Manage the complete product lifecycle.Develop and execute the product roadmap, including strategies and product enhancements to increase perceived value and customer conversion rates.Develop detailed marketing and product requirements specifications.Define and prioritize enhancements to existing products.Manage product budgets, financials and P & LsResponsible for the conversion metrics in all areas of the customer lifecycle.Develop process improvement strategies through coordination and analysis of customer LTVs, purchase behaviors and segmentation analysis.Conduct/Direct periodic and ad hoc analysis of data pertinent to the operation and performance of the client websites and their subscription services.

Following agile software development methodology, leads technical design, development and unit testing of complex applications and data for projects, releases, and production support, and performance enhancement.Provides technical direction and mentoring to on-site and off-site development teams.Partners with subject matter experts (SMEs) and business analysts to support analysis and architecture efforts by performing technical analysis, scope documentation and objective definition for application support or development initiatives.Prototypes solutions alternatives analysis (COTS versus BUILD) by working closely with solutions architects to make sound recommendations on solution architecture for new projects.Participates in vendor selection process for resources, software, software-as-service (SAAS) technology services and solutions.Design, develop and deliver solutions for the most challenging enterprise requirementsCreate enterprise-grade application servicesParticipate in rapid prototyping and POC development effortsContribute to overall enterprise technical architecture and implementation best practicesInform efforts to develop and refine functional and non-functional requirementsParticipate in iteration and release planningProvide direction and mentorship to junior team membersPerform functional and non-functional testing