Technical Seo Manager
Madrid
Reporting to the HEAD of SEO of Own/Earned Media Department as a team and project manager, controlling projects execution and services development. I form new teams and support them to full production performance thanks to solid methodology and processes definition I led. Main tasks:√ Project Management. 15-20 projects per Quarter. Effort estimation, planning, control, report, customer status, stakeholder coordination√ Team Leader. 10-15 cross-functional group. Support, coaching, mentoring, constant formation, HR selection, evaluation, control and report. Support for international corporate teams√ Methodology: definition of methodology, processes, tools, tasks, KPIs, reports, templates√ Business: service definition for: SEO, Link building, Social Media, ORM, Local Search, Content, Pitches and business proposals. Development of new services√ Current SEO. Updated to new changes, algo updates, techniques, issues, tools, marketing, digital transformation of business. Digital Marketing formation for internals, clients and marketing events. √ Customers: helping customers in two areas: tech support in web development and consultancy for web business strategy. Customer relationship, reports, meetings and knowledge transfer√ Analysis: data driven strategy for transform web users into prospects and leads over stages of the customer decision journey√ SEO Consultant. SEO Audit (WPO, canonical, metadata, headings, rich and social markup, content ratio, crawl budget, thin/duplicate content, NAP, pagination, 404, internationalization...), fixes, guides, best practices, gaps/opportunities, content strategy, monitoring and ongoing improvementsTools: development of ad-hoc tools, semRush, PowerSuite, aHrefs, Moz, Google Search Console, Sistrix, Google Page Speed, webPageTest, GTmetrics, screamingFrog, AMP Validator, Google Rich Markup Tool, Keywordtool.io, answerthepublic, Chrome canary console, Advanced Excel, Google Analytics, Google TagManager, etc.
