Jay Andrade Email & Phone Number

Ciudad De México, México

México

I was in charge as account supervisor and the new business area.I have worked with brands such as DIAGEO (Johnnie Walker and Buchanan’s), Miniso (Mexico and Colombia), Nutrisa, Sin Delantal (IFood), Lenovo, amongst others.Some of the campaigns to highlight are:Johnnie Walker: Dua Lipa STUDIO 2054 Global Livestream, Walk With Johnnie, Johnnie Walker X NONAME, Shake Up The Season, amongst others. Buchanan’s “The Next Game Changers” with J Balvin, Cazzu, Raymix, Las Villa and Amenazzy.Miniso: Mi Happy Place, Intercambios Miniso, amongst others.

México

BacardíFebruary 2019- Present.Music Business ConsultantMusic Business Consultant and musical talent advisor for the “Bacardi 1862” campaign in Mexico (Camilo, Mau y Ricky, Jesse Baez, Noa Sainz, Little Jesus, amongst others) and “Do What Moves You” campaign in Mexico and Latin America (Major Lazer, Anitta, Piso 21, amongst others).William Lawson’sOctober 2019– PresentHead of Influencer Generated ContentHead of Influencer Generated Content for the “No Rules” campaign in Mexico, where we’ve exceeded the goals and KPI’s by twice as much of the previously estimated ones. We achieved that by the first month of implementation on YouTube, Instagram and Twitter. Bombay SapphireFebruary 2019- May 2019Creative ConsultantCreative consulting for the original concept of the “Stir Creativity” campaign in Mexico.

México

As Music Partnership Manager, I’m in charge of the development, innovation, creativity and digital marketing plans and strategies of our clients and partners, major and independent labels, artists, influencers and content creators.As Music Business Consultant and Musical Talent Advisor I'm in charge top of the partnerships and negotiations with brands, artists, influencers and content creators for our different projects, productions and campaigns in Mexico and Latin America.

México

I was in charge of the development, innovation, creativity and digital marketing of our clients, such as: Festival Vaivén 2020, Vans (Corona Capital 2019), PEPSI Black, YouTube Music, amongst others.

Ciudad De México Y Alrededores, México

I was in charge of the development, innovation and placement of the different Sicario music and entertainment brands, such as: Rhodesia, MONO, Xamán CDMX, Xamán Tulúm, CAN-CAN, Limantour, Bar Oriente, SALA, Auditorio Blackberry, Ceremonia Music Festival.Management of Public Relations, Commercial Alliances and Media Relations (TV, Radio, Print and Social Media) for Sicario’s brands.Talent booking and artistic talent coordination for concerts and music Festivals.

Ciudad De México Y Alrededores, México

I was in charge of all the digital content in Televisa Networks TV channels: Telehit, RMS, Bandamax, TDN, Golden, Golden Premier, Unicable, TiiN. I also worked as a Producer, Creative, Artistic Coordinator, Public Relations, Sales and as Project Manager of the alliances we had with different brands (Nike, Coca-Cola, José Cuervo, Tequila Centenario, AXE, Nestlé, Lala, Nissan, NBA, amongst others.

México

I created the digital magazine from scratch, with multimedia contents, interviews, music festivals live coverage, branded content, movies and art reviews, nightlife and lifestyle features. In this process i performed Webmaster duties, Community Management, Sales and Sponsorships, Public Relations and Press. Some of our clients were: Grupo CIE (Ocesa), Arena Ciudad de México, Sicario, TAPE, Ache Producciones, Vive One Entertainment, Kaiman Producciones, Once Producciones, Hellow Hellow Producciones, Arts & Crafts, Babel Producciones, Lado-Be and Gig Mix.

Dirección De Producción De Conciertos, Music Business & Live Entertainment

Bachelor Of Business Administration - Bba