Jaylen Bailey Email & Phone Number

Washington, DC, US

Gainesville, Florida, US

• Strategic Marketing & Recruitment: Supported the creation and execution of marketing strategies that integrate digital, social, and traditional media to drive lead generation and enrollment. Analyzed competitive.
• Digital Marketing & Content Management: Managed email campaigns via Salesforce Marketing Cloud, crafting targeted drip campaigns and automating processes. Created SEO-friendly web content, managed social media.
• Event Collaboration: Leading campaigns to boost exposure for the Jacksonville campus by partnering with local universities and participating in events like the Jacksonville Science Festival and the University of North.
• Creative Content Development: Produced various marketing materials, including brochures, posters, and digital ads, ensuring consistency with UF’s branding. Proficient in Adobe Creative Suite, Canva, and WordPress, used.
• Data-Driven Insights: Conducted market research and analyzed web and social media traffic during campaigns, providing insights for future strategies. Ensured marketing plans were effective and optimized through a.
• Managed ad campaigns across platforms like Google, Facebook, LinkedIn, Reddit, and other niche platforms, ensuring targeted and effective initiatives.

• Played a pivotal role in product design, graphic design, and website/social media design, particularly during the COVID-19 pandemic, for a black-owned small business specializing in fashion/apparel.
• Amplified brand presence and enhanced lead generation through creative social media management on platforms like Facebook, Instagram, and X/Twitter.
• Innovatively generated revenue opportunities using personalized mailers and promotional materials.
• Crafted and executed dynamic marketing strategies for a diverse clientele, from arts councils and theatres to the Mayor of Winston-Salem and other government officials.
• Spearheaded the 8-month marketing and creative campaign for the 13th Annual Gray Holiday Ball, held on December 21, 2024, at the Fillmore in Charlotte, NC. Designed the event's visual identity (logo, color palette.

Dallas, Texas, US

• Elevated AECOM Sports' digital presence through inventive social media campaigns, engaging audiences across Facebook, X/Twitter, Instagram, and LinkedIn. Pioneered the AECOM Sports Road to Glory social media campaign.
• The AECOM Sports Road to Glory social media campaign integrated email marketing (MailChimp) into the strategy. We created and designed email content to complement our social media posts, creating an impactful digital.
• Leveraged CRM software, including Salesforce, to identify leads and key pursuits for the firm.
• Translated complex data into compelling visual narratives using data visualization software like Tableau for effective communication.
• Spearheaded strategic proposals for high-profile architecture projects from pre-RFP positioning through to the interview stage, including the LA Clippers' Intuit Dome, Baylor's Foster Pavilion, University of Central.

Dallas, TX, US

• Responsibilities include acquiring new clients and generating growth within current accounts through appointment setting, cold calling, targeted emails, and networking. I am responsible for pre and post-sales cycles.
• Conducted inbound and outbound sales, serving a diverse client base from IT and towing companies to bakeries and photography studios.
• Orchestrated client acquisition and revenue growth strategies with a customer-centric approach.
• Implemented Salesforce, Oracle Eloqua, D&B Hoovers, and Microsoft Outreach to optimize sales prospecting.
• Collaborated seamlessly with cross-functional teams to deliver outstanding customer experiences.

Plano, Texas, US

• Worked under the Sports Connect product, a youth league management software, managing its digital presence and social media accounts.
• Curated and managed digital, graphic, and video content across diverse social media platforms (e.g., Facebook, X/Twitter, Instagram, and LinkedIn.)
• Executed marketing campaigns with a creative edge, leveraging Salesforce, Canva, BeePro, Agorapulse, Asana, Slack, and Hootsuite to drive engagement.
• Leveraged Google Analytics to analyze website performance and user behavior, optimizing online strategies based on data-driven insights.
• Contributed to expanded audience engagement through strategic content creation, blog articles, and data-driven performance analysis.
• Worked alongside the sales, social media, marketing, support, and fan wear teams to gain feedback and generate marketing strategies for said teams. Also, worked alongside league partners such as Little League, Pop.

Philadelphia, PA, US

Winston-Salem, North Carolina, US

• Created revenue-generating opportunities organically by producing e-mails and promotional materials for businesses to increase their presence within the magazine.
• Created graphics for promotional materials targeting prospective clients interested in featuring in the magazine.
• Created graphic design pieces through Adobe Creative Suite to portray the company in a positive, modern image. Examples include designs for press passes, advertisements, and magazine covers.
• Designed a magazine cover for National Black Hair Care Month.
• Fostered emerging talent by mentoring young professionals in design and professional etiquette for a black-owned publication.

Raleigh, North Carolina, US

• Created visualizations, such as passing charts, heat maps, and player tracking, utilizing tools and specialized sports analytics software to generate visual representations of player data. (e.g., Tableau, Python.
• Collaborated with coaches and management to analyze game strategies and make data-driven recommendations. Also, I assisted in preparing reports, presentations, and visualizations to communicate analysis and insights to.
• Strategized with the film/video team, coaches, and players to provide the best workflow and positive spirit around the facility. Also, cross-trained, learning multiple tasks to be able to rotate and train new team.

Raleigh, North Carolina, US

• Contributed to sports marketing initiatives by infusing creative graphic design, photography, and videography into campaigns within the collegiate athletics department.
• My work there led to an increase in follower count in all NC State Athletics social media accounts and an increase in Adobe Creative Suite knowledge.