, Email Marketing, Marketing En Internet, Wordpress, People Management, Web 2.0, Web Development, Puto Amo.
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