1. Business strategy formulation and implementation.2. Marketing planning and implementation.3. Purchasing, sales, inventory and financial statement analysis.4. Establishing and improving equipment construction and operation processes.5. Training, education and job performance evaluation.6. Manufacturer and food ingredient management and price negotiation.7. Field operations and crisis management.

Primary focus on strategic business development and sales objectives. Sales analysis,KPI and project delivery, talent development, team building, product development, cross-functional communication and collaboration, and decision making are my daily responsibilities.Achieved an average of $30 million in annual sales.Improve and implement company sales policies and new business agreements with all accounts.Stabilized the sales margin with continuous growth each year.Successfully promoted 80% of the new materials/technologies in use each year through trade shows, personal visits and meetings, and virtual conference calls.Business Development Capability:1. Customer Meetings (ISPO, Customer Office, Factory, HQ) - Promotion Package2. Surfing & Windsurfing - Delivery time3. Kayak - Understand customer's market4. Sailing - Partner support5. Chain stores - Cost breakdown and response time6. Protection and others - Think outside the box7. Neoprene and fabrics - Market balance8. Eco-friendly project - Catch the market wayThe Team Leadership:1. Working with 15 Account Managers and 20+ Product Developers as a Sales Team Leader, my responsibility is to assign around 100+ existing accounts to my teammates based on different product designs and sports markets as well as their working abilities and personalities.2. Setting the individual sales target and implementing the methodology for my team to achieve the annual profit target.3. Provide timely on-site training through daily communication, weekly meetings, product development meetings, trade show preparation, and actual participation in quality control (factory tour) and product knowledge training while leading the team.4. Communicating with all other senior sales managers, RD managers, and overseas factories to improve the balance between production capacity and required sales volume.

Support the Board of Directors and VP in the execution of the business strategy. Standardize production planning, processing and delivery. Participate in coordination meetings and conference calls for cross-functional or cross-company communication.Improved supply chain consolidation and reduced delivery delay rate by 60%.Successfully developed the new color-changing TPU upper for the brand and became the top seller in its market.Improved customer satisfaction and increased the number of product categories designed and using TPU parts by 20%.Business Development Capability:1. Color Changing TPU (UV Light & Temperature) Project - Innovation2. Blooming problem (Japan) - Solve the white powder problem locally in Japan warehouse (cleaning agent delivery, worker arrangement, SOP, capacity and efficiency). - Problem Solving3. Advanced laboratory equipment and standardized SOP. - Equipment and Certification