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Jay Selthofner is an Independent Reporter of Wisconsin Cannabis Politics, as well as Hemp and Cannabis News Industry News with an emphasis on the emerging THC-A flower market and D9 Beverage Industry.He continues to provide public educational opportunities while working with policy makers and business owners as they navigate the ever changing landscape of cannabis in Wisconsin.As Medical Marijuana Activist he was the Wisconsin Ambassador for Americans for Safe Access and has recently return to manage the Wisconsin Chapter - Safe Access Wisconsin as the chapter leader retired we they are searching for a new Wisconsin Director.Founder of Northern Wisconsin NORML and the Wisconsin Cannabis Activist Network. Largely credited for their work with Republicans in rural Wisconsin. Under the watch of this chapter Wisconsin saw the first Republicans author and/or co-sponsor cannabis legislation in 2017.Jay has a small business, Selthofner Consulting which provides consulting and marketing services to a variety of industries.Jay and his family own Heritage Hemp Farm in Green Lake, Wisconsin.His family hosts an annual folk art festival called From the Land held every third weekend in October. The festival will celebrate 25 years in 2025.
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Project ManagerCoalition To Designate The Hen Of The Woods As The State Mushroom In Wisconsin Mar 2023 - Present● Drafted sample wording for legislation and created informational materials.● Collectively worked with fungi enthusiasts, mushroom growers, foragers, mushroomclubs and the Wisconsin Mycological Society to select Grifola Frondosa (Hen of theWoods) for consideration as the Wisconsin State Mushroom.● Secured legislative sponsor in the Wisconsin State Senate.
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Publishing SpecialistIndependent Election And Campaign Coverage Apr 2018 - Present● Research to create and maintain a database of voting records and public statementsabout cannabis from Wisconsin State Senate and Assembly Representatives, as wellas candidates for public office.● Published over 200 election coverage articles about campaigns and races.● Secured over $35,000 from sponsors in 2022 and 2024.
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Co-OwnerHeritage Hemp Farm Feb 2018 - PresentGreen Lake County, Wisconsin, United StatesFamily Owned Hemp Farm. We also raise and process poultry and have a flock ofSuffolk Sheep.● We process the hemp we grow on our farm into hemp hash and use it to produceTincture, Elixir, Body Butter, and other products.● Featured speaker and forum panelist on the topic of Industrial Hemp.
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FounderWisconsin Cannabis Activist Network Sep 2011 - Present● Action Network platform manager of email and mobile campaigns.● Maintain and provide content creation for the website.● Provide political analysis.● Created the public speakers bureau WI-CAN SPEAK.● Monitor and report on legislation.● Media Contact and Public Speaker● Meet directly with local, state, and federal elected officials.● 2024 Event Pizza, Pot and Politics featured 13 candidates for state office.
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OwnerSelthofner Consulting Nov 2010 - Present● Content Creation, WordPress Management, Digital Marketing Services.● Sales Training, Fundraising Assistance, Political Consultancy.● Citizen Activism, Nonprofit Advisor, Treasurer, Networking Specialist.● Public Speaking, Event Planning, and Creative Thinking.
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Wisconsin AmbassadorAmericans For Safe Access Feb 2010 - Present● Maintain State Chapter Facebook Page.● Participate in federal action campaigns.● Travel to Washington DC and attended Lobby Day● Held meetings and events.● Advise new members. -
Event OrganizerFrom The Land Festival Apr 2001 - PresentGreen Lake County, Wisconsin, United States● My family and I organize a two-day folk art, music, educational, and food festival at ourfarm every third weekend in October.● We attract over 50 vendors per year with thousands of attendees.
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Wisconsin ContributorSmoke The Vote - Candidate Scorecard And Voter Guide Jan 2020 - Jul 2024● Assisted in the administration of the online data management of the project.● Maintained and promoted the Wisconsin Candidate Scorecard and Voter Guide.● The 2020 Executive Summary I prepared was featured and syndicated by theNational Organization for the Reform of Marijuana Laws (NORML).
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FounderNorthern Wisconsin Chapter Of The National Organization For The Reform Of Marijuana Laws May 2010 - Dec 2023● Founder, Treasurer, and past Executive Director.● Managed fundraising; trained field activists; public speaker.● Managed the social media accounts..● Created promotional materials / developed marketing strategies.● Conducted signature drives and recruited new members.● Mentor for activists and opening new chapters.● Managed sales force for promotional products.● Attended "DC Fly In" Lobbying Event and Lobbied the US Senate and Congress.● Participated in the Wisconsin Adopt-A-Highway Program.● Organized and Hosted Free Fishing Day event in conjunction with Wisconsin DNR.● Organized and Hosted the Annual Free Concert event for several years. -
Operational DirectorMenominee County Compassion Club / Up Michigan Caregivers Apr 2013 - Apr 2019Menominee County, Michigan, United StatesI lead a group of patients and caregivers in the Michigan Medical Marijuana Program to form this hybrid organization.Our primary goal was to help patients and caregivers locate each other. We also provided a variety of education, resources and training.We were NOT a dispensary, but did provide a secure suite of offices for patients and caregivers to conduct interviews, paperwork, business and hold meetings and events.I also assisted in development of the website and marketing materials and overall management of the program.
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County CoordinatorMi Legalize Apr 2016 - Nov 2018Menominee County, Michigan, United States● County Coordinator for statewide ballot initiative.● Maintained and staffed a public office.● Held local, regional, and statewide canvassing events. -
Speakers Bureau MemberLaw Enforcement Against Prohibition (Leap) Speakers Bureau Feb 2012 - May 2015● Booking Agent for former Cook County Prosecutor and published author JamesGierach to present at Wisconsin Rotary Clubs.● Developed new speaking leads and sourced new venues for Mr. Gierach.
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Patient Relocation ProjectPhilanthropist May 2013 - Jun 2014Rosendale, Wisconsin, United StatesI worked with two different individuals in two different capacities.One gentleman had recently retired from the property rental business and had sold his properties. He hired me help find him a portfolio of properties and re-locate him to the Upper Peninsula of Michigan to semi-retire once again. He ended up director of the "Iron Mountain Compassion Club".The other gentleman was recently retired due to a disability and was going through a divorce. He wanted to relocate his life and live in the Upper Peninsula of Michigan. He is still a great friend to this day and we get together at least once a year to laugh together at all the crazy things we did together.
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Candidate For Supervisor In Town Of Brooklyn, Green Lake, WisconsinCandidate For Town Of Brooklyn Supervisor, Green Lake, Wisconsin Nov 2010 - Apr 2011● Booking Agent for former Cook County Prosecutor and published author JamesGierach to present at Wisconsin Rotary Clubs.● Developed new speaking leads and sourced new venues for Mr. Gierach
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Independent Candidate For State AssemblyCandidate For Wisconsin State Assembly District 41 Jul 2010 - Nov 2010● Formed Steering Committee; held bi-weekly meetings during my campaign; ledfundraiser; managed campaign staff; attended parades and forums; extensivedoor-to-door canvassing, which resulted in increased media attention for my 2010State Assembly race (Independent Candidate).● Organized campaign concert and awareness event “13 Band Jam”.● 2011 Town of Brooklyn Supervisor Candidate, Green Lake County.
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Financial RepresentativeNorthwestern Mutual Financial Network Sep 2001 - Apr 2010● Extensive experience in cold calling and warm lead prospecting; served as a recruiter,interviewing, and training coordinator while mentoring new agents.● Ran independent district office managing three other Financial Representatives.● Excelled at client management and lead generation.● Provided risk analysis and scenario management.● Reviewed, evaluated, and managed client insurance and investment portfolios.● Recipient of the National Quality Award for four years.● Active advocate member with the National Association of Insurance and FinancialAdvisors (NAIFI). -
Collection SupervisorCredit Systems Of The Fox Valley Aug 1995 - Aug 2001● Collection Supervisor acting as an active agent.● Managed a staff of 10 collection agents.
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Frequently Asked Questions about Jay Selthofner
What company does Jay Selthofner work for?
Jay Selthofner works for Selthofner Consulting
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