Jay Roche Email & Phone Number

Atlanta, Georgia, Us

As VP of healthcare sales, Jay will lead all sales efforts that drive growth for the company. He has over forty-years of experience in healthcare product, management, decision support and all aspects of healthcare sales. Jay previously held executive-level roles with companies such as McKesson (HBOC), ClaimTrust (Craneware) and Allscripts. He has over 17 years of experience in healthcare revenue cycle, including 3 years in the payer space with Zix Corporation and DestinationRX. Before joining iVitaFi, Jay spent 8 years as a sales leader in the Northeast for CommerceHealthcare and in the Midwest/Atlantic states for ClearBalance HealthCare. He brings unique knowledge on both recourse and non-recourse patient financing programs and has a proven track record of helping health systems unlock the value in their revenue cycle – resulting in improved financial outcomes.

San Diego, California, Us

Patient finance in the recourse space.

Kansas City, Mo, Us

35 year healthcare sales person who has been involved with various aspects of the industry dating back to the Prospective Payment System. I have been regional/area/national sales executive of the year with several named companies and employee of the year with 2 separate companies.I have created and mentored sales teams both experienced and new to the industry. I proudly have many senior VP's at various companies that I call friends who I have brought into our wonderful industry.

Chicago, Il, Us

Subject matter expert for revenue cycle new business sales team on the east coast. Peer review of the revenue cycle process and applied technology and best practices for provider organizations.

Irving, Texas, Us

Customer retention and client satisfaction executive. Working with a very large Florida account through meaningful use and revenue cycle adoption while assisting the overall project management team.

Assembled a team of revenue cycle sales experts from diverse backgrounds. Focus on upfront medical necessity; claim scrubbing (both clinical and syntax); claim submittal and full denial management and consulting for root cause by payer.

Selling Part D and MAPD portals to health plans. The first portal of it's kind (at the time) allowed seniors to shop for plans in their area. Calculate out of pocket costs for prescriptions and order online. Allowed health plans to private label their enrollment portal and compare costs prior to enrolling online.

Relationship manager for the largest national healthcare accounts...Trininty (MI)...Adventist...E.G. Re-signing longterm subscription agreements for the Pharmacy education and drug to drug interaction tool.Value propositionPatient engagementMedical liability All were the driving forces for retention as well as a strong relationship/partnership with these organizations.

Subject matter expert in selling Eprescribing programs to payers (for their large prescribing providers) in the Eastern Time Zone.

Between 1994 and 2004 I was at IBAX/HBOC/McKesson, as both an account executive and a regional vice president. Responsible for managing existing accounts as well as managing a team of account executives servicing said accounts.