Besolo is the first end-to-end platform that is fixing the broken parts of self-employment in the US. Our platform helps solo professionals level up to an S Corp + owner's payroll, save thousands on taxes, accounting/invoicing in one place, tax filing & is the first ever to offer group benefits to self-employed people.

-Leader of all marketing and sales efforts-Focus on improving overall economics of the business including gross margin, sales/marketing ROI, -Built advanced reporting in Hubspot to forecast revenue, understand margin, understand revenue source, and project future revenue by channel -Built new website/digital brand presence, persona understanding, outbound sales program and ABM/account based marketing strategy

-- Average traffic growth of 300-4500% YoY | $50M+ net new revenue --Pipeline Inbound is a B2B marketing consultancy that has lead 20+ high-growth B2B clients with the core strategy of being customer-centric and data-driven marketing organizations. This includes marketing strategy, persona building, journey mapping, SEO/SEM, lead generation, product marketing, GTM, email marketing, digital media, digital advertising, event selection, event production, A/B testing and RevOps. -Fractional CMO/marketing leadership-Strategic planning-Org chart design, role design & candidate sourcing-Inbound marketing implementation and management-Digital advertising implementation and management-Hubspot/Pardot implementation and management-Content creation and management -Event selection and production (in-person and digital)-Website development, management, and optimization--Key Engagements--• GetStream.io - SaaS - Fractional Director of Marketing --Built full LTV/CAC analytics which identified and eliminated 5+ underperforming marketing channels which lead to more resources being allocated only to ROI-driving channels like B2Developer efforts, shortly after, Stream raised $15M in its series A and $38M series B• Strategus - SaaS//OTT Advertising - Fractional CMO, SEO Focus--Grew organic SEO traffic 10X in 6 months and 2.5X keywords ranked in the top 3• AQUAOSO / AgCor - SaaS//Climate-tech - Fractional CMO --Grew organic search traffic 7500% and increased top 3 relevant keyword rankings 25X --Lead marketing strategy, team design, website building, HubSpot implementation and PR efforts which helped lead to a $2M seed funding round • Race Provisions - CPG//eCommerce - Fractional CMO--Complete brand/product design and eCommerce build out including Shopify, video production, social media management, content management, email marketing and social media/SEM advertising --Grew social/email following from 0 to 3500 in 5 months and decreased paid media CAC by 90%

Mentoring members of the Galvanize startup community in the following disciplines:Marketing Strategy -- Inbound Marketing -- B2B Marketing -- Content Marketing -- Lean Startups and Remote Working -- Team Design -- Agile Project Management

As the first director of marketing and 4th employee at Velocity Global, helped achieve the #4 position on 2018 INC 500 in it’s first year of eligibility with $49.1M in revenue and 39,817% three-year growth. As of 2022, Velocity Global has a multi-billion dollar valuation and roughly $200M in revenue still using many of the foundational marketing strategy and structures put in place. --Used an SEO/SEM-driven inbound marketing approach and overhauled the digital brand & online presence--New business evolved from 80% direct sales outreach to 70% inbound. Revenue success drove exponential team growth and company growth--Implemented/managed Hubspot marketing/sales platform

Helped grow Quick Left's client base and enhancing existing client relationships. Used customer-centric selling methods to surpass quotas and sell complex one-off software solutions. 130% of quota achieved.

Expansive Vision is a full-service Agile brand strategy agency. Partner & Business Development - Principal Consultant• Sell, define, and manage all new and existing client relationships• Work directly with C level executives to execute brand overhauls• Create brand materials; websites, documents, design, print, etc.• Use Agile methodologies and project management internally and train teams externally

-Raised seed capital-Managed a Ruby On Rails development team using Basecamp to build a functional prototype-Designed over 500 pages of wireframes for a creative collaboration platform that was designed to break glass ceilings for creatives working in film-Retired the project after a monetization assumption was proved false

-Produced large scale events and shows; FashionWeek NYC/LA -Sold and coordinated venue design to sponsors-Managed teams up to 10 people; coordinated up to 50 people

Prequel to Red Riding Hood

http://www.imdb.com/name/nm0362566/#directorProviding rapid solutions for a multitude of problems in an extreme stress environment.