Fundador da Ads Cool, responsável pelo planejamento, Implementação e Execução de campanhas de marketing em multicanais, desenvolvendo planos de mídia com ênfase em conversões e alcance.Estratégias de marketing e performance em Social Ads: Facebook Ads, Instagram Ads, Google Ads, LinkedIn Ads e Mídia Programática.

Delivering instruction on topics such as the principles of Digital Marketing, Facebook Ads and how to operate a Digital Business, and the financial aspects of business budget.Improving students' knowledge of Digital Media Strategies.

Set up and launch in-house advertising campaigns across Google and social media platforms (primarily Facebook Ads but also including Twitter and Instagram).Assess, design and produce visuals for online marketing materials, landing pages, ads, Facebook content and Instagram. Writing product-related content on social media and blogs. Daily management of performance, including lead volumes, revenue, margins, and related performance metrics.

Teacher in the postgraduate course: Digital Marketing Management

Professor do curso de Publicidade e Propaganda

Gestor de Marketing das marcas: Paco e M.PolloPlanejamento, coordenação e supervisão das atividades do departamento de marketing com foco em vendas, promoção e campanha dos produtos das marcas Paco e M.Pollo.

Responsible for planning and coordinating activities related to internal and external market communication of W. Palmerston brand and its products and projects, to the external and internal public.Coordinate the content and visual identity of the company ensuring the integration and update of the information in all media and actions such as events and campaigns.

Forging relationships with key influencers, bloggers and journalists to develop brand advocates. Design and implement powerful CRM initiatives based on the analysis of user data. Testing and optimization of visitor experiences, including ad messaging, selecting the appropriate landing page for each segment of traffic.Design experiments and leverage various tools to implement A/B or multivariate tests to provide in-depth insights to the Journalism team on the effectiveness of online/digital initiatives.

Ordering parts of campaign together with advertising agencies and approval of campaign materials for digital media.Assistance in events, trade marketing and supporting showroom quality.Social media management and content generation, management of online campaigns and promotions, emphasizing the group's website feed and their respective subsidiaries.

Responsible for all internal Group communications (marketing and dissemination campaigns). Ensure that good internal relationships are maintained with the internal communication's digital tool.Responsible for daily maintenance of the group's Intranet with information derived from all units in Brazil, capturing information in ways that are structured in news form.Content management for murals and domestic newspapers.Creation of internal material incentive campaigns such as new benefits for employees.

Pre-edit and edit images as needed with Photoshop and Illustrator. Process photographs by resizing and retouching them.

Receiving telephone calls, greeting visitors, and ascertaining the nature of the calls or visits. Using multiple office automation software with varied functions to produce a wide range of documents that often require complex formats, such as graphics or tables within text, editing and formatting electronic drafts, and updating or revising existing databases or spreadsheets.