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Author, speaker, visionary and evangelist in B2B eCommerce and digital transformation. Guide manufacturers & distributors through strategy, implementation and explosive B2B Store growth.Launched and grown variety of products and brands. Creator of: The B2B Merchandising(r) framework, a step-by-step approach for massive increase in B2B Store revenue; The Digital Commerce System(r) framework for manufacturers to move from traditional to digital leadership; Flywheel B2B(r), the first and only marketing automation platform built for B2B eCommerce; and SKU Factory(r), the world's first eCommerce-Data-as-a-Service(r) model. In addition, I provide cross-functional leadership for requirements definition, implementation and development of eCommerce, PIM, CMS, DXP, CRM and more. Have launched, grown and managed eCommerce properties to $60M+.Career Highlights:- Cross functional leadership, project management (incl Agile) and digital strategy- Developed and launched Flywheel B2B marketing automation platform- Creator of B2B Merchandising and Digital Commerce System frameworks for eCommerce & digital growth- Experience with entire eCommerce ecosystem: eCommerce, PIM, CMS, Search and Marketing Automation- B2B adoption, engagement and online revenue expert
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Founder And CeoB2B-SquaredMilwaukee, Wi, Us
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Global Strategy TeamB2B Ecommerce Association Feb 2024 - PresentWork with rest of Global Leadership Team on strategy and execution of B2BEA content, events and education. -
Founder/CeoB2B-Squared Feb 2019 - PresentGreater Milwaukee AreaB2B-Squared is a boutique agency, committed to guiding B2B manufacturers and distributors to becoming digital leaders in their respective market spaces. Regardless of digital maturity, we help B2B companies: Build a Unique Digital Strategy (Roadmap); Select & Implement Digital Platforms (eCom, PIM, CMS, DXP and Marketplace); Build & Grow Digital Teams; Implement B2B Commerce Campaigns; and More. In short, we sit along-side our clients, helping them navigate digital commerce transformation.As one of the leaders at B2B-Squared, I am passionate about helping B2B companies transfer traditional success into digital leadership. In this capacity I lead the following agency activities:- Strategic & Financial planning - Development of service offerings- Management of all partner relations and activities- Creation of reports, tools and other content- Customer development and advocacy
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B2B Ecommerce ManagementDanone Aug 2022 - Jan 2024Rockville, Maryland, United StatesAssist Nutricia North America, a division of Danone, with:-- eCommerce strategy, planning and road-mapping-- Business requirements and definition-- Liaison to upper management-- Management of day-to-day activities, bug fixes and other incidents-- Project management and planning for current and future development-- Management of product content and reporting -
B2B Ecommerce SpecialistDanone Mar 2020 - Jul 2021Gaithersburg, Maryland, United StatesLed B2B eCommerce implementation for Nutricia North America's Tradeshop platform, including:- Project management of all associated Danone and Nutricia activities- Strategic direction for eCommerce and Digital Roadmap- Development and validation of business requirements associated with B2B eCommerce- Definition of Customer Experience objectives and delivery- Development and implementation of Testing methodology- Creation of Training methodology and all training materials- Technical eCommerce liaison for internal NNA and Danone teams
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Director, Client StrategyB2X Partners Aug 2018 - Feb 2020Greater Milwaukee AreaB2X assists B2B manufacturers and distributors in digital transformation, including strategy/road-mapping, vendor selection, product optimization and customer experience. As a client advocate, I actively guided clients through:- Customer on-boarding and support- Development of Digital Strategy Plan and Roadmap- B2B Platform and Agency Selection- Customer Experience prioritization- Sales Modeling and Adoption Strategies- and more... -
FounderDigital Commerce Group Jan 2017 - Aug 2018United StatesDigital Commerce Group (DCG) helps manufacturers and distributors negotiate the labyrinth of digital transformation. We represent businesses and stakeholders in the process, assisting in:- Digital strategy, including road mapping, technology/vendor selection, etc.- Digital customer experience, including data, channel/marketplace development and UX- Content, including enhancement of product data and strategic content development
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Director Of Sales- MfgUnilog Content Solutions Dec 2015 - Jan 2017Greater Philadelphia AreaFeatured in the Gartner Magic Quadrant, Unilog markets an enterprise-level B2B digital commerce platform, CIMM2 (CMS, e-commerce, PIM). Led Unilog’s entrance into the manufacturing community.- Developed strategic plan (2015) and secured Unilog's first manufacturing contract (2016)- Built lead-gen program (drip, telemarketing, sponsorships), increasing opps 10x in first 6 months- Managed client relationship--from lead-gen to close--for manufacturing and distribution clients- Developed pipeline of content enrichment products, via industry associations- Posted largest and 4th-largest software contracts (2016) -
Director, Business DevelopmentBrilliance Business Solutions Apr 2012 - Dec 2015Greater Milwaukee AreaMember of Executive Team, directing all sales and marketing activities including sales strategy and process, new offerings, market positioning, campaigns, budgeting and forecasting.- Led year-over-year increase in revenue (2012-2014), securing first 5 six-figure projects in history- Re-positioned company, including re-branding, for mid-market B2B digital commerce services - Channel manager, growing opportunities via partners, including Episerver, Perfion, Evoq and others- Revised sales process, increasing close ratio (50%+) and average closed sale (4x)- Developed lead-gen program--inbound, social and e-mail--increasing lead count 4x- Launched Marketing Services offering, serving digital marketing needs of prospective clients -
Vp Business Development, Community EvangelistNuemedia, Llc Jan 2010 - Jan 2012Founded the first online-only community in the commercial woodworking space. Developed plan and sales model to accommodate new medium; directed and launched three industry communities (WoodIQ, FinishingIQ and CounterTopIQ); and specified product development and coding for industry-leading product search tool (ProductIQ).- Increased newsletter (400%), sponsored blast (350%) and overall eMedia revenue (220%) in 2011
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Group Publisher/Brand ManagerCygnus Business Media May 2004 - Aug 2009Fort Atkinson, WiAt time, Cygnus was one of largest B2B media companies in the country with over 55 online and offline brands. Possessed full P/L responsibility for 3 online and print brands in commercial woodworking/construction market. - Responsible for all budgeting, strategic planning, marketing, hiring, training and forecasting- Managed portfolio of $4M and staff of 11, including in-house/distributed sales team of 6- Launched Cygnus’ industry-acclaimed digital buyers’ guide, ProductPoint, increasing SEO site traffic 90% and producing $200k of additional online revenue in first 6 months- Increased revenue of Surface Fabrication 21% (2006-07) and Finishing Magazine 103% (2004-07) through brand re-positioning and re-focused sales strategy - Doubled Wood Digest profit contribution—from 17%-34%-- in 18 months (July 2004-December 2005) and exceeded bottom-line budget by $500,000+- Increased Wood Digest advertising share-of-market 6%-- from #6 position to #2—between 2004 and 2009- Led team to collective 300%+ revenue growth of WoodDigest.com and SurfaceFabrication.com from 2005-08 -
President/Founder/CeoIntermedia Corp. Jun 1999 - Dec 2003Grew company from zero to an organization with a national/international publication and the country’s leading educational events for professional digital photography and imaging. Managed all sales and operational aspects of the company’s print publication, live events and online products.- Increased company revenue year-over-year (1999-2002)—including 54% increase in 2002- Sold advertising, trade show and sponsorship opportunities to bell-weather photo suppliers including Eastman Kodak, Canon, Fuji, Nikon, Apple, Epson, Olympus, and others- Launched industry’s first professional digital photography show, DPIX events (2000)—with accompanying conference programs—and the industry’s first professional digital photography magazine, Digital Capture (2001)
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PublisherNational Business Media 1996 - 1999Broomfield, CoLaunched and grew Digital Graphics brand (1996) to over $1.5M in revenue by third year of publication, managing event and online strategies.Set mark for top monthly and annual revenue as a salesperson for Sign Business Magazine.
Jay Schneider Skills
Jay Schneider Education Details
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Business Administration And Management, General
Frequently Asked Questions about Jay Schneider
What company does Jay Schneider work for?
Jay Schneider works for B2b-Squared
What is Jay Schneider's role at the current company?
Jay Schneider's current role is Founder and CEO.
What is Jay Schneider's email address?
Jay Schneider's email address is ja****@****web.com
What is Jay Schneider's direct phone number?
Jay Schneider's direct phone number is +148458*****
What schools did Jay Schneider attend?
Jay Schneider attended Wisconsin Lutheran College.
What are some of Jay Schneider's interests?
Jay Schneider has interest in Hiking, Biking, Basketball, Publishing.
What skills is Jay Schneider known for?
Jay Schneider has skills like Marketing Strategy, Business Development, B2b, Digital Marketing, Strategic Partnerships, Online Advertising, E Commerce, Advertising Sales, Trade Shows, Strategic Planning, Product Development, Seo.
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Jay Schneider
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Jay Schneider
Cyber Security & Information Technology Leader | Artificial Intelligence & Machine Learning Pro | Speaker & PresenterArlington, Va2zylab.com, zylab.com -
Jay Schneider
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Jay Schneider
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