Manage the continuing design and development of Sitecore CMS web platform with integrated e-commerce functionality. Combine user interface and front-end development skills with outsourced Sitecore architecture and development resources to build e-commerce and catalog websites. Define functional requirements between marketing stakeholders and development team. Develop test plans and work with IT resources to schedule continuous code deployments. Design and implement UI enhancements in compiled code for legacy B2B e-commerce platform and maintain technical product data. Monitor sales dashboard and track fulfillment for startup e-commerce website. Set up basic AdWords ppc campaigns and monitor in Google Analytics. Develop marketing content to support SEO and SEM efforts. Implement email marketing and list building efforts.

UI design and prototyping, front-end code development, content design and CMS administration for multiple e-commerce clients.

Worked directly with client stakeholders to plan and develop brand collateral from identity design and visual standards, to advertising design, photography, print collateral, trade show displays and more. Also provided website design and cms customization. Clients included Wellcraft, Hydra-Sports and Panga Marine.

Art direction for all client branding efforts, including logo design, print design, advertising design, photography, video editing, web design, email campaigns and more.

Art direction for multiple regional and national clients including Tervis Tumbler, Carolina Classic Boats and ClosetMaid. Developed logos, brand standards, print advertising, catalogs, sales flyers, point-of-sale displays, trade show displays, and directed photography.

Concept, design and production for visitor guide franchise. Cover artwork, editorial layouts, map design, accommodation listings and pre-press production. Lead team of art directors in redesigning masthead and templates for multiple regional publications.

Worked with studio creative director in planning and executing brand collateral for Cobra Golf and various industry clients. Designed product and lifestyle catalogs, product displays, retail signage, promotional items and trade show displays.

In-house art director supporting all product and corporate branding efforts. Designed identities, packaging and sales collateral for a full suite of software products. Designed corporate website, print collateral, training materials and infographics. Designed and developed online training modules.