Developing and driving marketing plans to position BIS as one of the fastest growing IT Consulting Service provider to the SMEs’ and LE. Driving the Inside Sales team for creating sales pipeline through lead and demand generation program Branding, Corporate Communication, Event Management and Channel Management• Marketing of Enterprise Application Solutions and end to end business solutions of SAP, ORACLE & MICROSOFT by liaison with the principals as a preferred implementation partner• Driving Demand & Revenue generation thru Inside Sales team for identifying, developing and qualifying ERP(SAP , MS & Oracle) sales leads into opportunities• Driving new sales via cross sales/up sales opportunities in new and existing customer accounts respectively • Driving inbound and outbound events for demand generation in collaboration with the key alliances• Developed and maintained relationships with the principals to work closely on the identified opportunities• Managed corporate communication related to events, marketing campaigns and sales drive, both specific to technology and geography• Managed the social media portfolio and media agency for branding trough social media and print media

Business Development ($1M of qualified opportunities)• Generated $1M of qualified opportunities from both Internal & 3rd Party lead generation activities• Identified sales prospects and devised marketing strategies for accomplishment of sales • SPOC for Lead generation operations both by internal and 3rd party entities. Independently managed the lead generation activity outsourced to the third party• Maintained client relationship among the SMB and LE client base for portfolio positioning by periodic follow-ups for enhancing service quality and cross selling opportunities• Portfolio positioning both in white space & installed based accounts by cross / up selling • Maintained MIS: Sales revenue analytical reports of the sales teams, lead and opportunity tracking reports • Conducted market research and intelligence gathering activities via self and 3rd party sources• MIS reporting to the management for sales competitor analysis based on market research, service offering modulation reports for better penetration, event analysis reports

Secondary research fro a leading security solution provider