Javier O. Garcia, Mps Email and Phone Number
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Marketing Communications and Education professional with a passion for developing effective communications, building efficient teams, and lifting purpose-driven brands. During my decade and a half+ of experience in the communications industry, I've had the pleasure of working at a range of scales - launching my career at prestigious advertising agencies as an Account Executive for Fortune 500 clients, supporting the communications needs of smaller community-based organizations, and helping launch the careers of 500+ marketing & communications students from across the world.Over the course of my career, I've juggled integrated communications agency projects, navigated vendor-led projects with many moving parts, relationships, and guided junior to senior clients - from Brand Managers to SVPs - to produce multi-million campaigns across traditional, digital, out-of-home & internal/corporate platforms. I've produced briefs and client presentations; led research and strategy development, and managed the testing needs for creative in all stages of development. My passion for education has allowed me the opportunity to teach and train marketing communications individuals and teams at all levels - including my internal agency counterparts and external client teams on creative production best practices, to teaching undergraduate and graduate students the absolute fundamentals they will need to know to launch successful careers in communications, I can create content and guided experiences that meet my audience wherever they might start, to take them where they need to go to fulfill their potential.Outside of my work, I am a devoted advocate for personal development, civil rights, health equity, sustainable living, and a lifelong lover of technology and nerd culture. I'm also a 5 times (and counting!) marathon finisher and ultramarathon runner, when my body cooperates.
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Assistant Professor (Undergraduate Ad And Pr)The City College Of New YorkNew York, Ny, Us
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Assistant Professor (Undergraduate Ad/Pr)The City College Of New York Aug 2023 - PresentNew York, UsTenure-track assistant professor teaching cornerstone advertising courses in CUNY’s largest Undergraduate advertising & public relations program, including, but not limited to:MCA 210: Introduction to AdvertisingMCA 375: Advertising ManagementMCA 361: Internet Marketing- Produced more than 100 hours of new course presentations, assignments, & content to align to the skills expected of today’s advertising professionals in advertising & communications fundamentals, team management, presentation skills, the advertising campaign development process, client billing, personal development, career navigation, and more.- Incorporated trauma-informed pedagogy to shift face-to-face class experience to distance-based learning during the COVID-19 outbreak, using asynchronous LMS-based content and synchronous, interactive lecture experiences to maximize student engagement at key learning moments
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Substitute Assistant ProfessorThe City College Of New York Aug 2021 - Jul 2023New York, Us
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Adjunct Assistant ProfessorThe City College Of New York Aug 2018 - Jul 2021New York, Us
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Treasurer, Board Of Directors Of The Communications Alumni Group (Cag)Alumni Association Of The City College Of New York Jul 2021 - PresentNew York, New York, UsPreviously served as President (2021 - 2023)Member of the Board of Directors of the Communications Alumni Group (CAG) of the Alumni Association of the City College of New York (AACCNY), one of CCNY's largest alumni affiliate groups.Previous responsibilities include the email communication development (Constant Contact), development of supporting media, programs and other collateral, the full coordination of two consecutive annual dinners, serving as host and MC of both dinners and one virtual gala, and all other administrative needs of the CAG -
Executive Producer & Acting Faculty AdvisorCcny Aaf (Student Chapter) Sep 2020 - Present- Faculty Advisor to CCNY's AAF Club - CCNY's Collegiate Student Chapter of the American Advertising Federation- Executive Producer of "Where We Fit", a podcast series conceptualized, managed and hosted by Media & Communication Arts Undergraduate students of the CCNY AAF -
Freelance Instructional Designer & Content ProducerFreelance 2020 - Present
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Adjunct Assistant ProfessorCuny New York City College Of Technology 2021 - 2023Brooklyn, Ny, UsEvolved and taught Brand Strategy for Creatives (COMD 3402), a course designed to teach creative communications professionals how to translate their design-driven thinking into the strategic language of business, expected by clients. -
Senior Director, Instructional DesignThe Ad Learning Exchange 2020 - 2021- Seamlessly transitioned onto a fully remote team and series of projects at the peak of the COVID-19 outbreak- Led the end-to-end course creation process for courses on data privacy & regulations, sports marketing, and diversity & inclusion, focusing on racial injustice and equity for marginalized groups, both in the workplace / talent development, and in marketing communications best practices- Designed learning paths, learning objectives for course modules, and created evaluative components - Partnered with in-house creatives to produce infographics, explainer videos, and animations for courses- Worked directly with SMEs, agencies and trade organization partners to produce unique course content- Developed course content to pitch to prospective clients and content partners -
Founder & CeoSuyo Group, Inc. 2016 - 2021New York, New York, Us- Founder of active lifestyle brand with the mission of making active living inclusive and accessible to all- Designed & launched a line of gender-neutral fitness & streetwear made with sustainable fabrics & factories- Forged relationships within a variety of industries to position the brand for future and sustained success. Partnered on events & speaker opps. with organizations in fashion, fitness, and environmental sustainability - Managed all day to day activities, including ongoing corporate reporting, quarterly budgeting and tax reporting, and end of year tax filing -
Adjunct InstructorManhattan College 2017 - 2020Riverdale, Ny, UsCOMM 414 - Advanced Advertising Strategies- Developed a project-based service-learning course designed to serve as the capstone of the Advertising Concentration in Communications at Manhattan College, and as a bridge into working agency/brand roles- Identified and partnered with community-based organizations to develop an immersive experience designed to emulate competing, student-led advertising agencies ideating to pitch and win their client’s business -
Adjunct Assistant ProfessorNew York Institute Of Technology 2015 - 2018New York, New York, UsCOMM 663 - Global Advertising & Public Relations- Reimagined NYIT’s Graduate level Global Advertising & PR course to leverage the unique ethnic and cultural diversity of its student body. The course taught best practices on how to conduct research & develop strategic communications to resonate with global audiences by harnessing the power of local culture & human insights -
Communications ConsultantSs+K 2015 - 2015New York, Ny, Us- Presented a comprehensive strategic audit to senior JW Marriott (JW) clients. Shared distilled strategic insights and tactical recommendations to guide the future of JW’s digital communications - Led briefing, coding, content curation and relaunch of JW’s North American brand website- Partnered with internal Senior Strategist and Group Account Director to conduct in-person and telephone interviews of more than two dozen senior Comcast Internet Essentials (IE) employees and educational partners - Coordinated and reported on focus groups of IE customers, providing Agency Partners with live feedback and Exec. Summaries Clients: JW Marriott, Comcast -
Global Senior Account ExecutiveYoung & Rubicam Jul 2013 - Aug 2014New York, Ny, UsClient: Dell – Rebranding & Post-Privatization Campaign • Led pitching & development of user-generated content social platform that drove 100% brand affinity for Dell• Worked with Account Director and Assistant Account Exec. to produce a fully integrated portfolio of creative to support Dell’s post-privatization communications. Key project achievements include vetting approvals of our campaign by 13 partner clients/brands and leading development of a new brand site for our flagship TVC. All major portions of the project were parallel-pathed to go live simultaneously on New Years Eve 2013. -
Global Account ExecutiveYoung & Rubicam Mar 2012 - Jul 2013New York, Ny, UsDell – Business Unit: Consumer Laptops • Led production and execution of three fully integrated, multi-million dollar advertising campaigns for Consumer business unit, including “The Girl Who Could Fly”, voted one of 2012’s “Ads Worth Spreading” by TED• Led monthly internal and client reviews of budgets & account receivables
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Account ExecutiveYoung & Rubicam Sep 2012 - Jun 2013New York, Ny, UsClient: Ad Council – “EveryoneOn”• Led production, approval and trafficking of print, out-of-home, TV and radio public service announcements airing on pro-bono media leading up to the Ad Council’s “Everyone On” campaign to improve digital literacy• Aided in casting selections and attended radio recordings with client team, offering on-the-spot feedback and script revisions for same day recording• Led focus group testing of radio spots to promote the Ad Council’s “Everyone On” digital literacy campaign
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Global Account ExecutiveYoung & Rubicam Jul 2011 - Mar 2012New York, Ny, UsLG – Business Unit: Global Home Appliances • Managed the complex shipping and production needs for a series of Global Home Appliances TV spots, involving multiple agency and client teams around the world • Managed multi-million dollar budgets and accounts receivables across 6 pieces of LG global businesses.
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Global Assistant Account ExecutiveYoung & Rubicam Jan 2010 - Jul 2011New York, Ny, UsLG – Business Unit: Global Communications Coordination • Provided communications and process management support for client and agency teams supporting LG Global’s around-the-clock marcomm efforts between more than 55 countries & over a dozen agencies• Oversaw the distribution & status reporting of digital marketing assets between LG client & agency teams • Helped produce Account Management Process Training documents and videos detailing best practices in every aspect of the client-agency collaborative processes from initial brief all the way to post-launch evaluation• Managed Global Client/Agency evaluation process between LG and agency teams in 55+ countries• Delivered weekly reports to senior LG Global clients detailing current events in the global Home Electronics, Home Appliances and Mobile categories
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Co-Host & Board Operator - Technocolor RadioWhcr 90.3 Fm Ny Jan 2009 - Dec 2009
Javier O. Garcia, Mps Skills
Javier O. Garcia, Mps Education Details
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The City College Of New YorkBranding & Integrated Communications - Management & Planning -
The City College Of New YorkMedia & Communication Arts; Advertising & Public Relations
Frequently Asked Questions about Javier O. Garcia, Mps
What company does Javier O. Garcia, Mps work for?
Javier O. Garcia, Mps works for The City College Of New York
What is Javier O. Garcia, Mps's role at the current company?
Javier O. Garcia, Mps's current role is Assistant Professor (Undergraduate Ad and PR).
What is Javier O. Garcia, Mps's email address?
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What schools did Javier O. Garcia, Mps attend?
Javier O. Garcia, Mps attended The City College Of New York, The City College Of New York.
What skills is Javier O. Garcia, Mps known for?
Javier O. Garcia, Mps has skills like Leadership, Presentation Skills, Consumer Insight, Social Media, Presentation Development, Public Speaking, Digital Strategy, Cultural Diversity, Account Management, Microsoft Powerpoint, Outdoor Advertising, Digital Media.
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