Drive strategic direction and brand awareness through business planning and execution, operations management, performance analysis, reporting, and business development efforts focused on win-win industry partnerships. Set and adjust business development strategy as needed and streamline sales and marketing procedures to ensure optimal efficiency. Forge relationships with vendors and industry leaders. Engage in jewelry design, graphic design, image editing, and animation to perfect jewelry vision and set groundwork for high quality product development. ➜ KEY ACHIEVEMENTS✔ Designed E-Commerce site by identifying and developing online sales and application tools, engaging in UI & UX design, and managing software development. ✔ Built team of cross-functional vendors by leveraging industry relationships and communicating goals, priorities, direction, and scope of business to ensure high quality output.

Oversee groups of 10-50 professionals including pre-production, jewelry setters and polishers, customer service representatives, merchandisers, account managers and data entry managers. Ensure optimized preparation, design, and manufacturing processes. Negotiate pricing with vendors. Conduct reviews of product quality to ensure direct match with customer desires. Review orders for accuracy and maintain consistent communication with customers regarding order status. Interface with customers regarding special orders to clarify preferences and better understand customer’s unique taste and style to ensure customer satisfaction. ➜ KEY ACHIEVEMENTS✔ Developed high-functioning customer service and manufacturing team by providing ongoing coaching and training. Established culture of ongoing, open communication to build positive sales interactions with customers and increased team cohesion.✔ Transformed jewelry design process by instituting cutting-edge, technology-based production techniques, increasing process efficiency and accuracy. ✔ Provided instruction and training for staff on computer programs and tools to ensure employee adoption of new processes.

Managed and directed teams across jewelry design and customer service processes. Initiated continuous improvements to pre-production, manufacturing, and product delivery processes. Oversaw product development and account management for high-end clients including Tiffany & Co, Cartier, Graff, Bucherer, and Avakian, among others.