- Support the Regional Head to supervise BMW importers on all issues related to the short term and long term Sales Planning, Product & Price planning, and Volume Planning for BMW, BMW M (High Performance) & BMW i (EV) brands and as well as Connectivity and E-Mobility projects to implement and facilitate the BMW Group Premium Brand Strategy.- Ensure the optimal Sales and Volume planning under consideration of strategic, wholesale volume, and contribution margin targets and factors.- Correct development and deployment of Cost of Retail budget and sales measures to secure BMW position in the market.- Management of all price decisions, including price positioning, pricing strategy, option profile management, business case and competition analysis.- Supply chain management including logistics, inventory control and ordering.- Derive monthly sales reports for HQ, Regional office and Top management.- Initiate the feasible CRM and Marketing Activities for BMW M in High Performance car segment.-Co-work with project team to rollout BMW Car Connectivity and E-Mobility into market.

- Product and Price management for the CKD projects.- Launch strategy initiation (Co-work with i.e., Finance, Manufacturing/ Plant, and Logistic departments) to secure the succeed launch.- Analyze market and sales trend to derive long-term (3-year) and short-term (monthly) sales plan.- TW Auto market development analysis / competitor analysis in assigned product segment to support sales team in market penetration.- Initiate the Marketing guideline for product launch preparations.- Initiate the guideline of product & sales training operations for Sales personnel.

- Identify and guide Ford Select Dealers in improving Sales process and efficiency.- Derive monthly action plan for dealers to improve Retail sales and Wholesales performance.- Dealer's profitability monitoring and offer the feasible improving actions.- Supervise dealer's SSI (customer satisfaction) orientations.- Establish Fleet and Used Business including policy, guidelines, processes and operations in wholesale and retail level.- Initiate the international and regional Fleet & Used Business activities.- Fleet contract extension with two top international pharmaceutical companies.- Develop and execute strategic & cross-divisional/departmental projects.

- Initiate nationwide Launch activities, Roadshow/ Retail Marketing events.- Brand Communications, Media Exposures and Brand Monitoring.- CI system management and Sales literatures development.- Owner Magazine editing and management.- National exhibition planning (Taipei Auto show).- Derive monthly sales reports for HQ, Regional office and Top management.- Coordinate and execute product training.- Support soft skill training for nationwide sales personnel.- Support the implementation of “Sales Manager Qualification Program” and “Sales Representative Qualification Program”.