Jay B. Email & Phone Number

Seattle, Wa, Us

Working on Core Publisher Side Ad Server bringing billions of impressions via Ads on Amazon.com, FireTv, Prime Video, Alexa, twitch, Imdb etc.

Seattle, Wa, Us

Working on bringing billions of impressions via Ads on Amazon.com, FireTv, Prime Video, Alexa, twitch, Imdb etc.

Los Angeles, California, Us

• Built a product to quantify and access various applications made by other teams on the basis of privacy (Engineering Team)• Built Frontend using JavaScript and React and Backend using Golang(Engineering Team)• Built applications and scripts to acquire data using Python to assist team for getting insights in context of privacy for tiktok(Data Science Team)

New York, Ny, Us

• Built a Personalized Recommender system to recommend tables and attributes for easier data discovery for 5000+ internal employees improving their user experience.• Used Deep learning and NLP techniques to transform search engine query written by the user into accurate literals that are passed to Elastic Search to retrieve accurate results for easier discovery of tables and variables.• Build pipeline for data preprocessing, evaluation and model building for a recommender system using frameworks like PySpark, sci-kit learn, NumPy, pandas.• Designed a Flask API and deployed the model in a container-based system like Docker and Kubernetes for increased scalability while reducing the chance of failure.• Established a CI CD pipeline using Jenkins to establish a consistent, automated way to build, package and test changes.Kubernetes for increased scalability while reducing the chance of failure.• Worked on XLR tool used by various teams throughout the organization for deploying their applications.

New York, Ny, Us

•Worked on a proof of concept to find the effectiveness of various types of campaigns executed by American express. •Defined and calculated KPIs like Click-through rate, open rate and Change in spend rate for evaluating campaigns. •Delivered an application serving a predictive model and analysis of performances of various types of past campaigns. •Application developed acted as a layer between campaign set up and execution giving an estimate of success to business leaders.

New York, Ny, Us

•Built models to Personalize Consumer Card offers and content shown to prospects on the American express website which lead to 72,000 new accounts acquired and incremental Billed Business Acquired of $1.15B annually.•Developed E2E pipeline to serve models for personalized content on the American Express website for prospect acquisition. •Used Spark to automate the whole process of data retrieval, preprocessing, model building and report generation. •Pipeline lead to a 400 % increase in data ingestion as compared to current python pipeline, taking in 4MM rows and 30k features. •Hyper-parameter tuning was done with K fold cross-validation with Random Search optimizing on custom evaluation metrics. •Performed UAT for the refreshed model built by checking if the model is deployed accurately on production environment.

Tempe, Az, Us

•Worked under Prof. Hao Yan on a Traffic Data challenge where I am building algorithms to detect anomalies in data. •Applied unsupervised learning algorithms like K means, exploring dimensionality reduction techniques like PCA, LDA. •Was able to find anomalies in the form of a traffic accident or special holidays using Markov chains with an accuracy of 85%.

Tempe, Az, Us

• Tutored more than 1000 undergraduates over the period of 10 months in Probability and Statistics, Information Systems, Operations research, Integral calculus, Linear algebra and Mechanics.• Assisted the students with concepts of Basic probability and statistics covering Design of experiments, Hypothesis tests, Analysis Of Variance(ANOVA) and Statistical Process Control.• Aided Students with IEE305 information system course with concepts of conceptual Database Modeling, logical database designs.• Taught the students to implement concepts of information systems to SQL, MySQL Workbench and MS access databases.• Directed Students to performs predictive modelling techniques like regression analysis in R programming language and Microsoft Excel(Data Analysis, pivot tables, VLOOKUP, Functions).• Helped the students in enhancing their conceptualization of designing experiments for the IEE572 Design of Engineering Experiments course.• Demonstrated Concepts of Linear programming focusing on Mixed Integer Programming for IEE376 Students and solved the problems using AMPL Software.• Trained a few students in object-oriented python programming occasionally.Technologies: Python, R, MySQL, MS Access, AMPL, Statistics

•Automated Dashboards using Tableau for tracking KPI’s for sales, operation team reducing reporting time from 5hrs to 1 hr. •Set up the hypothesis for addressing various problems for the sales team, performed ETL processes by writing ad-hoc SQL queries. •Built a time series model on python for an optimized regulation of inventory reducing wastage of Inventory by 12% •Lead the Customer segmentation project using python which increased the Open Rate of promotional emails by 10 %

Tools used: AutoCAD | SolidWorks | MATLAB | ArduinoROBOCON - 2016THEME: Green Energy 1) A core team member of 30 students at a national level robotics competition to build energy efficient robots 2) Built a lightweight Eco Robot capable of completing a line following (PID) task using just wind energy from the Hybrid robot. 3) Fabricated a ‘pneumatic pole climbing robot’ capable of lifting 15kgs with 5 pneumatic cylinders------------------------------------------------------------------------ROBOCON 2015THEME: Robominton 1) Fabricated 2 wireless badminton robots capable of playing in full-sized courts2) Achieved highly accurate services using a pneumatic cylinder connected to a crank-shaft mechanism3) Worked in marketing team to obtain products and sponsorships See less

Master Of Science - Ms, Industrial Engineering

Education record