Jayson R. White

Jayson R. White Email and Phone Number

Director of Community Engagement @ Donate Life New York State
Ballston, NY, US
Jayson R. White's Location
Burnt Hills, New York, United States, United States
Jayson R. White's Contact Details
About Jayson R. White

Public relations and communications professional with more than 25 years of experience. Strong writing and storytelling skills. Demonstrated abilities managing social media and e-marketing campaigns. Proven record of placing positive news stories with print and electronic media statewide. Skilled in video production and editing. Experience serving as organizational spokesman. Sound website maintenance abilities using content management systems. Adept at crafting creative advertising strategies. Expertise in planning and executing successful special events. Accomplished in crisis communications management.

Jayson R. White's Current Company Details
Donate Life New York State

Donate Life New York State

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Director of Community Engagement
Ballston, NY, US
Jayson R. White Work Experience Details
  • Donate Life New York State
    Director Of Community Engagement
    Donate Life New York State
    Ballston, Ny, Us
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  • Donate Life New York State
    Director Of Community Engagement
    Donate Life New York State Oct 2022 - Present
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  • Albany Medical Center
    Senior Communications Specialist
    Albany Medical Center Jan 2017 - Sep 2022
    •Supported and enhanced efforts to form community partnerships, to secure philanthropic support for Albany Med, and to promote a positive image of the Medical Center to encourage support for the institution.•Developed and cultivated relationships with various divisions and departments within Albany Med as well as with community organizations and other external audiences.•Supported the communications needs of the Albany Med Foundation and the Bernard & Millie Duker Children's Hospital at Albany Med.•Wrote press releases, media advisories, newsletter stories, web copy, and social media content. •Shot and produced short-form videos, primarily for Albany Med's website.•Shot photographs for Albany Med's various publications, website, and social media sites.•Helped develop, organize, coordinate, and manage select events for both internal and external audiences, including press events.
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  • The Arc New York (Formerly Nysarc, Inc.)
    Assistant Executive Director For Communications
    The Arc New York (Formerly Nysarc, Inc.) Apr 2013 - Sep 2016
    Latham, New York
    •Provided marketing communications support to NYSARC, Inc., NYSARC Trust Services, and Guardianship Services.•Managed NYSARC’s electronic communications, including social media sites, websites, a biweekly e-newsletter, and monthly employee e-newsletter.•Compiled and distributed daily e-newsletter NYSARC e-Clips, highlighting news, trends, and human interest stories from the developmental disability field as well as media coverage of NYSARC and its Chapters.•Directed organization’s public relations strategies, including issuing news releases to media statewide on the organization's advocacy efforts; fielding media inquiries and crafting appropriate responses; and assisting NYSARC Chapters in securing media coverage, as needed. •Coordinated communications to NYSARC Chapter public relations professionals statewide via NYSARC’s list serv.•Served as liaison between NYSARC and brand development and advertising agency.•Facilitated process for NYSARC Chapters interested in rebranding with The Arc of the United States.•Secured $90,000 in sponsorships and coordinated key sponsor deliverables for NYSARC’s 65th Annual Celebration.
  • Healthcare Information Xchange Of New York (Hixny)
    Communications Coordinator
    Healthcare Information Xchange Of New York (Hixny) May 2012 - Apr 2013
    Latham, Ny
    •Maximized Hixny's online presence to key target audiences through e-marketing campaigns, social media sites, and company website.•Managed, wrote, and designed monthly online newsletter, including CEO Corner column and profiles on participating health care organizations finding value through Hixny's services.•Coordinated company marketing and communications strategies with external marketing and public relations consultants, including news releases, marketing material, and annual reports.•Collaborated with special events consultant to plan and conduct company annual meeting attended by nearly 200 guests representing area health plans, hospitals, physician groups, employers, health information technology partners, and business prospects.•Conducted on-camera interviews and organized footage for local advertising and marketing firm to edit for a 6-minute video conveying value Hixny brings to the region's health care community.•Produced short video testimonials for company presentations and Hixny's YouTube channel.•Prepared and administered online surveys to gauge perceptions of Hixny on strategic company topics.•Supported Marketing and Outreach Department's sales initiatives through Salesforce.com, including data entry, lead tracking, and reports.
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  • Healthcare Information Xchange Of New York (Hixny)
    Health Information Technology Adoption Specialist
    Healthcare Information Xchange Of New York (Hixny) Jun 2010 - May 2012
    Latham, Ny
    •Helped fulfill HEAL 10 state grant obligations by enrolling 24 primary care practices participating in the Adirondack Medical Home to join Hixny and connect with its Health Information Exchange (HIE). Collected implementation documentation and trained providers and staff on patient consent process.•Executed a new federal program that helped eligible primary care providers achieve Stage 1 Meaningful Use. Exceeded revenue expectations for this program by 800 percent and secured more than $800,000 in federal stimulus money for local hospitals and $186,000 in revenue for Hixny.•Demonstrated Hixny's secure provider portal and other health IT services in presentations to prospects, payers, hospitals, medical associations, and health care societies.•Enrolled small community practices (20 providers or fewer) to become Hixny participants.
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  • Fidelis Care
    Public Relations Coordinator
    Fidelis Care Jul 2007 - Mar 2010
    Albany, Ny
    •Developed media opportunities for statewide health plan, managed reporter requests, cultivated relationships with mainstream and diocesan media, and served as company spokesman.•Directed statewide media campaigns to raise awareness about government-sponsored health insurance programs during national "Cover the Uninsured Week," back-to-school time, and the Medicare Advantage open enrollment period.•Crafted media interview speaking points and key messages for regional marketing directors and senior management.•Planned special events, including office grand openings in Rochester, Poughkeepsie, and Suffern.•Wrote member, provider, and partner profiles for annual reports and company publications.
  • Glens Falls Hospital
    Public Relations Manager
    Glens Falls Hospital May 1999 - Jun 2007
    •Coordinated media relations strategies, served as hospital spokesman, channeled media requests, cultivated reporter relationships, arranged editorial board meetings, and placed feature stories with media outlets.•Planned special events, including groundbreakings, ribbon cuttings, open houses, health fairs, and grand opening festivities for six-story, $65 million Northwest Tower, the largest expansion project in hospital history.•Crafted advertising and marketing strategies for hospital service lines and nearly two dozen affiliated locations.•Supported Glens Falls Hospital Foundation's communications, advertising, and public relations efforts.•Managed hospital's community presence at local expos, chamber programs, and health fairs; arranged hospital speakers at civic group functions; conducted hospital tours for schools and community groups.•Designed and regularly updated hospital website content using Microsoft FrontPage, Photoshop, and Illustrator.•Served as editor of monthly physician newsletter reaching nearly 300 affiliated health providers.•Developed crisis communications responses for disaster events, including the Ethan Allen boating accident on Lake George.
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  • St. Francis Hospital & Health Centers
    Community Relations Specialist
    St. Francis Hospital & Health Centers Jul 1996 - Apr 1999
    •Provided communications, marketing, advertising, and public relations counsel for hospital service lines.•Managed four hospital publications reaching various targeted audience, including a monthly employee newsletter mailed to 5,000 households and the St. Francis Healthcare Foundation's quarterly donor publication.•Planned special events, including walk-a-thons, community health fairs, dedications, open houses, charity basketball games, a 500 Festival Mini-Marathon midnight pre-registration event, and hospitality for a youth soccer tournament.•Recognized media relations opportunities, wrote news releases, and occasionally served as spokesman.•Served on advisory committee to launch hospital website and maintained news portions of website.
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  • Master Software Corporation
    Information Products Specialist
    Master Software Corporation Feb 1994 - Jul 1996
    •Wrote fund development software user manuals, marketing material, and company news releases.•Produced three company publications, including a quarterly newsletter reaching 250 American Red Cross chapters.•Assisted in planning and implementation of annual national user conference attended by more than 225 clients.•Coordinated project to research, design, and launch company website.

Jayson R. White Skills

Writing Editing Healthcare Social Media Media Relations Public Relations Press Releases Newsletters Online Marketing Marketing Communications Event Management Community Outreach Public Speaking Healthcare Information Technology Health Insurance Crisis Communications Video Production Video Editing Websites Fundraising Questionnaire Design Politics Nonprofits Facebook Integrated Marketing Marketing Social Media Marketing Strategic Communications Medicaid Managed Care Nonprofit Organizations Publicity Corporate Communications Strategy

Jayson R. White Education Details

Frequently Asked Questions about Jayson R. White

What company does Jayson R. White work for?

Jayson R. White works for Donate Life New York State

What is Jayson R. White's role at the current company?

Jayson R. White's current role is Director of Community Engagement.

What is Jayson R. White's email address?

Jayson R. White's email address is wh****@****amc.edu

What is Jayson R. White's direct phone number?

Jayson R. White's direct phone number is +151843*****

What schools did Jayson R. White attend?

Jayson R. White attended Ball State University, Suny Geneseo, Voorheesville High School.

What skills is Jayson R. White known for?

Jayson R. White has skills like Writing, Editing, Healthcare, Social Media, Media Relations, Public Relations, Press Releases, Newsletters, Online Marketing, Marketing Communications, Event Management, Community Outreach.

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