Jaye Peterson

Jaye Peterson Email and Phone Number

Partner | Strategist @ Space Horse Strategy
Minneapolis, MN, US
Jaye Peterson's Location
Minneapolis, Minnesota, United States, United States
Jaye Peterson's Contact Details

Jaye Peterson work email

Jaye Peterson phone numbers

About Jaye Peterson

I try to start every day with my eyes wide open — trusting that great solutions are out there for the challenges we’ve been asked to crack. The last 10 years in particular have helped create a big-picture view of how to solve problems. I’ve led teams in brand consulting, content strategy, experience design and organizational change. In doing so, we’ve helped Fortune 50 clients like Lowe’s, Target and McKesson transform in a new experience-driven world. Consulted with iconic brands like Barnes and Noble and Gap who are fighting to regain their sense of purpose. And, worked on small passion projects, just helping brands find their voice.The beauty is that good strategy is good strategy. And good creative is good creative. Regardless of industry or medium. The tactics change, but the same basic rules apply. So with every engagement, we get smarter, faster, bolder, hungrier. And, at the same time, more empathetic about the challenges and opportunities all around us. It’s proven to be a pretty wicked combination.Focus areas:Agency management, team development, brand positioning/development, content marketing strategy/creative, customer experience design, employee value propositions/planningIndustries and brands include: Consumer products - Harley-Davidson, Porsche, Rebel Fishing Lures, Salomon/Adidas, Vasque Footwear, CamelBak Retail - Barnes & Noble, Gap, Lowe’s, Target, Tractor Supply CompanyTravel & Leisure - Explore Minnesota Tourism, Minnesota Historical Society, Minnesota Zoo, State of Washington Tourism, Ramada, Wyndham Grand, World View (space tourism)Food & Bev - Anheuser-Busch InBev, August Schell Brewery, Buffalo Wild WingsB2B - Cargill, McKesson, Ryan Companies, Target Healthcare, Volvo TrucksNon-profit - Habitat for Humanity International, Greater Twin Cities United Way, Way To Grow, National Loon CenterGovernment - The glorious city of St. Paul, MN

Jaye Peterson's Current Company Details
Space Horse Strategy

Space Horse Strategy

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Partner | Strategist
Minneapolis, MN, US
Employees:
38
Jaye Peterson Work Experience Details
  • Space Horse Strategy
    Partner | Strategist
    Space Horse Strategy
    Minneapolis, Mn, Us
  • Adventure™
    Vice President, Strategy
    Adventure™ Jul 2018 - Present
    Minneapolis, Minnesota, United States
    Adventure is a team of incredibly kind and wonderfully talented creative and strategic minds — using the best of advertising, marketing and experience design to transform and scale businesses. We have deep expertise in outdoor and enthusiast categories, launching new brands, creating entirely new products and consulting on the end-to-end design of start-up businesses. So, as you can imagine, we're always seeking to partner with adventurous souls. Check out a bit more of what we do at: www.adventurecreative.com/work/
  • Little & Company
    Vp, Insights And Innovation (Formerly Vp, Strategy; Managing Acct Dir)
    Little & Company 2007 - 2018
    _Contributed as an executive and strategic leader to Little being awarded Advertising Age’s 2015 Small Agency of the Year - Midwest Silver._Co-led new business pitch team for high-profile accounts with 50%+ win rate, including Gap, Habitat for Humanity International and Securian._Grew high-potential and innovation-driven accounts such as Lowe's and Target into a multimillion-dollar agency businesses by breaking down traditional organizational silos to work across Customer Experience, Communications, HR, Marketing, and Strategy departments, as well as the C-Suite._Developed and integrated new strategic capabilities, including change management strategy, customer experience design and content marketing strategies and execution.B2C experiences: Barnes & Noble, Buffalo Wild Wings, Gap, Habitat for Humanity International, Lowe's, McKesson, Rebel Fishing Lures, Target, United Way and Wyndham HotelsB2B experiences: Cargill, ECOLAB, Landscape Structures, Redbrick Health, Ryan, Target B2B
  • Carmichael Lynch
    Account Leader
    Carmichael Lynch 1996 - 2007
    _Managed teams of 6 to 16 on brand positioning, integrated campaign development and product launch initiatives for some of the world's most iconic enthusiast and lifestyle brands_Won multiple Effie’s for campaign performance on Harley-Davidson, Tractor Supply Company and Trex Decking.B2C experiences: Harley-Davidson, Porsche Cars N.A., Salomon/Adidas, Trex Decking, Tractor Supply Company, Volvo Trucks N.A.
  • Minnesota Daily
    Marketing Manager
    Minnesota Daily 1992 - 1995

Jaye Peterson Skills

Strategy Integrated Marketing Social Media Marketing Advertising Creative Strategy Interactive Marketing Brand Development Creative Direction Marketing Strategy Marketing Communications Digital Marketing Leadership Digital Strategy Direct Mail Marketing Direct Marketing Brand Architecture Management Art Direction

Jaye Peterson Education Details

Frequently Asked Questions about Jaye Peterson

What company does Jaye Peterson work for?

Jaye Peterson works for Space Horse Strategy

What is Jaye Peterson's role at the current company?

Jaye Peterson's current role is Partner | Strategist.

What is Jaye Peterson's email address?

Jaye Peterson's email address is ja****@****eco.com

What is Jaye Peterson's direct phone number?

Jaye Peterson's direct phone number is +161237*****

What schools did Jaye Peterson attend?

Jaye Peterson attended University Of Minnesota.

What skills is Jaye Peterson known for?

Jaye Peterson has skills like Strategy, Integrated Marketing, Social Media Marketing, Advertising, Creative Strategy, Interactive Marketing, Brand Development, Creative Direction, Marketing Strategy, Marketing Communications, Digital Marketing, Leadership.

Who are Jaye Peterson's colleagues?

Jaye Peterson's colleagues are Hannah Belrose, Manda Blake, Grave Stone, Nightout Adventure, Mike Owen, Rana Pradeep, Alcatraz Adventure.

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