Digits is a new consulting agency. It was created to fuel the shift from mass to personalized retail experiences. We are experts on bringing tailored promotions to physical stores through digital media. From geo-targeted mobile media and promotions to store level sales and inventory data from over 200 retailers, we optimize your program in real-time to drive real store traffic.  We don't run adds where your product is out of stock or where deemed unnecessary.  1-1 marketing at it's… Show more Digits is a new consulting agency. It was created to fuel the shift from mass to personalized retail experiences. We are experts on bringing tailored promotions to physical stores through digital media. From geo-targeted mobile media and promotions to store level sales and inventory data from over 200 retailers, we optimize your program in real-time to drive real store traffic.  We don't run adds where your product is out of stock or where deemed unnecessary.  1-1 marketing at it's best.As the Account Director, I work with clients in the CPG and Entertainment industry to maximize their promotions and media efforts with retailers.• Analyze historical promotions and media to quickly recommend future solutions that will improve ROI.• Execute promotions and media, creating efficient processes to help clients manage their brand portfolio.• Deliver fast results to make data driven decisions for future promotions and campaigns. Provide unique perspectives on data, analyzing the purchase funnel of customer behavior from the promotions.Interested in working together? Check us out! Show less

Cartwheel is an industry leading mobile shopper engagement app. It is the the #1 coupon and loyalty app in retail and the #3 overall most used app for any physical retailer.In my role as the Loyalty Lead for Cartwheel, I developed promotional strategies and managed all offer content for the following businesses:• Grocery• Essentials (Household, Pets)• Health & Beauty• Hardlines (Electronics, Entertainment, Toys & Sporting Goods)Through partnership with buyers and… Show more Cartwheel is an industry leading mobile shopper engagement app. It is the the #1 coupon and loyalty app in retail and the #3 overall most used app for any physical retailer.In my role as the Loyalty Lead for Cartwheel, I developed promotional strategies and managed all offer content for the following businesses:• Grocery• Essentials (Household, Pets)• Health & Beauty• Hardlines (Electronics, Entertainment, Toys & Sporting Goods)Through partnership with buyers and vendors:• Managed and created owned brand strategies that maximize guest engagement for Target's successful brands: market pantry, Archer Farms, up & up, Simply Balanced and more.• Educated vendors on utilizing Cartwheel to promote and build loyalty for their brands.• Developed promotional events that increase sales and traffic to Target, collaborating with marketing to build strong acquisition and retention strategies. Show less

As the Loyalty Lead for the Grocery, Health & Beauty, and Hardlines businesses for Cartwheel at Target, I developed strategies for buyers and vendors to maximize their promotional efforts through this digital media platform.

In this role, I developed a strategic framework and financial goals for cross-category campaigns and events to maximize sales, create urgency, and optimize search engine benefits at Target.com. Campaigns I managed included Go International Designer launches, Black Friday in July and the Thanksgiving/Black Friday Holiday campaign. In addition, I delivered innovative online one day events, incorporating cross-channel opportunities to optimize sales for total Target. Under the "Daily… Show more In this role, I developed a strategic framework and financial goals for cross-category campaigns and events to maximize sales, create urgency, and optimize search engine benefits at Target.com. Campaigns I managed included Go International Designer launches, Black Friday in July and the Thanksgiving/Black Friday Holiday campaign. In addition, I delivered innovative online one day events, incorporating cross-channel opportunities to optimize sales for total Target. Under the "Daily Deals" platform, I sourced the promotional offers from the buyers, managed the content for the site, and analyzed the results to improve future offerings for Target's guests. Show less

Buyer, Bath and Kid's Home• Identified opportunities to drive additional sales in categories through promotional efforts in Kid's Home in the Holiday timeframe, as well as build the bath business by improving instocks. Buyer, Juniors/Go International Designer/Women's Outerwear• Grew the Juniors category through building big key items into the business and layering with continuously changing fashion styles. Created a promotional Buy One, Get One Free daily deal resulting in… Show more Buyer, Bath and Kid's Home• Identified opportunities to drive additional sales in categories through promotional efforts in Kid's Home in the Holiday timeframe, as well as build the bath business by improving instocks. Buyer, Juniors/Go International Designer/Women's Outerwear• Grew the Juniors category through building big key items into the business and layering with continuously changing fashion styles. Created a promotional Buy One, Get One Free daily deal resulting in 40,000 units of jeans over four days.• Partnered with sourcing team to develop exclusive styles to Target.com for the following Go International Designer launches:-Rodarte-Jean Paul Gaultier-Zac Posen-William Rast-Calypso St. Barth-Missoni Show less

Product Manager, Boy's Sportswear

Buyer, Young Men'sBuyer, Fashion Bedding

Buyer, Fashion BeddingSr. Business Analyst, Men's Contemporary & Premium DenimSr. Business Analyst, Young Men's DenimBusiness Analyst, Young Men's Denim