Jayendra Gurumurthy Email & Phone Number

o Received “Standing Ovation Award” towards outstanding contribution to the success of our company and community and winning the CME Ideation contest where overall 200+ ideas were submitted. o Received the "ACE" award at Tech Mahindra for consistent performance and visionary approach to managing Online Products and creating customer delighto Received “High.

o Drafted the CDO (Chief Data Office) account planning pitch for AT&T by understanding the overall objectives and visiono Responsible for buy-in of various stakeholders for any new digital platform by conducting various product demos and POCs o Responsible for defining KPIs across enterprise applications and improve adoption by working with Business stake.

Pune, Maharashtra, IN

• Drafted the UX Consulting framework to proactively pitch to our customers
• Responsible for drafting the joint GTM strategy for UX service offerings with acquired design shops like Madpow
• Conduct Design thinking workshops with the Product Owner and stakeholders to generate ideas for business problems and lead implementation/conversion strategy planning and implementation
• Responsible for a particular product line and work with Business stake holders and ensure its inception to matured state with the right vision
• Responsible for defining KPIs and improve adoption of websites/products across domains
• Conduct User Research and Field study to understand the User requirements and come up with Persona design

Pune, Maharashtra, IN

• Digital Marketing Expert / Project Manager and Business Consultant for Portals, ECommerce implementation and User Experience solutions
• Responsible for providing consultancy, creating solutions, alliance ecosystem, managing delivery focused on Omni channel Commerce/ Customer Experience
• Participate in industry forums and keep current on domain knowledge for specific business and application areas of expertise
• Managing major web & mobile transformation projects by coordinating with various stakeholders
• Business consulting for clientele to help align their Web Solution framework, online presence and web based offerings to achieve the identified objectives
• Created Visibility and brand value for the company as strategic vendor to various customers in BFSI, Telecom & Health care domains

Mumbai, Maharashtra, IN

• Managed the Citibank India Information portal and responsible for New customer acquisition & conversion
• Conceptualize, plan and execute product campaigns to achieve targeted 'Online leads'
• Defining KPI’s for the online campaigns
• Project planning and scheduling for the entire Online marketing program
• Provide creative brief to the design team regarding the campaign objectives & execution
• Responsible for all X-Sell / Up-Sell related initiatives for Citibank Online. Manage the entire Financial product lead targets and Online Services sign-up targets on Citibank Online.

Pune, Maharashtra, IN

• As a Digital Marketing & Business Consultant (Portals, E-Commerce)
• Oversaw Online Branding & Marketing team responsible for Campaign Management, Interactive Marketing, Search Engine Marketing, and Social Media Strategy
• Extensively involved in Market research, Business Consulting & Usability Analysis for key projects
• Responsible for new Business Development in areas of Content Portals and User experience
• Formulate the end-to-end (User Centered Design) process for Usability team according to Industry standards
• Spearheaded the product evaluation and Competition Analysis to propose E-Commerce / Portal solutions like Liferay, Teamsite, IBM Web Commerce server, ATG, Intershop and WebLogic etc.

Pune, Maharashtra, IN

Was involved in managing Web Vision projects and converting the business needs into Campaign KRAs for Citi Cards Online initiatives

San Jose, California, US

• As a Business Analyst / Project Manager
• Part of the Strategic team responsible for trend forecasting in the online space, improve online presence, and drive business results
• Led Online leads management team working for Citibank India achieving online acquisition targets across business verticals
• Headed the Content Management team involved in Portal innovation & maintenance for Citibank India, Poland & Australia regions
• Document business processes to streamline the activities for the entire E-business team in Xerago to improve efficiencies and facilitate audit
• Extensively involved in Website Optimization activities – Information Architecture, form design, Rich Internet Application design (RIA),SEO & Web Analytics

San Jose, California, US

Was involved in developing new business for CMS competency in Xerago and also manage customer relationship for Citi India, Poland & Australia

Chennai, Tamilnadu, IN

Pgdbm, Marketing & Finance

B.E, Electrical & Electronics

Education record