Partner, Senior Vice President, Interactive
Greater Pittsburgh Area
Responsible for over $60 million in new business growth over six years.Increased total agency revenue by 34% in first three years, with higher net profits per client.Directed interactive and Web-based marketing and PR programs for $1 billion advertising agency.From 1997-2001, directed domestic interactive marketing, strategy, new business and sales for seven regional advertising agencies until acquisition of parent company, True North.Responsible for national and… Show more Responsible for over $60 million in new business growth over six years.Increased total agency revenue by 34% in first three years, with higher net profits per client.Directed interactive and Web-based marketing and PR programs for $1 billion advertising agency.From 1997-2001, directed domestic interactive marketing, strategy, new business and sales for seven regional advertising agencies until acquisition of parent company, True North.Responsible for national and international online operations and business development.Managed an immediate staff of twelve marketing and Web strategists, as well as designers, programmers and account personnel, on all Bozell Kamstra Interactive accounts.Clients included Highmark BC/BS, University of Pittsburgh, General Motors, Schwan’s Consumer Brands, Tony’s Pizza, Red Baron Pizza, Mellon Financial Corporation and Unisys. Show less