Jay Mandel

Jay Mandel Email and Phone Number

Helping organizations unlock their brand's potential through authenticity and purpose. Author of Brand Strategy in Three Steps. @ Jay Mandel, Your Brand Coach
About Jay Mandel

🌟 Empathy. Purpose. Accountability. Transforming Marketing, One Connection at a Time.I believe marketing can—and should—be more than just a tool for profit. It’s a vehicle for building trust, empowering people, and creating lasting impact. That’s why I’ve dedicated my career to reimagining marketing through authenticity, integrity, and a deep commitment to putting people first.With over two decades of experience leading global marketing campaigns (IBM, Mastercard), coaching professionals, and teaching the next generation of marketers, I now focus on helping individuals, teams, and organizations align their work with their values and make meaningful change.💡 How I Help:🌐 Founder of the Marketing Accountability Council (MAC): Leading a movement to challenge traditional marketing practices and champion customer-centered, ethical approaches in a rapidly changing world.🛠️ Strategic Marketing Consulting: Helping companies and brands develop strategies that balance purpose with profit, build trust, and drive long-term success.🌱 Professional and Personal Brand Coaching: Guiding professionals and entrepreneurs to uncover their unique voice, align their actions with their values, and achieve clarity in their impact.🎙️ Speaker & Educator: Inspiring teams and audiences with actionable insights on ethical marketing, brand strategy, and navigating change in today’s complex landscape.📖 Author of "Brand Strategy in Three Steps": 📚 A practical guide for building authentic, values-driven brands that resonate with customers and create measurable growth.👨‍👧‍👦 My Why:As a father of two, one of whom navigates the world with unique challenges, my mission is personal. I’m driven to build a better world—for my family and for others—where authenticity, empathy, and purpose guide our decisions, both in business and in life.💬 How You Can Support or Connect:🤝 If you need strategic guidance for your brand, team, or organization, let’s collaborate.🌟 Interested in joining the movement with MAC? We’d love to welcome you.🔗 Know a team that could benefit from ethical marketing practices? Introduce us.📩 Message me here or visit jaymandel.com to learn how we can work together to create something meaningful.This is more than a career—it’s a calling. Let’s build something extraordinary together.

Jay Mandel's Current Company Details
Jay Mandel, Your Brand Coach

Jay Mandel, Your Brand Coach

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Helping organizations unlock their brand's potential through authenticity and purpose. Author of Brand Strategy in Three Steps.
Jay Mandel Work Experience Details
  • Jay Mandel, Your Brand Coach
    Brand Coach
    Jay Mandel, Your Brand Coach Aug 2018 - Present
    New York, Us
    Your Brand Coach specializes in helping individuals and brands develop a meaningful presence by defining core values, crafting a compelling brand promise, and telling a captivating brand story. We understand the importance of aligning values with purpose and creating emotional connections with the audience. Through personalized coaching, workshops, and practical implementation guidance, we empower you to build a brand that resonates, connects, and delivers exceptional value. Let Your Brand Coach guide you on a transformative journey to create a strong and purposeful brand presence.
  • Marketing Accountability Council
    Founder
    Marketing Accountability Council Jan 2024 - Present
    Reframing Marketing: Where Honesty & Dialogue Drive ChangeShaping an Agenda where Individuals, Employees, Customers, & Companies Thrive​. We’re safe space for open, honest dialogue about the unspoken issues impacting you, your career, and the field of Marketing.
  • Fairfield University
    Adjunct Professor
    Fairfield University Sep 2024 - Present
    Fairfield, Ct, Us
    My teaching approach for digital marketing at Fairfield University encourages students to think critically about the changing digital landscape. I focus on strategic planning and long-term thinking in digital marketing rather than relying only on short-term tactics. I create a collaborative and interactive learning environment to promote participation and discussion. By using problem-based learning, I guide students in applying their knowledge to real-world marketing challenges, equipping them with the skills needed to navigate the digital space effectively.
  • Kent State University
    Adjunct Professor
    Kent State University Aug 2023 - Present
    Kent, Ohio, Us
    My approach to teaching fashion students market research at Kent State University focuses on guiding them through a structured journey that begins with defining objectives and values, emphasizes the importance of understanding themselves and their target audience, and equips them with the skills to conduct thorough research and analysis to inform their project strategies effectively.
  • Kogan Page
    Author
    Kogan Page Jan 2022 - Present
    London, Gb
    As an accomplished author and brand marketing expert, I offer deep insights into crafting compelling brand strategies. My book, "Brand Strategy in Three Steps," presents an innovative approach to developing authentic brands that resonate with consumers. I'm available for interviews, sharing practical tips and insights. I also deliver engaging speaking engagements and workshops, inspiring participants on meaningful interactions and successful branding. Let's unlock branding potential and forge lasting connections in today's business landscape.
  • Association Of National Advertisers
    Corporate Trainer
    Association Of National Advertisers Feb 2021 - Present
    New York, Ny, Us
    Developed and delivered Workshops: Designed and regularly teach 5 highly acclaimed virtual and in-person workshops on crafting authentic brand narratives and driving digital engagement for top brands and individuals.Measurable Impact: Witness consistent positive feedback and successful brand implementations, demonstrating the effectiveness of my workshop curriculum and teaching methods.Led "Defining a Brand Point of View" workshops (101 & Virtual), equipping participants with a proven framework to build powerful, consumer-centric brand identities.Taught "Driving Effective Digital Engagement" workshops (201 & Virtual), guiding participants in leveraging their brand story to create impactful online experiences.Conducted comprehensive "Establishing an Effective Digital Brand Connection" workshops, providing a thorough roadmap for optimizing brand presence across the digital landscape.
  • Agilebrain
    Strategic Advisor
    Agilebrain Mar 2023 - Present
    The AgileBrain team is on a mission to help the world understand how their emotions impact their life, potential, and promise. To aid in this goal, the team has adopted the Your Brand Coach Methodology, including core values, promise, story, messaging, branding, positioning, content creation and more.
  • Sacred Heart University Jack Welch College Of Business
    Participating Faculty - Marketing
    Sacred Heart University Jack Welch College Of Business Oct 2018 - Sep 2024
    Fairfield, Ct, Us
    I am committed to creating an inclusive and collaborative learning environment at Sacred Heart, where students thrive through hands-on experiences, critical thinking, and open dialogue. By embracing modern teaching techniques and industry practices, I equip students with the skills and knowledge needed to excel in digital branding and marketing. Through guidance and mentorship, I ensure their success extends beyond the classroom, fostering their academic and professional growth. Witnessing their achievements and contributions to the industry brings me immense joy and pride.
  • Ibm
    Director, Marketing, Ibm Research
    Ibm May 2017 - Dec 2017
    Armonk, New York, Ny, Us
    Through my work, I have endeavored to develop a deep understanding of our audience and brand, enabling more informed decision-making based on customer insights. In order to enhance our talent recruitment efforts, I successfully implemented a centralized events strategy with dedicated funding and governance. Additionally, I had the privilege of being involved in a Science and Star Wars Facebook campaign, which aimed to appeal to a broader consumer base and promote our brand. I also had the opportunity to contribute to the creation and execution of an integrated marketing campaign for TJ Bot during the 2017 holiday season. It was designed to leverage the power of Watson and simplify AI while providing students with a valuable STEM learning experience. I am truly grateful for these experiences and the impact they have had.
  • Mastercard
    Vice President, Global Digital Marketing - Consumer Engagement
    Mastercard Sep 2013 - Apr 2017
    Purchase, Ny, Us
    During my time at MasterCard, I had the honor of setting the global social media voice, ensuring strategic, consistent, localized, and culturally appropriate communication. As the lead for Global Social Media Content Strategy and Operations, I provided six regions and 220 markets with the necessary tools to execute consistent and on-brand social marketing. Additionally, I played a key role in vetting, selecting, integrating, scaling, and managing global enterprise martech systems.One of my notable achievements was the establishment of the Mastercard Real-Time Marketing Lab, which allowed for iterative and measurable global campaign development. This accomplishment was recognized in February 2016 by Fortune Magazine. Furthermore, I successfully implemented multiple award-winning global campaigns, including the Open Championship and Rugby World Cup, from concept creation to implementation and quantification.I am humbled by the critical foundation my time at MasterCard provided for my career. It was through these experiences that I developed the skills and knowledge that have enabled me to thrive as an entrepreneur today. I am forever grateful for the opportunities and learnings I gained during my tenure at MasterCard.
  • Mastercard
    Vice President, Global Digital Marketing - B2B
    Mastercard Jun 2012 - Aug 2013
    Purchase, Ny, Us
    Spearheaded a three-person team tasked with B2B global digital marketing activities for MasterCard. Led strategic digital development, and managed all aspects of B2B digital programs. Responsible for a $2M+ plus budget and digital marketing relationships. Provided digital/social media leadership in creating/developing The Cashless Conversations Blog, the official blog of MasterCard Worldwide and the Social Newsroom; the blog serves as a model for other MasterCard blogs around the world.
  • Mastercard
    Director, Global Digital Marketing - B2B
    Mastercard Oct 2009 - Jun 2012
    Purchase, Ny, Us
    Collaborated with business owners, agencies, and technology teams to create reusable global technology, services, and capabilities in support of corporate visions. Championed the development/implementation of global sales and marketing center to unify 20 fragmented regional websites on one global platform. The project will save over $1.5M annually.
  • Cit
    Manager, Digital Marketing
    Cit Jul 2006 - Oct 2009
    New York, Ny, Us
    Orchestrated internal customers, external vendors, and one direct report in the creation and management of CIT’s online presence. Managed a $1M+ digital advertising budget. Screened/negotiated contracts with external agencies based on corporate priorities and guidelines. Designed, content managed, and provided ongoing development for CIT.com.
  • Nrg Energy
    Manager, External Communications
    Nrg Energy Mar 2005 - Feb 2006
    Houston, Texas, Us
    Oversaw all public relations and communications activities for this global energy company; managed relations with press, generated news releases, pitched stories, and created print collateral. Accountable for enhancing corporate reputation and expanding presence in new media.
  • Pseg
    Specialist, Digital Marketing - Consumer, B2B And Internal
    Pseg Jun 2000 - Mar 2005
    Newark, New Jersey, Us
    Directed five team members and a network of 40 content providers in the development of corporate web presence via PSEG.com. Granted oversight for entire corporate intranet following successful external site conversion.

Jay Mandel Skills

Digital Marketing Integrated Marketing Social Media Marketing Social Media Strategy Digital Strategy Marketing Strategy Analytics Marketing Content Strategy Strategic Communications Seo Crm B2b Management Marketing Communications Leadership B2b Marketing Web Analytics Web Content Management Entrepreneurship Online Marketing Online Advertising Advertising Project Management Corporate Branding Cross Functional Team Leadership Brand Development Strategic Partnerships Agency Relations Percolate Domo Social Listening Synthesio Bots Professional Mentoring Blogging Brand Marketing 360 Campaigns Strategic Brand Positioning Content Marketing International Marketing

Jay Mandel Education Details

  • Columbia University
    Columbia University
    Strategic Communications
  • Syracuse University
    Syracuse University
    Information Management And Technology
  • Wayne Hills High School
    Wayne Hills High School
    Diploma

Frequently Asked Questions about Jay Mandel

What company does Jay Mandel work for?

Jay Mandel works for Jay Mandel, Your Brand Coach

What is Jay Mandel's role at the current company?

Jay Mandel's current role is Helping organizations unlock their brand's potential through authenticity and purpose. Author of Brand Strategy in Three Steps..

What is Jay Mandel's email address?

Jay Mandel's email address is ja****@****nyc.edu

What is Jay Mandel's direct phone number?

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What schools did Jay Mandel attend?

Jay Mandel attended Columbia University, Syracuse University, Wayne Hills High School.

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Jay Mandel has interest in Trying Unique Resraurants/food, Social Media, Education, Parenting, Tennis, Travel, Branding.

What skills is Jay Mandel known for?

Jay Mandel has skills like Digital Marketing, Integrated Marketing, Social Media Marketing, Social Media, Strategy, Digital Strategy, Marketing Strategy, Analytics, Marketing, Content Strategy, Strategic Communications, Seo.

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