Jaymee Barra Email & Phone Number

Peoria, Illinois, United States

Utilize process excellence approach to communications for Resource Industries.-Compile content for and send weekly employee newsletter (11,000+ audience) and leader newsletter (2,500+ audience) with average engagement rate above industry standards-Lead weekly editorial meeting with Resource Industries communicators-Plan and lead monthly communications operating review meeting for Resource Industries communicators; includes presenting content metrics, planning development opportunities, and updating team on enterprise-wide updates-Support Human Resources VP and Lean VP with communications-Support group president's chief of staff in planning and executing segment-wide quarterly town hall meetings for in-person and virtual audience of 11,000+ employees

Peoria, Illinois, United States

Manage internal communications for OSF HealthCare Central Region, primarily OSF Saint Francis Medical Center and OSF Children’s Hospital of Illinois-Manage and update internal web pages aimed at informing employees about policy changes, regional events, and employee recognition on a daily basis -Increased click-rate of weekly internal newsletter to 5,000+ employees from 5.26% to 12.74%, connecting employees with timely and valuable information found on internal web pages-Produce and edit monthly video series featuring hospital presidents for both internal and external audiences: internally spotlighting medical center services and campus updates, and externally highlighting pediatric service lines and competitive differentiators as the sole children's hospital in downstate Illinois-Rapidly compose media releases while orchestrating and coordinating extensive media coverage for the medical center, involving seamless collaboration with diverse stakeholders and entities-Collaborate with hospital presidents, marketing director, and beneficiaries to strategically allocate and maximize $375,000 sponsorship dollars annually

Peoria, Illinois, United States

Spokesperson and Public Information Officer responsible for media coverage and patient testimonials-Promptly addressed speaker and interview inquiries from local, regional, and national media, while fostering and nurturing relationships with journalists-Generated compelling content ideas for local media pitches, monitored media coverage with monthly reports to executive leadership, and authored materials including press releases, media advisories, holding statements, articles, and patient testimonials-Cultivated relationships with executive leadership, clinic directors, and providers to streamline interview acquisition -Skillfully moderated media interviews to maintain accurate representation of UnityPoint Health's brand

Peoria, Il

Managed a television newsroom department of over 30 employees as the second-in-command -Spearheaded daily news coverage, authoring and approving content for broadcast, website, and social media; proactively engaged community members for interviews and strategic project coordination-Recognized as Employee of the Month for pioneering and overseeing the establishment of the station's first-ever digital news department-Awarded the Illinois Broadcasters Association Silver Dome Award in 2019 for outstanding utilization of non-broadcast media for providing innovative and timely election night coverage -Collaborated with local nonprofits to plan high-profile fundraising initiatives such as The Easterseals Central Illinois Telethon, raising $3 million annually, and Nexstar Founders’ Day of Caring, providing 40+ employee volunteers at 3 local organizations

Produced one hour of the daily Today In St. Louis newscasts-Wrote compelling news stories while providing effective guidance to reporters and photographers in the field, ensuring accurate and engaging coverage-Accompanied photographers in the field to conduct interviews, quickly sending information back to the newsroom in order to air the day of -Skillfully orchestrated on-air interviews, enhancing the depth and quality of the news content

Peoria, Illinois

Produced two hours of the daily WMBD This Morning newscast-Proficiently conceptualized, developed, and executed up to 4 daily engaging news segments, seamlessly managing the entire news life cycle from ideation to production-Led news team in earning the Radio Television Digital News Association (TDNA) National Edward R. Murrow Award for exceptional breaking news coverage, showcasing the pivotal role in delivering comprehensive reporting on the 2013 EF-4 tornadoes in Central IL-Received station-wide ‘Employee of the Month’ recognition for transforming WMBD This Morning by creating dynamic new news segments such as local restaurant features, daily trending social media roundups, and performances by local theater groups and bands

Bachelor Of Science (B.S.), Broadcast Journalism, 3.6 Major Gpa

Activities and Societies: -ISU Documentary Project -TV-10 News -WZND Fuzed Radio -FreeStage -Theatre of TED

Broadcast Journalism