Jay Cull's Location
Brisbane, Queensland, Australia, Australia
About Jay Cull
Hi there! I'm Jay, a recent graduate with a Bachelor of Business (Marketing) and Bachelor of Communication (Digital Media) with distinction from QUT. I have amassed a wealth of hands-on experience in marketing and communications from my work with Brisbane Powerhouse and the QUT Social Media Team, as well as internship experience with five different organisations - from nonprofit to agency. Currently, I am working as Brisbane Powerhouse's Content Coordinator. I help curate and coordinate a diverse range of engaging marketing and communications content that showcases the creative arts, performances, and cultural experiences of Brisbane Powerhouse. My primary skills and career interests are social media management and content creation. I am on LinkedIn to connect with like-minded professionals, network, and showcase my experience for future career prospects.
Jay Cull's Current Company Details
Jay Cull Work Experience Details
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Social SpecialistRising MelbourneMelbourne, Vic, Au
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Social Media & Digital Content SpecialistBrisbane Powerhouse Aug 2024 - PresentBrisbane, Queensland, Australia -
Content & Social Media CoordinatorBrisbane Powerhouse Mar 2024 - Aug 2024Brisbane, Queensland, Australia
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Content CoordinatorBrisbane Powerhouse Jul 2023 - Mar 2024Brisbane, Queensland, Australia
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Social Media Content Creator LeadQut (Queensland University Of Technology) Jan 2023 - Nov 2023Brisbane, Queensland, AustraliaI helped maintain QUT's authentic student social media voice across TikTok, Instagram, Facebook, YouTube and LinkedIn. Delivered content that aligned with the demands of the university's internal and external stakeholders. Created content that tells stories about university life through photography, videography, presenting, acting, copywriting, video editing and graphic design - collaborating with the social media team and other Ambassadors in the process. As Content Creator Lead, I helped curate and coordinate other Ambassador's content too. Highlight- Created content that helped QUT become the most engaged Queensland university on Facebook, Instagram and TikTok in 2023. -
Social Media Coordinator InternQut (Queensland University Of Technology) Jul 2023 - Oct 2023Brisbane, Queensland, AustraliaDuring my 100-hour internship as a Social Media Coordinator, completed as part of my Work Integrated Learning (WIL) unit, I worked with the QUT Social Media Team to help coordinate content for QUT's Faculty marketing teams. I was mainly tasked with scheduling content on platforms such as LinkedIn and YouTube submitted by Faculty marketing teams - editing the submitted content to suit QUT's academic tone of voice and to adhere to social media best practices. I also helped tag posts for dashboard reporting and helped manage community engagement across Facebook, Instagram, LinkedIn, TikTok, and Reddit.
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Hiq Peer ConciergeQut (Queensland University Of Technology) Apr 2022 - Jul 2023Brisbane, Queensland, AustraliaHiQ is the first point of contact (face-to-face, telephone or email) for students, staff and the wider community to get information about courses, university processes, technology support and library support. Within the HiQ service model, I worked as a Peer Concierge and provided peer-to-peer support to QUT students. I acted as one of the first contact points for enquiries through HiQ’s phone and email services, and service points.
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Social Media Assistant (Qut First Years Facebook Page)Qut (Queensland University Of Technology) Jun 2022 - Jun 2023Brisbane, Queensland, AustraliaQUT First Years is QUT's official Facebook page for first-year students - run by the Student Engagement team. I worked in a team to help to create content for said page, moderate, and maintain community engagement with students on the page by giving them advice and directing them to relevant services within the university.
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Social Media Content CreatorQut (Queensland University Of Technology) Oct 2021 - Jan 2023Brisbane, Queensland, AustraliaI created engaging content that was published on QUT’s social media accounts (TikTok, Instagram, Facebook and LinkedIn). My content creation extended to TikToks/Reels, Instagram, Facebook and LinkedIn feed posts, Instagram Stories etc.Highlights- My TikTok videos for @qutrealworld garnered over 1.9 million views and counting, along with over 259,000 likes (accounting for over 80% of the total like count for the profile).- My content posted on Instagram reels amassed more than 276,000 views and over 15,000 likes.- My videos were/are the most viewed and liked QUT TikTok and Reel content of all time.
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Orientation Assistant - Connect InterviewerQut (Queensland University Of Technology) Apr 2022 - Dec 2022Brisbane, Queensland, AustraliaAs a Connect Interviewer, I worked in a team to help assess Connect (QUT's student volunteering program) applicants at the interview stage by facilitating the interview and working closely with the Program Coordinator towards the admission of volunteers.
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Orientation Leader - Connect Support/AssistantQut (Queensland University Of Technology) Jan 2022 - Aug 2022Brisbane, Queensland, AustraliaConnect Support/Assistants help coordinate a large cohort of Connectors (university volunteers) during the Connect training period and in the planning and delivering of QUT's Orientation activities for new students. I assisted Connect with various administrative duties and liaised with multiple university stakeholders.
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Marketing AssistantBrisbane Powerhouse Feb 2023 - May 2023I supported the Brisbane Powerhouse marketing team in the rollout of marketing campaigns for projects such as Brisbane Comedy Festival (BCF). I helped update and maintain digital content for BCF. I created social media content across Facebook, Instagram and TikTok, generated EDMs, updated website artist pages, obtained approvals from producers and external promoters, and performed any other tasks the Head of Marketing and Communications delegated to me.Highlights- Helped grow Brisbane Comedy Festival's TikTok account followers by over 40,000% (from <10 to >3,000). - Collaboratively contributed to the success of the Brisbane Powerhouse team in achieving the highest-grossing BCF yet.
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Marketing InternBrisbane Powerhouse Nov 2022 - Feb 2023Brisbane, Queensland, AustraliaBrisbane Powerhouse is Queensland's home for contemporary culture and art. I assisted the arts performance venue with the marketing efforts of their events and festivals. These efforts include crafting Mailchimp EDMs, writing Facebook caption copy, creating WordPress event pages, updating a weekly Instagram story, responding to Google reviews, collecting and organising Ticketek audience data, creating ads in Facebook Ad Manager, and updating event information sent to Brisbane Powerhouse's public relations (Aruga) partner.
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Content Marketing InternMedia Mortar Jan 2023 - Feb 2023Brisbane, Queensland, AustraliaDuring my internship at Media Mortar, a marketing agency that specializes in creating content for tourism clients and beer brands, I undertook a myriad of content marketing tasks. I created Reels using Canva, crafted captions, brainstormed and drafted social media posts, prepared monthly social media performance reports, and participated in a photo shoot. -
Marketing Director, University Student SocietyAmped Qut Oct 2022 - Feb 2023Brisbane, Queensland, AustraliaAs Marketing Director of AMPed, I oversaw all marketing efforts of the club, including social media posts, EDMs, physical promotions etc. I liaised with other club directors to assist with their marketing requests. I led and organised a team of two Marketing Officers to support these marketing efforts.During AMPed's orientation marketing campaign from November to February for 2022-2023*, I successfully: - Increased Instagram reach by 114%- Increased Facebook page visits by 179% - Increased Instagram profile visits by 269% *Compared to November to February 2021-2022 -
Marketing Officer, University Student SocietyAmped Qut Jul 2022 - Oct 2022Brisbane, Queensland, AustraliaAMPed is QUT's student club for students studying Advertising, Marketing, and Public Relations. Working under the guidance of AMPed's Marketing Director and other AMPed Exectuvies, I helped support the club's marketing efforts: - Created social media posts for Instagram, Facebook and LinkedIn- Created QPay EDMs and QPay/Facebook events- Collaborated with the Graphics Director in designing Canva graphics
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Marketing And Events InternThe Pyjama Foundation Oct 2022 - Dec 2022Brisbane, Queensland, AustraliaThe Pyjama Foundation is a nonprofit that gives children in foster care access to learning and life skills opportunities. I aided The Pyjama Foundation's marketing efforts during their national Christmas appeal campaign to raise over $100,000:- Wrote book reviews and community-focused WordPress blogs that adhered to SEO and readability checks - Created content such as TikToks, Instagram stories, and Facebook and Instagram feed posts- Researched and reached out to influencers to help promote the appeal campaign -
Head Of Marketing, University Student SocietyQut Hype Podcast Jan 2022 - Dec 2022Brisbane, Queensland, AustraliaHype is QUT's only student-run podcast club. I led as a club executive to help host, produce and edit podcast episodes, and assist members in learning how to do the same. I created all of Hype's social media posts on Instagram, Facebook and LinkedIn - primarily strategising the marketing behind the release of podcast episodes. I also maintained community engagement with members and followers of Hype. Highlights - Produced, hosted, edited and marketed the most listened-to Hype podcast episode of all time with over 650 downloads - up from an average of 49 downloads per episode.- I created the top three posts with the highest engagement in QUT Hype history. -
Marketing And Communications InternEmpower Autism Oct 2021 - Mar 2022Brisbane, Queensland, AustraliaEmpower Autism is a nonprofit organisation that provides a platform and spaces for young Brisbane-based individuals on the autism spectrum. I assisted Empower Autism with their marketing and communication efforts:- LinkedIn and Facebook content creation - Canva graphic design- Executing HubSpot e-newsletters- Developing basic content strategy - Collaborating with staff on ideas for marketing directions -
Sales AssistantGlue Store Nov 2020 - Jan 2022Brisbane, Queensland, AustraliaThe core mission of a Glue Store Sales Assistant is to provide customers with a memorable, positive and unrivalled service experience. I strived to match these standards by facilitating customer queries and processing sales with excellent customer service skills. With support and guidance from the Store Manager, I aimed to achieve KPIs and targets. -
Online Personal ShopperWoolworths Supermarkets Apr 2020 - Jun 2020Toowoomba, Queensland, AustraliaI picked the freshest and best products for customers who shopped for groceries online during the 2020 COVID-19 lockdown. This role involved picking and packing online grocery orders for customers in a team environment. -
Hard Goods Team MemberBig W Oct 2018 - Feb 2020Toowoomba, Queensland, AustraliaI undertook many roles while at Big W, including a customer service representative, stock replenisher, merchandiser, presentation recoverer and checkout operator. I developed a passion for delivering exceptional customer service while cultivating positive work relationships in a team environment.
Jay Cull Education Details
Frequently Asked Questions about Jay Cull
What company does Jay Cull work for?
Jay Cull works for Rising Melbourne
What is Jay Cull's role at the current company?
Jay Cull's current role is Social Specialist.
What schools did Jay Cull attend?
Jay Cull attended Qut (Queensland University Of Technology).
Who are Jay Cull's colleagues?
Jay Cull's colleagues are Nicole Smith, Van Pham, Matilda Woodroofe, Phoebe Taylor, Grace Herbert, Holly O'connell, Benjamin Moses.
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